Google Nabs Patent To Monitor Your Cursor Movement

bool2 writes "Google has been awarded a patent for displaying search results based on how you move your mouse cursor on the screen... Google's plans are to monitor the movements of the cursor, such as when a user hovers over a certain ad or link to read a tooltip, and then provide relevant search results, and ads, based on that behaviour. It means that it does not require users to actually click a link to know that they were interested in it, opening a world of opportunity for even more focused ads."

Comments

A great user experience awaits in 2030

[ciaran_o_riordan]

Thanks Google, for the disclosure of this invention which society will be free to benefit from in 2030.

Some will say that the game is broken and Google is just obliged to play the game too, but in that case, they could make a promise not to use this patent aggressively. Since there's no such promise, all we can say is that they're stockpiling dangerous patents.

• Google
• Silly patents
• Invalidating harmful patents
• Invalid patents remain unchallenged
• Patent promises