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The Apple Paradox, Closed Culture & Free-Thinking Fans

waderoush writes "The secrecy surrounding the expected Apple tablet computer is only the latest example of the company's famously closed and controlling culture. Yet millions of designers, musicians, and other creative professionals love their Apple products, and the Apple brand is almost synonymous with free-thinking creativity. How can a company whose philosophy of information sharing is so at odds with that of most of its customers be so successful? This Xconomy essay explores three possible explanations. 1) Closed innovation, overseen by a guiding genius like Steve Jobs, may be the only way to build such coherent, compelling products. 2) Apple's hardware turns out to be more 'open' than the company intended — Jobs originally wanted to keep third-party apps off the iPhone, for example. 3) Related to #1: customers are pragmatic about quality, and the open source and free software movements haven't produced anything remotely as useful as Mac OS X and the iPhone."

8 of 945 comments (clear)

  1. Re:Incorrect premise by eldavojohn · · Score: 4, Informative

    Real free-thinkers don't start out with an set ideology, and they certainly don't have a cult leader or product line that they worship.

    From the summary:

    the Apple brand is almost synonymous with free-thinking creativity.

    I think what the article was trying to say is that it's as close to 'free-thinking' as one can get when describing a company or product line. You are painfully correct in that this is a ridiculous use of words but if you think back to Apple's marketing past and present, I think you'd agree that the company sought to enter the market by appealing to people who need something to feel different. And they did and that's why it's 'almost synonymous' and not equivalent. I almost appreciate the fact that they use 'free-thinking' because that title is almost always self appointed ... whether it be to imply that everyone else is 'jailed' but you or the simple fact that no one but yourself can truly know what you are thinking so to describe how you think, only you are the de facto expert.

    The funny thing is that every music studio (of five) that I've been in hinge on Mac hardware and Mac software. It's hilariously uniform. Sometimes they even have the same model of Mac with the same (ProTools) hardware and software setup. The 'free-thinking' and creativity comes from what the people do with it and not the fact that they are going against the grain in a hardware and software manner.

    --
    My work here is dung.
  2. Re:FOSS by pydev · · Score: 4, Informative

    If *only* there were a freely available OS to us on phones that wasn't from Apple - hmmm

    Most of Apple's iPhone and desktop OS is FOSS anyway: the Mach kernel, BSD libraries, the gcc compiler and runtime, and tons more.

  3. Re:I'm off-duty by lena_10326 · · Score: 5, Informative

    Actually, there is some correlation between creativity and homosexuality; you'll find a larger percentage of gays in art school than studying any other discipline

    I took some art courses working on an undergrad Fine Arts program at 2 different colleges and I didn't see an unusually high number of gay students. I honestly don't know what you're talking about. I suspect you're peddling bullshit stereotypes you picked up from watching some lousy TV sitcoms.

    --
    Camping on quad since 1996.
  4. Re:status of shiny white thingys by kklein · · Score: 4, Informative

    Translation, status symbol.

    Maybe yes and maybe no. I'm a university professor and the increase in Apple logos I'm seeing facing me in class is going through the roof. I think it's over half in most classes now.

    I've seen group projects get screwed up because although the Mac, which is the underdog, has had to learn to be super-compatible with everything else, the same can't be said of Windows. So you may be hearing the result of the network effects of everyone having Macs and her use of a different OS being a stumbling block to working together easily. I most certainly have seen that.

    Don't chalk everything up to marketing. I switched to the Mac about 2 years ago, after 10 years of dismissing it as a pain in the ass. But since they've been on Intel, the amount of stuff you can do (easily) on them has really gone up. You can boot damn near any OS, and there is phenomenal virtual machine software so you don't even need to. Yes, this is only because Apple won't support their OS being used on off-the-shelf hardware, but I think a lot of people are just making the pragmatic decision that they don't really care.

    I'm not saying you should buy the girl another new computer--we're all pretty susceptible to trends when we're freshmen in college and trying desperately to fit in--but that there might be more to it.

  5. Re:I guess Apple did all that themselves... by kill-1 · · Score: 4, Informative

    They obviously never visited this page.

  6. Re:Incorrect premise by beelsebob · · Score: 5, Informative

    I have some better reasons than that to prefer a MacBook:

    1. Sturdier – since a) apple introduced their unibody aluminium cases and b) lenovo started making IBM's designs into utter crud
    2. An excellent track pad, not a track nipple
    3. Really good quality IPS screens
    4. MagSafe power connectors
    5. A really good quality keyboard - with backlighting

    Just being prettier is pretty secondary to all of those.

  7. Re:Incorrect premise by beelsebob · · Score: 4, Informative

    Luckily though, we were discussing MacBook Pros, not MacBooks. MacBook Pros do have IPS screens.

  8. Re:I'm off-duty by MrHanky · · Score: 4, Informative

    Wrong. Artistic people generally care a lot about technicalities, and guess what? Apple has exemplary colour management (not necessarily correct colours out of the box), which Linux just doesn't have. It's got a lot of fairly decent audio software that works well on Apple's limited range of laptops. Buying Windows is more of a risk (some times it works, some times it doesn't), and Linux is great if you have the time and knowledge to tailor-make your system to your needs. Some artists actually do that, most don't.

    Oh, and the Mac is something of a standard for graphical work. Some people feel it's easier to collaborate with others when they use the same system, just like some people think using Microsoft Office is absolutely necessary in the real world. It isn't, but it can save you from a lot of problems.