Rapidshare Trying To Convert Pirates Into Customers

An anonymous reader writes with this excerpt from TorrentFreak: "The file-hosting service Rapidshare is seeking major entertainment industry partners for an online store [to which links containing infringing material will redirect]. The plan is an attempt to bridge the gap between copyright holders and users of the site who distribute infringing material. Similar to many other companies that operate in the file-sharing business, Rapidshare often finds itself caught between two fires. On the one hand it wants to optimize the user experience, but by doing so they have to respect the rights holders to avoid being continuously dragged to court. To ease the minds of some major executives in the entertainment industry, Rapidshare's General Manager Bobby Chang has revealed an ambitious plan through which copyright holders could benefit from the file-hosting service. At the same time, Chang says that his company will target uploaders of copyrighted material — whom he refers to as criminals — more aggressively."

Comments

This will fail

[damburger]

Because pirates already *are* customers. Classifying the world into 'criminal' pirates and paying customers is idiotic, and with such a faulty premise, then no matter how well thought out this plan is, it is doomed.

Re:This will fail

[damburger]

That classification is also flawed. What if people sometimes pay, sometimes pirate? You can classify the activity, but not the person.

Re:This will fail

[mysidia]

Ok.. so what happens if you buy an MP3 from Walmart or Napster's store, and you now own the song

But you find you need an unencrypted MP3 file to be able to play it on your new MP3 player, and the DRM-laden file is useless.

Are you a non-paying customer if you go to rapidshare and download that file?

I say you are neither pirate, nor non-paying customer. You already bought a copy of that data, you paid for those bits, and the publisher already got their cut.

Now your only option to exercise your fair use right of playing the media is to actually go find someone who has altered the datafile to make it unencrypted.

That's because, it's illegal to exchange or sell 'copy protection circumvention' technologies that decrypt music. The only way you can legally remove DRM for a file is to download a file with the encryption removed from someone else who also legally owns a copy.

The bits are still the same, and the content is still the same (unmodified), you have just acquired an unencrypted version of a file you already own, through the assistance of a third party providing you the decrypted version of the bits.

Re:This will fail

[Ihmhi]

If you buy a song on iTunes, delete it/lose it, and then want to redownload it from iTunes, are you able to? No.

I download a game from Steam (technically, I "subscribe" to that game - wording to get around the right of resale), and I reformat/delete it/lose it etc., I can always grab it again at no charge pretty much as many times as I need to.

iTunes treats purchases like physical items and Steam treats purchases as licenses.

The subscription/license on a per-item basis of digital purchases is probably the best for the consumer IMO. If you buy a song, $0.99 is ridiculous for the data itself. If it were $0.99 for a license to own a copy of that song, it would seem wholly less ridiculous.

I can redownload games on Steam if I have to, so I use Steam. (The DRM is also unobtrusive.) I can't redownload songs on iTunes without paying for them, so I don't use iTunes. Simple as that.

Doing it the "license" way would also render P2P and the like null and void. If I purchased a hard copy of the White Album (for the fifth time) and downloaded some lossless digital files, I'm considered a pirate. Hell, if I rip the files from the CD and put it on my cell phone I'm considered a pirate. You just can't win the way things are nowadays. No wonder people pirate. I get my ass taken to court for downloading the White Album? Whoops, I already purchased it and are therefore entitled to download it.

Sadly, I imagine it will be some time before the market and/or the law gets more in line with sanity.

The day that the *AAs either get their heads out of their collective asses or collapse under their own weight is the day that the music industry will be better for (almost) everyone: artists, producers, composers, songwriters, and most importantly customers. Sure, corporate lawyers and *AA management will get the shaft, but they deserve at least that for their nigh-criminal business tactics of that last 100 years.

Title is misleading

[junglebeast]

I think this would have been more aptly named:

"Rapidshare Trying To GET RID OF their Customers who are Pirates"

instead of

"Rapidshare Trying To Convert Pirates Into Customers" ..which is just...the opposite.

Say no to rapidshare

[Keruo]

Just say no to rapidshare and alike "please pay us or wait imaginary seconds for a download slot" sites.

You can use google docs to share large files.

Hmm...

[Anonymous Coward]

As a former "pirate" I do not think this will work. Most "pirates" just want free stuff.. they do not have any problems with movie/software/music industry! They just have gotten used to getting everything for free and see no reason to pay if it is available for free.

Now I do not download stuff anymore but I also do not buy it either. Most of that stuff just isn't worth the price being asked for IMHO.

Everyone still riding the freeloading bandwagon - try 'quitting' - you'll realize most of that stuff you never need or can live by without just fine.