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Sony Finally Turning a Profit On PS3s
When the PS3 launched in 2006, estimates pegged the price of producing the consoles to be as much as $250 more than the price at which they were sold. Production costs have dropped since then, but there have been several price cuts as well. Now, almost four years later, Sony Worldwide Studios president Shuhei Yoshida says they're finally turning a profit on the hardware.
"This year is the first time that we are able to cover the cost of the PlayStation 3,' Yoshida said. 'We aren't making huge money from hardware, but we aren't bleeding like we used to.' In May, Sony began shipping new PlayStation 3 consoles with smaller and more cost-effective graphics chips. Now, Yoshida said, Sony is looking at replenishing retail stock that has been running on empty since January rather than cutting the price. 'When we bring the cost of hardware down, we are looking at opportunities to adjust prices if we believe that will increase demand,' he explained. 'At the moment, we are trying to catch up our production.'"
Ditto. I was planning to purchase a PS/3 for our home entertainment system just before they decided to end support for the Other OS feature.
Then again, their Linux support was never that great with their intentionally crippled hypervisor. What use is a Linux console without accelerated 3d and video? I can build a dual core system with 2gigs ram and accelerated graphics for under $150.
1. use conflict minerals to make playstations
2. fund warlords
3. ???
4. profit!