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Tokyo Rail Billboards Scan Viewer's Age, Gender

Posted by timothy on from the to-me-you're-a-14-year-old-girl dept.

eldavojohn writes "The AFP is reporting on digital billboards in Tokyo that scan for a viewer's age and gender to tailor the message to them. It's a Digital Signage Promotion Project that 11 railway companies are debuting. The head of the project said, 'The camera can distinguish a person's sex and approximate age, even if the person only walks by in front of the display, at least if he or she looks at the screen for a second.' Philip K. Dick's Minority Report draws closer every day."

2 of 235 comments (clear)

  1. Re:Stop, Citizen! by Kepesk · · Score: 5, Funny

    Quick! Everyone put on Larry King masks so all the billboards turn into adult diaper ads!

    --
    Help me fix my brother's injured butt!
  2. Re:I have been to Japan... by AnonymousClown · · Score: 5, Funny

    ...I doubt they get much accuracy in age, and probably a large number of "indeterminate" or false positives on gender...

    If some electronic add calls me a chick, I'm punching its lights out!

    --
    RIP America

    July 4, 1776 - September 11, 2001