Hurt Locker File-Sharing Subpoenas Begin
In May we discussed news that producers of the film The Hurt Locker filed a lawsuit against 5,000 John Does, known only by their IP addresses at the time, for sharing the movie over peer-to-peer sites. Now, reader suraj.sun notes that subpoenas for the lawsuit are finally going out.
"Qwest Communications on Monday notified a customer in Denver that the Internet service provider has received a subpoena from lawyers representing Voltage Pictures, the production company that made The Hurt Locker. ... In legal documents, Voltage Pictures has blamed the movie's relatively poor domestic performance on illegal file sharing. As of March 21, the movie had grossed $16 million domestically, but took in $40 million overall. According to reports, the film's production budget was $15 million. The film leaked to the Web five months before the movie's US debut. ... For allegedly downloading The Hurt Locker, DGW told the Qwest customer from Denver that settling the case early would cost $2,900, according to documents reviewed by CNET."
The film leaked to the Web five months before the movie's US debut
Looking for a culprit ? The guy who decided to sit on the movie for months while the marketing campaign was already on. When people want to see something and it is available, albeit illegally, they will.
Non-Linux Penguins ?
The Avatar DVD is currently #51 in the Amazon sales charts despite being released in April. I bet it was way more pirated than The Hurt Locker will ever be.
#6 in the Amazon sales charts is a movie made in the 1960s that has been available for piracy for many years.
Occam's Razor: The movie isn't as good as they think it is.
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This will be the new Hollywood business model.
a) Make movie
b) Hype it
c) Release it on P2P
d) Wait six moths, release in theaters
e) When it bombs, sue 10,000 John Does because you know they can't afford to defend themselves.
f) Profit!
Anybody see a flaw?
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