Paperless Tickets Flourish Despite 'Grandma Problem'
Hugh Pickens writes "Is a concert ticket a piece of property that its holder has the right to buy and sell as he sees fit, or is it merely a seat-rental contract subject to restrictions determined by its issuer? The Washington Post reports that in an effort to thwart scalpers and dampen ticket reselling on the so-called secondary market, musicians as diverse as Bruce Springsteen, Miley Cyrus, and Metallica have adopted 'paperless ticketing' for some or all of the seats at their live shows. Ticket issuers Ticketmaster and Veritix tout paperless tickets as a way to eliminate worries about lost, stolen, or counterfeit tickets, and to banish long will-call lines. But paperless tickets aren't really tickets at all, but essentially personal seat reservations, secured electronically like airline tickets. Fans buy tickets with a credit card and must then go to the venue with the same credit card and a photo ID to gain admittance. The problem is that Ticketmaster's paperless tickets can't be transferred from a buyer to a second party. The inability to pass along a seat creates what has become known in the industry as the 'grandma problem': it's almost impossible for a grandma living at one end of the country to buy a paperless ticket to giver to a grandchild living at the other end. Without the ability to transfer virtual tickets, brokers and dealers fear being run out of business, and consumers have a harder time selling unwanted tickets. 'People should be free to give away or sell their tickets to whomever they want, whenever they want,' says Gary Adler, a Washington attorney who represents the National Association of Ticket Brokers. 'An open market is really best for consumers.'"
Of course they flourish. When these are used, people really aren't given another option in most cases. This is much like saying "Despite outrageous fees, TicketMaster flourishes".
Bought tickets to see the show in Seattle and Portland back in March but then got laid-off in April, and sent back home ~2000 miles away. I couldn't sell the tickets on ebay because they were tied to me (had to show ID and credit card to gain entrance). And I couldn't get a refund either.
So basically I got screwed. I ended-up flying across the country rather than waste the tickets. Like downloading games, it takes away your right to resell the used product to someone else
"I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
Is the perception by the concert organisers that there's action out there they ain't getting a piece of.
They can't raise their ticket prices too high, or they won't sell enough to fill their venues, and face protests from their audiences. But they'd dearly love to be able to do what the scalpers do which is create a sub-segment of their audience who pays a greatly increased price for essentially the same service.
The only idea they have so far is that if they drive the scalpers out of business... well, what? If they already set the ticket prices as high as they dare, the only effect they will achieve is to piss off a few rich people who will not get tickets where previously they could.
You could view it as preparation for the next logical step - a Dutch auction. Non-transferable tickets would prevent scalpers from waiting for the latter stages of the auction where the tickets get cheaper to snap up a bargain. The Dutch auction means that all the seats in the house go for exactly the price that the market will bear, so they finally get the action they are craving.
Man, you guys are just too used to Microsoft EULAs.
All this talk of no sympathy for scalpers.
Might as well add used book retailers, music traders, software peddlers, refurbished computer sellers.
Just because it's easy to not like scalpers, you are trying to deny consumer choice.
You're part of the problem, assholes.
This is like buying a car in order to drive to a Miley Cyrus show where she jumps around in hot pants, but then being unable to sell it afterwards.
No, wait... that's a bad analogy. It's like renting a car to watch Miley Cyrus jiggling around in a crop top, but then... uh... maybe it's like buying a tank of gas to go and watch her writhing around glistening with sweat...
Wait - what are we talking about again?
If you were blocking sigs, you wouldn't have to read this.
With virtual tickets, concerts will end up with a certain amount of empty seats as people's plans change or they become sick and can not give the tickets to a friend. Empty seats are a sign of a bad concert, as anyone knows. Of course they'll soon realize that an old airline trick will fix that with a bonus: oversell concerts, and tell the overflow they're on "standby" until the next concert. Full seats and extra money!
There seem to be two solutions to such a problem :
- A solution I've often found in concerts in Switzerland : (Secutix)
the e-Ticket is simply a 2D-barcode (although it's not "paperless" because most people still print it instead of sending it to smartphones screens) it *is* tied to an identity.
BUT
to enter the concert you are only asked to have a valid barcode. the identity only comes into play if several people attempt to enter the concert using the same barcode (only the one with the matching ID is allowed in).
That doesn't stop you from giving a ticket to a friend.
But that throws distrust on scalper : How do you know the guy is selling you a legitimate ticket and not copying the same single barcode to several clients ? (in which case only the first one can get in before the system detects duplicates).
These e-tickets don't remove your right to resell, but a resell can only happen between trusting friends.
- A solution I've found in German Trains :
the e-Ticket is tied to an identity, but it is not that complicate to refund it and invalidate the barcode, then buy a different ticket.
You can't directly resell a ticket, but you won't lose the ticket.
And the last solution :
Most of those situations still have classic tickets for situations where the e-Ticket doesn't do the trick.
"Sufficiently advanced satire is indistinguishable from reality." - [Tips: 1DrYakQDKCQ6y52z6QbnkxHXAocMZJE61o ]
Grandma should be allowed put a different name on the ticket than the one on her credit card. All the grandchild needs is some ID with a matching name on it. Problem solved.
Can I patent this process please?
No sig today...
...says Gary Adler, a Washington attorney who represents the National Association of Ticket Brokers. 'An open market is really best for consumers.'
Yeah, and an unguarded forest is much safer for little girls delivering food to their sick grandmothers, says the attorney representing the National Association of Transvestic Wolves.
As much as I hate scalpers, I hate Ticketmaster 10x more.
From a purely technical standpoint, allowing the buyer to log in and change the owner of the ticket would be trivial. Upon the change, the system sends a new password to the new email address, and that person must log in and add a credit card number that will be used for verification at the venue. Paperless tickets exist for only one reason. Ticketmaster wants to capture the value in increased demand by raising prices instead of seeing it go to the middlemen.
I am sick and tired of people making a big deal about scalping.
Isn't scalping basically the epitome of free market capitalism?
If I buy 10 of the new Xbox 360 from the local Walmart where there are lots, and sell them on eBay for a profit, is that "scalping" 360s ?
When Exxon drills oil in the middle east and sells it to Europe for a profit where there is none, is that "scalping" oil?
"Scalping" is just taking a gamble, buying something that you think will be in demand (tickets), and re-selling for a (hopefully) profit. There is plenty of potential to lose money for scalpers buying tickets to things and them going unsold, this happens all the time.
What is wrong with this? If you wanted your damn tickets, you should have waited in line like everyone else.
I'll tell you who cares. The fans who can't get a ticket unless they pay 10 times the original price because all the tickets were bought up by scalpers 45 seconds after they went on sale. In this case, Ticketmaster is actually trying to do something that's good for the people who want to see the show, and isn't good for the people who just want to resell their tickets. Now, there are some downsides, especially for those who wanted to see the show, but something happened, and now they can't see it, and they can't resell the tickets. Which group of people do you think is larger? Maybe Ticketmaster thinks it is better to help the larger number of people who want to see the show see it for the real price, than to worry about the much smaller percentage of people who can't resell their tickets. Maybe they will get that part figured out as well, and nobody will have any reason to complain.
Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
No, they're called "wankers."
SJW: Someone who has run out of real oppression, and has to fake it.
That's not enough. Wimbledon for example prevent people from buying more than two tickets. But there are still scalpers in operation. They put adverts in the classified adds to buy Wimbledon tickets at something above face value. Then they re-sell them for a much greater price outside the venue.
(At least that was the case, going back a few years, I'm not sure what they do now.)