Ex-Sun Chief Dishes Dirt On Gates, Jobs
alphadogg writes "Former CEO of Sun Microsystems Jonathan Schwartz has taken to his personal blog, provocatively titled 'What I couldn't say ...,' to dish some industry dirt and tell his side of the story about the demise of Sun. He has already hinted at plans to write a book, and a new post suggests a tell-all tome could indeed be in the offing. 'I feel for Google — Steve Jobs threatened to sue me, too,' Schwartz writes, apparently referring to Apple's patent lawsuit against HTC, which makes Google's Nexus One smartphone. As for Bill Gates, Schwartz says he was threatening regarding Sun's efforts in the office software space."
If his blog is running on a Sun box.
There are no loopholes. It's either legal or it's not.
I wonder which Java patents Schwartz was referring to, Checked Exceptions or Type Erasure?
CEOs especially have to be careful. They don't want to piss off their biggest customers. Nor do they want to say anything that might negatively affect their stock price. And that could be anything, especially whinging on about Gates or Jobs.
Shooting your mouth off about everyone in the business is not a good way to win friends and influence people.
Microsoft is to software what Budweiser is to beer.
These threats, and counter threats, happen all the time. He says so himself in the article, which is why they needed a good base of patents.
Not exactly damaging to the company.
It's interesting what Schwartz has to say about how things work "on the inside". Companies bluffing and calling each other's bluff. Showing up and going "I'm watching you". His description makes it sound a bit like Jobs & Gates hadn't really thought their cunning plan all the way through, which I would think is unlikely. I'd have guessed they were just testing Sun's resolve, finding out how Sun evaluated their own patent portfolio, investigating whether these projects (Looking Glass and OpenOffice) were just a tech demo or were something that Sun wanted to stand by and protect. What his blog post didn't mention was on how many occasions Sun did the same thing to another company, big or small. It would be laudable if they refused to do that but it would also mean they were deliberately pulling their punches, so it would be a bit surprising from a large corporation.
NetApp sued sun over patents ZFS arguably violated: http://www.sun.com/lawsuit/zfs/. But NetApp alleged that Sun had first demanded patent royalties from NetApp and that they were acting in response to that: http://blogs.netapp.com/dave/2007/09/sun-patent-team.html
Who knows where the truth lies over the ZFS case but it does open the prospect that Sun wasn't sitting passively by and getting threatened by other companies. On the other hand, there could be more to this story than meets the eye (e.g. the kind of high level meetings Schwartz refers to, preceeding the legal letters) in which case it might not be anything like so simple. We've not generally seen Sun visibly holding back (or trying to) the marketplace using patents as much as, say, MS or Apple might have done. But it doesn't mean that given their investment in patents they didn't try to use them.
The key is public company, meaning that his responsibilities are to the shareholders, as represented by the board of directors, at whose pleasure he serves. The board is usually themselves major stockholders and very, very rich people with their own networks of external influence. Sometimes people are on the boards of more than one company -- like Jobs with Apple, Disney and Pixar (hey, I wonder why Disney and Pixar team up so often?). So no, as others have said, just because compared to us he's untouchable doesn't mean he really is. And in jobs like that, what everyone else thinks doesn't just matter -- its the ONLY thing that matters.
A good, but old, book that gives an idea of the reality of Microsoft is Barbarians Led by Bill Gates. (August 15, 1998)
The book was written by Jennifer Edstrom, the daughter of Pam Edstrom, manager of Microsoft's P.R. agency, Waggener Edstrom, and a former Microsoft manager. The Amazon.com review says the book "... presents a harsher and messier history, sharply questioning Microsoft's ethics and corporate wisdom..."
The book seems authoritative; the authors certainly had inside access to the facts. It's certainly unusual that the daughter of one of the heads of Microsoft's P.R. agency would write a book discussing Microsoft's abusiveness in detail.
If you read that as a friendly reminder between CEO pals, you really have to take the Apple colored glasses off.
meep
"I love how people are eager to describe it as "Steve threatening to sue" when I see it as Steve showing an industry colleague the respect they deserve and picking up the phone himself to make a personal, direct call to provide advance warning and give the other company the chance to remedy the problem before the lawyers are unleashed."
Yes I always appreciated the bully saying "Give me your lunch money, nerd" before actually punching me in the face and then taking my lunch money. The robber who said "Hand over your wallet" is such a friend.
