Why Apple Doesn't Market Squarely To Businesses

snydeq writes "Despite feature enhancements that suggest otherwise, Apple remains lukewarm to any Mac and iPhone success in business environments. 'Apple has intentionally created a glass ceiling it has no intention of shattering. My conversations with Apple employees over the past decade have always been off the record when it comes to the topic of Macs in the enterprise. The company has had no intention of signaling any active plans to serve the enterprise,' InfoWorld's Galen Gruman writes. 'In a sense, Apple views enterprise sales as "collateral success" — a nice-to-have byproduct of its real focus: individuals, developers, and very small businesses ... likely because to do otherwise would greatly increase the complexity Apple would have to deal with.'"

Comments

Re:Support

[JonJ]

Bullshit. The last Power Mac G5 was released 2005 and Leopard was the current release of OS X until August 2009 where PPC support was dropped. That's a bit more than three years and it certainly came after the AppleCare agreements ran out, which means that most businesses with a sane strategy has already began looking at replacing the aging workstations. Also, 10.5 is still getting security updates.