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Ex-Sun Chief Dishes Dirt On Gates, Jobs

alphadogg writes "Former CEO of Sun Microsystems Jonathan Schwartz has taken to his personal blog, provocatively titled 'What I couldn't say ...,' to dish some industry dirt and tell his side of the story about the demise of Sun. He has already hinted at plans to write a book, and a new post suggests a tell-all tome could indeed be in the offing. 'I feel for Google — Steve Jobs threatened to sue me, too,' Schwartz writes, apparently referring to Apple's patent lawsuit against HTC, which makes Google's Nexus One smartphone. As for Bill Gates, Schwartz says he was threatening regarding Sun's efforts in the office software space."

22 of 241 comments (clear)

  1. I wonder by Capt+James+McCarthy · · Score: 4, Funny

    If his blog is running on a Sun box.

    --
    There are no loopholes. It's either legal or it's not.
    1. Re:I wonder by fuzzyfuzzyfungus · · Score: 5, Interesting

      Wordpress.com? Virtually certain to be Linux on cheap x86s.

      Ironic, if perhaps appropriate, that the technology behind is current blog is (among other reasons) the reason that his current occupation is "blogger"...

    2. Re:I wonder by 6031769 · · Score: 4, Interesting
      --
      Burns: We're building a casino!
      McAllister: Arrr. Give me 5 minutes.
    3. Re:I wonder by K.+S.+Kyosuke · · Score: 5, Funny

      It is powered by The Schwartz.

      --
      Ezekiel 23:20
  2. Valuable Java Patents by ClosedSource · · Score: 4, Funny

    I wonder which Java patents Schwartz was referring to, Checked Exceptions or Type Erasure?

    1. Re:Valuable Java Patents by binarylarry · · Score: 4, Interesting

      I'm sure most of the patents are in the virutal machine technology like HotSpot and various APIs that are used on the Java platform (like how he mentions Kodak suing over RMI in the article).

      Java has checked and unchecked exceptions (Exception vs RuntimeException), so the developer gets to choose how strict to be with parts of their API. Type Erasure can be annoying but it's fairly clever for maintaining backwards compatibility and the end results are much faster than "true generics" found in other platforms.

      --
      Mod me down, my New Earth Global Warmingist friends!
  3. Don't shit where you eat by Tony · · Score: 4, Insightful

    CEOs especially have to be careful. They don't want to piss off their biggest customers. Nor do they want to say anything that might negatively affect their stock price. And that could be anything, especially whinging on about Gates or Jobs.

    Shooting your mouth off about everyone in the business is not a good way to win friends and influence people.

    --
    Microsoft is to software what Budweiser is to beer.
    1. Re:Don't shit where you eat by Locutus · · Score: 4, Informative

      and just maybe he is wealthy enough to not care about those who made efforts to use their market positions to bully he and his company regarding what products they did or did not produce or support. Competing is one thing but when you start calling and threatening or start calling all your customers and threaten them, you take the gloves off at a time that's right for you. Maybe now is that time for Jonathan Schwartz.

      There is a reason that guys like Larry Ellison, Scott McNealy, Lou Gerstner, Philippe Kahn, and others were vocal but reserved regarding Microsoft's _business_ practices and methods. These were the few who had the balls to speak up and has the skills to stay on the side of the line which prevented them from getting thrown out for saying too much and looking too unprofessional. Hundreds and probably thousands of others just swallowed their pride and let Microsoft dictate what they could and could not do in their business. For instance, HP and Intel executives kept their mouths shut even though Microsoft was telling Intel to stay out of the software business and shut down their work on both Java and recently Linux. HP was threatened over and over and at one point a phone call the night before the largest computer show in the world was about to open resulted in HP instructing people to work overnight to remove HP computers from the showroom floor because Microsoft did not approve of the software they were running.

      Schwartz may have not had the balls to speak up when he was running the show but he most likely has decided he does not want to keep quiet any longer regarding how these industry bullies tried to direct the products he and his former company produced. Good for him and I hope he lets em rip. We already know that court documents showing these things does not make for interesting news nor educate people of the ways some companies have slowed the tech sector over the last 20 years. Maybe a juicy book will make some waves and proves educational to those who remain clueless of what's really been going on behind the scenes.

      LoB

      --
      "Anyone who stands out in the middle of a road looks like roadkill to me." --Linus
  4. Re:So he was the CEO of a huge multinational compa by titten · · Score: 4, Insightful

    These threats, and counter threats, happen all the time. He says so himself in the article, which is why they needed a good base of patents.
    Not exactly damaging to the company.

