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Narus Develops Social Media Sleuth

maximus1 writes "Narus is developing a new technology code-named Hone that can be used to identify anonymous users of social networks and Internet services. Hone can do some pretty 'scary' things, says Antonio Nucci, chief technology officer with Narus. Hone uses artificial intelligence to analyze e-mails and can link mails to different accounts, doing what Nucci calls topical analysis. 'It's going to go through a set of documents and automatically it's going to organize them in topics — I'm not talking about keywords as is done today, I'm talking about topics,' he said. That can't be done with today's technology, he said. 'If you search for fertilizers on Google ... it's going to come back with 6.5 million pages. Enjoy,' he said. 'If you want to search for non-farmers who are discussing fertilizer ... it's not even searchable.' Nucci will discuss Hone at the RSA Conference in San Francisco Friday."

5 of 96 comments (clear)

  1. Semantic web by Anonymous Coward · · Score: 2, Informative

    'It's going to go through a set of documents and automatically it's going to organize them in topics — I'm not talking about keywords as is done today, I'm talking about topics,' he said. That can't be done with today's technology, he said.

    It sounds like what he's talking about is semantic parsing of data. If his system is predicated on automated semantic data parsing, that seems like a pretty big step in the project. It's a problem that CS has been working on for decades. It's not exactly a minor thing that they'll get out of the way early on.

  2. Latent Semantic Indexing by Anonymous Coward · · Score: 2, Informative

    The automated categorization of text by topic is not new. Latent Semantic Indexing has been in use for just this purpose since 1992. Perhaps Narus is taking a new approach, but the concept itself is far from the revolutionary breakthrough they would have you believe.

  3. Re:But does it know me? by ColdWetDog · · Score: 2, Informative

    You're all insane.

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    Faster! Faster! Faster would be better!
  4. Re:Ummmm.... by chill · · Score: 3, Informative

    Narus' entire customer base is pretty much government & law enforcement. Narus Insight is the toy used by the NSA to sniff Internet traffic.

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    Learning HOW to think is more important than learning WHAT to think.
  5. Re:Sounds like Semantic Web to me. by phantomfive · · Score: 2, Informative

    That's not even to mention that for anyone who isn't a complete moron (I know that sounds like a flame, but really it is an accurate description of the low level of intelligence necessary to figure out the correct search query). Here it is, fertilizer bomb recipes all over the place, along with videos of said bombs in action. It is in no way hidden, this guy is a dirty lying marketer.

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    Qxe4