Anti-Product Placement For Negative Branding

An anonymous reader writes "Product placement to promote your brand just isn't enough any more. These days, apparently, some companies are resorting to anti-product placement in order to get competitors' products in the hands of 'anti-stars.' The key example being Snooki from Jersey Shore, who supposedly is being sent handbags by companies... but the bags being sent are of competitors' handbags as a way to avoid Snooki carrying their own handbag, and thus potentially damaging their brand."

Comments

Re:clever

[Dishevel]

Good try.
But I do not like those bastards either.
The difference that you seem to be so conveniently missing is this...
Last 200 years the Christians, Catholics, Atheists, Taoists, Mormons and most other religions are not threatening people with Jihad because of cartoons and books.
But you go on missing the point of my signature.
It is not there for those who can't figure it out.