New Video of Apple's Enormous iDataCenter
1sockchuck writes "A new aerial video provides a rare look at Apple's new data center in North Carolina, which is expected to begin operations as soon as this week. It reveals the scale of the facility, which at 500,000 square feet will be among the world's largest data centers. The video, shot by a North Carolina real estate agent, also shows additional site preparation work that could support rumors that Apple plans to build another huge data center at the site." This is what drone cameras are for.
"The *Fully Operational* iDataCenter", even though it appears half-built. I'm sure I heard someone use a phrase like that before, can't think where...
Steve Jobs: [overheard on an iphone in a coffee shop somewhere in Cupertino] ...As you can see, my young apprentice, your friends have failed. Now witness the streaming power of this fully STACKED and OPERATIONAL data center!
Back in the day when Steve Jobs had been fired from Apple and was building his own company (NeXT) he had the interior of the factory in which NeXTStations were built re-painted three times -- until it was *just* the right shade of grey. And this is not a joke.
Do iPads/Phones/Fish have the bandwidth to stream high-quality music anyway?
802.11n isn't high bandwidth?
I remember something about the iPad not getting a great wireless signal.
iPads get great wireless reception and they get poor wireless reception, just like pretty much anything wireless. Somebody who got poor wireless reception posted about it and you mistook that for a universally applicable anecdote.
This will give them control over your entire media collection.
No it won't. But that does fit the present Slashdot narrative regarding Apple.
In an instant they could wipe it from existence or do whatever they want with it.
Including the backup copy in my physical possession? And there's a huge difference between "could" and "would". If Apple ever did this deliberately, that would instantly decimate their user base as users leave that service in droves. Even if they did it accidentally, it would have a huge negative impact. I think it's fair to say Apple won't do something like that deliberately, and with a billion dollar datacenter and their technological skills, they should be able to keep from doing this accidentally as well.
You could promote the exact same fear about hosting photos on sites like Flickr and Picasa, or files on dropbox, etc. But you won't because it's a silly concern that's easily protected against. But because this is Apple, well shit, "worst case scenario" is synonymous with "most likely scenario" as far as many of the posters here are concerned!
I don't have any Apple devices, but if I did, I know that I would not upload my high-quality, offline available music to a server where it will most probably be re-encoded at a lower bitrate so they can stream it back to me.
802.11n is fast enough to stream HD video. Even a completely non-compressed surround sound 24-bit 192kHz would have no problem being streamed over 802.11g. Since you likely don't have your music in that format, let's assume by "high quality" you mean FLAC. Apple's lossless codec (ALAC) is similar. So, pretending for a moment you are talking about ALAC-encoded music, that's only about 700kb/s. You can even stream that over 3G. And if it's the more likely scenario of being 256k AAC or 128-256k MP3?
Maybe it'll be optional, but from what I've seen of Apple they will force their users to make use of it.
How the fuck do you think they will accomplish that? Do you think they will remove local storage of music from iPhones/iPods/iPads? Do you think they will stop allowing local storage in iTunes? If something like this comes to pass, it will be in addition to how the devices already work, and people who aren't all "Steve Jobs is an evil mastermind hell-bent on fascist world domination" will fucking love it.
Cheap TVA electricity.
Actually, they are located close to McGuire nuclear power plant (owned by Duke Energy), and near 4 major hydroelectric dams on the Yadkin River that create High Rock Lake, Tuckertown, Badin Lake (Narrows) and Falls lake, which are managed/quazi-owned by Alcoa. Alcoa doesn't make aluminum here anymore, so they have power to sell, and usually do during peak time. There are also a number of coal and natural gas plants nearby. I live about 70 miles from the new data center, and was somewhat surprised that they put it in such a low density area, until I realized how much power capacity is nearby. TVA isn't really a factor in this part of the country, as I believe all the hydro power around here is privately owned.
Electricity usage in NC is way down, due to all the textile and furniture manufacturing moving to China and India, plus all the aluminum manufacturing is now gone. Those industries were typically BIG consumers of electricity. My understanding is that all the power plants in this region are running well below their peak output, so we literally have more than we know what to do with here. I would imagine that electricity is damn cheap for Apple to buy in bulk, which is a major portion of their expenses.
Also, it doesn't hurt that NC is located somewhat in the center of the eastern USA, and 2/3rds of the population lives east of the Mississippi river, so it is actually a good location, geographically. The rather new Dell plant near Winston-Salem was just shut down (moved to Mexico), and there has been rumors of Apple buying it for manufacturing as well. There are lots of good reasons that would make sense, since the state spent MILLIONS in new infrastructure to the plant just a few years ago, and the workforce around here is generally good with a manufacturing history, AND both UPS and FedEx have major hubs about 30 minutes away at GSO. Would love to see that happen, only because we need the jobs with over 10% unemployment here.
Tequila: It's not just for breakfast anymore!