  5. I appreciate the insight from Schwartz but ... by Lemming+Mark · · Score: 5, Interesting

    It's interesting what Schwartz has to say about how things work "on the inside". Companies bluffing and calling each other's bluff. Showing up and going "I'm watching you". His description makes it sound a bit like Jobs & Gates hadn't really thought their cunning plan all the way through, which I would think is unlikely. I'd have guessed they were just testing Sun's resolve, finding out how Sun evaluated their own patent portfolio, investigating whether these projects (Looking Glass and OpenOffice) were just a tech demo or were something that Sun wanted to stand by and protect. What his blog post didn't mention was on how many occasions Sun did the same thing to another company, big or small. It would be laudable if they refused to do that but it would also mean they were deliberately pulling their punches, so it would be a bit surprising from a large corporation.

    NetApp sued sun over patents ZFS arguably violated: http://www.sun.com/lawsuit/zfs/. But NetApp alleged that Sun had first demanded patent royalties from NetApp and that they were acting in response to that: http://blogs.netapp.com/dave/2007/09/sun-patent-team.html

    Who knows where the truth lies over the ZFS case but it does open the prospect that Sun wasn't sitting passively by and getting threatened by other companies. On the other hand, there could be more to this story than meets the eye (e.g. the kind of high level meetings Schwartz refers to, preceeding the legal letters) in which case it might not be anything like so simple. We've not generally seen Sun visibly holding back (or trying to) the marketplace using patents as much as, say, MS or Apple might have done. But it doesn't mean that given their investment in patents they didn't try to use them.

  6. Re:So he was the CEO of a huge multinational compa by bsDaemon · · Score: 4, Interesting

    The key is public company, meaning that his responsibilities are to the shareholders, as represented by the board of directors, at whose pleasure he serves. The board is usually themselves major stockholders and very, very rich people with their own networks of external influence. Sometimes people are on the boards of more than one company -- like Jobs with Apple, Disney and Pixar (hey, I wonder why Disney and Pixar team up so often?). So no, as others have said, just because compared to us he's untouchable doesn't mean he really is. And in jobs like that, what everyone else thinks doesn't just matter -- its the ONLY thing that matters.

  7. Book about Microsoft by Anonymous Coward · · Score: 5, Interesting

    A good, but old, book that gives an idea of the reality of Microsoft is Barbarians Led by Bill Gates. (August 15, 1998)

    The book was written by Jennifer Edstrom, the daughter of Pam Edstrom, manager of Microsoft's P.R. agency, Waggener Edstrom, and a former Microsoft manager. The Amazon.com review says the book "... presents a harsher and messier history, sharply questioning Microsoft's ethics and corporate wisdom..."

    The book seems authoritative; the authors certainly had inside access to the facts. It's certainly unusual that the daughter of one of the heads of Microsoft's P.R. agency would write a book discussing Microsoft's abusiveness in detail.

    1. Re:Book about Microsoft by goldmaneye · · Score: 4, Insightful

      The Amazon.com review says the book "... presents a harsher and messier history, sharply questioning Microsoft's ethics and corporate wisdom..."

      From the same Amazon review:
      "Both stand open to the charge of having an ax to grind, and the reader senses a lot of personal animosity at work."

      The book seems authoritative; the authors certainly had inside access to the facts.

      Emphasis on "seems." The Amazon reviewer you quoted further mentions that some of the information was already available, and that "... most of the new information presented has the ring, at least, of probability."

      Not a strong endorsement of this book as "the reality of Microsoft." Probably an interesting and amusing read, but one that needs to be taken with a grain of salt.

  8. Going for fanboy of the day are we? by beakerMeep · · Score: 5, Insightful

    If you read that as a friendly reminder between CEO pals, you really have to take the Apple colored glasses off.

    --
    meep
  9. Re:Threat or Warning by Comatose51 · · Score: 4, Insightful

    "I love how people are eager to describe it as "Steve threatening to sue" when I see it as Steve showing an industry colleague the respect they deserve and picking up the phone himself to make a personal, direct call to provide advance warning and give the other company the chance to remedy the problem before the lawyers are unleashed."

    Yes I always appreciated the bully saying "Give me your lunch money, nerd" before actually punching me in the face and then taking my lunch money. The robber who said "Hand over your wallet" is such a friend.