EvilCON - Made Famous by
According to Jonathan Schwartz, Steve Jobs told him "If you move forward to commercialize it, I'll just sue you." over the phone after Sun presented Looking Glass, a desktop concept similar to Mac OS X's. After that, Schwartz put Steve in his place:
"Steve, I was just watching your last presentation, and Keynote looks identical to Concurrence – do you own that IP?" Concurrence was a presentation product built by Lighthouse Design, a company I'd help to found and which Sun acquired in 1996. Lighthouse built applications for NeXTSTEP, the Unix based operating system whose core would become the foundation for all Mac products after Apple acquired NeXT in 1996. Steve had used Concurrence for years, and as Apple built their own presentation tool, it was obvious where they'd found inspiration. "And last I checked, MacOS is now built on Unix. I think Sun has a few OS patents, too." Steve was silent.
I personally think it all of this suing is petty and dumb. This reminds me of when I was about 10 and when my little cousin would always say "I'll sue you" whenever he didn't get his way. Personally I think all these CEO's need to grow up and realize all they are doing is hampering technology and the advancement of the human race.
Well, what do you expect from a competitor?
To release a better, or cheaper product.
I love how people are eager to describe it as "Steve threatening to sue" when I see it as Steve showing an industry colleague the respect they deserve and picking up the phone himself to make a personal, direct call to provide advance warning and give the other company the chance to remedy the problem before the lawyers are unleashed. If Steve was so evil, he just would have given the lawyers the go-ahead and the first Sun would have known of the issue is when the legal papers arrived. That didn't happen. Phone calls were made and companies were given the chance to fix the issues before it turned nasty.
I don't think you understand how big an undertaking litigation is. Steve made that call because he hoped to prevent a competitor from releasing a product he was nervous about. Respect had absolutely nothing to do with it. Even if he thought he would win (and Steve is neither a lawyer nor a GUI developer so he has no special insight into whether he would), lawsuits are expensive.
Now, I know that flies in the face of the oh-so-cool "Apple is teh evil!" that is all the rage lately but, seriously, can we get some perspective. Steve himself made a call. He didn't pawn it off on an underling. He showed his industry colleague the respect they deserve by making the call himself. He gave advance warning. He let the other company decide whether to take their chances or change their plans. He gave them the power to determine their fate. Sounds pretty respectful to me.
I find it fascinating that you and people like you will not be swayed by three decades of firsthand accounts as to how Jobs treats people, not only competitors but employees and business partners. Why are you so desperate to paint Jobs as anything other than a narcissist? I can understand you love Apple, but why do you extend that love to the CEO too? Can't you really like a movie without also idolizing the president of the production company? My response was simple. "Steve, I was just watching your last presentation, and Keynote looks identical to Concurrence - do you own that IP?" Concurrence was a presentation product built by Lighthouse Design, a company I'd help to found and which Sun acquired in 1996. Lighthouse built applications for NeXTSTEP, the Unix based operating system whose core would become the foundation for all Mac products after Apple acquired NeXT in 1996. Steve had used Concurrence for years, and as Apple built their own presentation tool, it was obvious where they'd found inspiration. "And last I checked, MacOS is now built on Unix. I think Sun has a few OS patents, too." Steve was silent.
Apple once sued Microsoft on the theory that Windows infringed on the "look and feel" of Mac OS, so it's not at all surprising they would threaten to do the same to Sun over the look and feel of Looking Glass. It's just Apple being Apple, and Jobs being a dick, as usual.
Apple's litigious nature is one of the reasons I tend to avoid Apple products (I do have an iPod, but that's all).
"In prison you just have to shut your eyes and take it. Here you have to shut your eyes and give it."
Actually Sun already was on the ground when Schwarz took over....
They sued MS for infringing on Java, won $20 million and then sued again which ended with a settlement out of court for $2 billion.
Are you referring to the famous suit where Sun sued Microsoft for violating the very clear licensing terms for Java because they created a similar-but-not-quite-compatible implementation of Java, thus diluting the Java brand and threatening to fracture the market?
If so, how on earth is that even *remotely* similar to patent trolling?
Sun sued Microsoft for breach of contract. Microsoft distributed a version of Java that was not compatible with Sun's in violation of an agreement between the two companies.
It's not even close to the same as a patent lawsuit. Companies should be forced to keep contracts that they agree to.
God is imaginary