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Anti-Product Placement For Negative Branding

Posted by samzenpus on from the touch-of-death dept.

An anonymous reader writes "Product placement to promote your brand just isn't enough any more. These days, apparently, some companies are resorting to anti-product placement in order to get competitors' products in the hands of 'anti-stars.' The key example being Snooki from Jersey Shore, who supposedly is being sent handbags by companies... but the bags being sent are of competitors' handbags as a way to avoid Snooki carrying their own handbag, and thus potentially damaging their brand."

1 of 130 comments (clear)

  1. Re:clever by WNight · · Score: 0, Flamebait

    And the loons talk about a "muslim nation" separate from local laws...

    Err, yeah. That's what they want. Much like those christians you were just talking about. How can you NOT see this. Loony?

    Fuck that pedo The Prophet Muhammad.

    Yeah, because what a man may or may not have done a thousand years ago [... popes, etc]

    Muhammad, the goat-fucker, isn't the target of this. People who adore him like children adore Santa Claus are the target.

    Or perhaps like the Nazis worshiped Hitler.