    --
    EvilCON - Made Famous by /.
  10. Grow Up@ by Reber+Is+Reber · · Score: 4, Interesting

    According to Jonathan Schwartz, Steve Jobs told him "If you move forward to commercialize it, I'll just sue you." over the phone after Sun presented Looking Glass, a desktop concept similar to Mac OS X's. After that, Schwartz put Steve in his place:

    "Steve, I was just watching your last presentation, and Keynote looks identical to Concurrence – do you own that IP?" Concurrence was a presentation product built by Lighthouse Design, a company I'd help to found and which Sun acquired in 1996. Lighthouse built applications for NeXTSTEP, the Unix based operating system whose core would become the foundation for all Mac products after Apple acquired NeXT in 1996. Steve had used Concurrence for years, and as Apple built their own presentation tool, it was obvious where they'd found inspiration. "And last I checked, MacOS is now built on Unix. I think Sun has a few OS patents, too." Steve was silent.

    I personally think it all of this suing is petty and dumb. This reminds me of when I was about 10 and when my little cousin would always say "I'll sue you" whenever he didn't get his way. Personally I think all these CEO's need to grow up and realize all they are doing is hampering technology and the advancement of the human race.

  11. Re:What do you expect? by El_Muerte_TDS · · Score: 4, Insightful

    Well, what do you expect from a competitor?

    To release a better, or cheaper product.

  12. Re:Threat or Warning by nomadic · · Score: 5, Interesting

    I love how people are eager to describe it as "Steve threatening to sue" when I see it as Steve showing an industry colleague the respect they deserve and picking up the phone himself to make a personal, direct call to provide advance warning and give the other company the chance to remedy the problem before the lawyers are unleashed. If Steve was so evil, he just would have given the lawyers the go-ahead and the first Sun would have known of the issue is when the legal papers arrived. That didn't happen. Phone calls were made and companies were given the chance to fix the issues before it turned nasty.

    I don't think you understand how big an undertaking litigation is. Steve made that call because he hoped to prevent a competitor from releasing a product he was nervous about. Respect had absolutely nothing to do with it. Even if he thought he would win (and Steve is neither a lawyer nor a GUI developer so he has no special insight into whether he would), lawsuits are expensive.

    Now, I know that flies in the face of the oh-so-cool "Apple is teh evil!" that is all the rage lately but, seriously, can we get some perspective. Steve himself made a call. He didn't pawn it off on an underling. He showed his industry colleague the respect they deserve by making the call himself. He gave advance warning. He let the other company decide whether to take their chances or change their plans. He gave them the power to determine their fate. Sounds pretty respectful to me.

    I find it fascinating that you and people like you will not be swayed by three decades of firsthand accounts as to how Jobs treats people, not only competitors but employees and business partners. Why are you so desperate to paint Jobs as anything other than a narcissist? I can understand you love Apple, but why do you extend that love to the CEO too? Can't you really like a movie without also idolizing the president of the production company? My response was simple. "Steve, I was just watching your last presentation, and Keynote looks identical to Concurrence - do you own that IP?" Concurrence was a presentation product built by Lighthouse Design, a company I'd help to found and which Sun acquired in 1996. Lighthouse built applications for NeXTSTEP, the Unix based operating system whose core would become the foundation for all Mac products after Apple acquired NeXT in 1996. Steve had used Concurrence for years, and as Apple built their own presentation tool, it was obvious where they'd found inspiration. "And last I checked, MacOS is now built on Unix. I think Sun has a few OS patents, too." Steve was silent.

  13. Apple is famous for that sort of thing by Adrian+Lopez · · Score: 4, Insightful

    Apple once sued Microsoft on the theory that Windows infringed on the "look and feel" of Mac OS, so it's not at all surprising they would threaten to do the same to Sun over the look and feel of Looking Glass. It's just Apple being Apple, and Jobs being a dick, as usual.

    Apple's litigious nature is one of the reasons I tend to avoid Apple products (I do have an iPod, but that's all).

    --
    "In prison you just have to shut your eyes and take it. Here you have to shut your eyes and give it."
  14. Re:Gates and Jobs.. by MemoryDragon · · Score: 4, Insightful

    Actually Sun already was on the ground when Schwarz took over....

  15. Re:Gates and Jobs.. by Abcd1234 · · Score: 4, Insightful

    They sued MS for infringing on Java, won $20 million and then sued again which ended with a settlement out of court for $2 billion.

    Are you referring to the famous suit where Sun sued Microsoft for violating the very clear licensing terms for Java because they created a similar-but-not-quite-compatible implementation of Java, thus diluting the Java brand and threatening to fracture the market?

    If so, how on earth is that even *remotely* similar to patent trolling?

  16. Re:Gates and Jobs.. by SiChemist · · Score: 4, Insightful

    Sun sued Microsoft for breach of contract. Microsoft distributed a version of Java that was not compatible with Sun's in violation of an agreement between the two companies.
     
    It's not even close to the same as a patent lawsuit. Companies should be forced to keep contracts that they agree to.