The Amiga Turns 25
retsamxaw reminds us that yesterday was the 25th anniversary of the Amiga. "[The Amiga] debuted to rave reviews and great expectations — heck, InfoWorld said it might be the 'third milestone' in personal computing after the Apple II and the IBM PC. ... Commodore was a famously parsimonious outfit, but it splurged on the Amiga's introduction. The highlight of that Lincoln Center product launch was a demo in which pop art legend Andy Warhol used an Amiga to 'paint' Blondie's Debbie Harry. The exercise didn't prove much of anything other than that Warhol was able to use the paint program's fill command, but it was heady stuff... Other platforms and tech products would inspire similarly fanatical followings — most notably OS/2 and Linux... But Amiga nuts of the 1980s and early 1990s... remain the ultimate fanboys, even though it hadn't yet occurred to anyone to hurl that word at computer users."
The big, not-often-told truth is that IBM PCs sucked donkey ass, compared to the Amigas. I remember the huge hype that surrounded the IBM PC, so I wanted to have a look. I was spoiled on Amiga's full-fledged GUI (G for Graphical!) that permeated all the applications present on the Amiga. When I saw the apps on the IBM PC, I couldn't believe my eyes - in the most negative way possible: the poor ASCII graphics sported by the apps present on the IBM PC were a colossal turn-off. And the computers were considerably more expensive than the Amigas, even without soundcard and color graphics. And "colour" on the IBM PC meant 4 colours (CGA)! Of course, CGA cost you an arm and a leg.
I mean, c'mon! IBM PCs and Amigas? No comparison. The only thing the IBM PC had going for it were the three magic letters.
"The agriculture ministry is not in charge of Gundam" - Japanese ministry official.
Here's a playthrough of my bestselling Amiga game The King of Chicago: http://www.youtube.com/watch?v=17xQQ-PMPBs It sold 50k copies for Cinemaware - not bad for 1987. Some reviews: http://channelzilch.com/doug/kocblurbs.htm I'm still proud of it.
Channel Zilch: In Your Face From Outer Space!
Digg are currently running this story, and there's a post on there leading to this:
Software Patent ended CD32 and Commodore Amiga
It describes how Commodore lost a software patent fight over, believe it or not, blinking a cursor using XOR. They owed $10m as a result, and were also prohibited from bringing CD32 into the US. Since Commodore had bet large on the CD32, this was a fatal blow.
Read it, it's interesting. I didn't realise this and've read more about Commodore than many. If you're interested in the history of Commodore, and it is interesting, try "On The Edge", which describes it very well. The book is sold out in many places but I imagine it will be possible to locate copies.
Cheers,
Ian
Having been there (still have a bunch of Amiga's - that I never use anymore sadly - including an A4000 with a Phase 5 233 MHz PPC board and video toaster/flyer) I don't think it was a marketing issue until the early to mid 90's when Commodore started to face serious problems.
In the early days of the Amiga I recall 4 or 5 magazines, one official one, TV ads, ads in 3rd party magazines (I remember vividly seeing ads for the machines in various video/multimedia trade journals). IDG - with Amigaworld shows you how big it was really - this is the same company that publishes Macworld and Infoworld to this day (and consequently I knew the writing was on the wall when one of the editors for Amigaworld - now writes for Macworld).
I think the problem was a bit more deep sadly - one of mindshare more than anything. When I started working in video part time with a friend - this was in 91-92 when the A4000 came to market many of our colleagues used to think it was hilarious we took the machines seriously. Never mind we were the first shop in town to do editing via disk, (5.25" Quantum SCSI disks :)), and the only shop in town that could do 3D graphics for a long time (long before the flyer we used the DPS Personal Animation Recorder - it rocked). The 3d animations from the demo reel we worked on back then still looks pretty nice today (despite being only on VHS). It was a serious computer developed by some really smart and talented software and hardware engineers, but people didn't see it that way.
At the local computer club most ms-dos/mac users used to decry Amiga users with statements like who needs multi-tasking (the claim back then was "I'm far more productive doing one task at a time thank you very much"), and oh all those wonderful animations and graphics/sound we could do too with the right hardware.
Sadly Amiga met the same fate as NEXT, SGI, Apollo and almost Apple (yes if Steve didn't come back - they would be a topic in some history book right now).
Also I should mention - out of all the companies who have bought Amiga - Commodore was the only company to actually release marketable hardware and advertise said hardware. I think while they mismanaged their entire business down the toilet - they certainly did a much better job than most have (managing the Amiga that is).
Really? The A1200 was kind of...meh. Seriously, the Amiga 1000 was revolutionary when it came out in 1985! The Amiga 500 was revolutionary when it came out in 1987 because it made the Amiga affordable. After that? Nothing much. The Amiga 1200 came out in fall of 1992 and what kind of specs did it have?
Sure, the 68EC020 at 14MHz was of course an improvement over the 68000 at 7MHz, but c'mon! It's five years since Amiga 500!
Only 2MiB of chip RAM (and no fast RAM) - once again, it's been five years!
Graphics were kind of braindead, just adding two bitplanes and making a total mess of the color registers. Could have gone with a chunky mode instead.
Blitter is exactly the same as the old Amiga 1000 for goodness sake!
Sound is exactly the same as the old Amiga 1000...
Remember that in 1994, the Playstation came out. Compared to Amiga (and especially CD32 which came out a year earlier) now that is revolutionary again!
Yeah, of course I thought the A1200 was the shit at the time, but that's cause I was a blinded Amiga fanboy. Luckily, it wore off (even though I still actually have two A1200 and one A600 in my closet somewhere); for some people, it's chronic. Just go to amiga.org and watch some deluded people, not in jest or in irony, argue that the Amiga is, in 2010, a better computer than a PC. Oh, the humanity!
Good points. Thanks for your reply, no matter how much you've ruined my Sunday evening you ghastly blashphemer :)