Microsoft Vehemently Denies Google's "Bing Sting"
eldavojohn writes "In a blog post titled 'Setting the Record Straight,' Microsoft's senior vice president of online services, Yusuf Mehdi, addressed Google's 'Bing Sting' operation saying, 'We do not copy results from any of our competitors. Period. Full stop. We have some of the best minds in the world at work on search quality and relevance, and for a competitor to accuse any one of these people of such activity is just insulting.' Mehdi went on to claim that Google engaged in 'click fraud' in order to rig up their alleged 'experiment.' Mehdi added, 'That's right, the same type of attack employed by spammers on the web to trick consumers and produce bogus search results. What does all this cloak and dagger click fraud prove? Nothing anyone in the industry doesn't already know.' The struggle for Bing to usurp Google as number one in search continues."
To be clear, we learn from all of our customers. What we saw in today’s story was a spy-novelesque stunt to generate extreme outliers in tail query ranking. It was a creative tactic by a competitor, and we’ll take it as a back-handed compliment. But it doesn’t accurately portray how we use opt-in customer data as one of many inputs to help improve our user experience.
Apparently Google's accusations are viewed by some as a backhanded compliment.
My work here is dung.
The fact that microsoft technology has advanced to the point of linking
"delhipublicschool40 chdjob"
to a Credit Union website
is simply showing how well they understand their potential customers, and has nothing to do with the fact that Google set them up at all.
It makes no difference either way. Bing is a search engine. I don't care if all it did was run your query over to Google and search on it and return the results with its own front.
Welcome to the internet, whiners. Anyone ever use aggregate search engines before? Chill out.
Microsoft says the truth: a search of "Microsoft copies Google" in both Bing and Google yields different results.
Slashdot, fix the reply notifications... You won't get away with it...
Well Microsoft's response is sort of self-incriminating really. I mean the summary here basically paints their response as simple posturing and trying to get out of getting caught doing something they're not supposed to. "How dare you! We're better than them! We're smarter than they are! Those people are just trying to make us look bad! That's it, THEY'RE cheating! They're rigging tests and accusing us of things! They're trying to make US look bad because THEY know we're BETTER and it gets their pants all in a knot! Why would WE ever do something like that?!"
We have some of the best minds in the world... after Google, who invented some truly creative and innovative search methods, and then patented them. We have to find a completely different direction that works the same way, kind of, then improve on it.
Support my political activism on Patreon.
And Taco Bell vehemently denies it's "taco smeat" is 77% ground up old circus animals.
the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff
They do spy on (sorry, gather 'click stream' data from) IE users (through IE itself, or one of its add-ons). Read those EULAs veeery carefully, folks!
Somehow this extremely relevant part of the story keeps getting skipped over whenever it's being told.
The 'click fraud' accusation is hilarious and quite arguably libelous as fraud (and click fraud) is a real criminal act.
http://en.wikipedia.org/wiki/Click_fraud
"Click fraud is a type of Internet crime that occurs in pay per click online advertising when a person, automated script or computer program imitates a legitimate user of a web browser clicking on an ad, for the purpose of generating a charge per click without having actual interest in the target of the ad's link. Click fraud is the subject of some controversy and increasing litigation due to the advertising networks being a key beneficiary of the fraud.
Use of a computer to commit this type of Internet fraud is a felony in many jurisdictions, for example, as covered by Penal code 502 in California, USA."
(also claimed to be a felony at http://www.legalmatch.com/law-library/article/click-fraud.html with claims of arrests.)
--
Given enough personal experience, all stereotypes are shallow.
If, he hasnt used 'period' and 'full stop' and created enough dramatic pause, i wouldnt have believed him.
but now, i believe him, despite bing has been caught red handed, denied it without showing ANY proof, and then went on to accuse google of something totally irrelevant.
Read radical news here
Its funny that you mention that, seeing as in the US and Canada yahoo search is powered by bing.
I can't think of a single thing Microsoft has done that was an original idea. Their entire business model seems to be "wait until someone establishes dominance in a marketplace, realize that marketplace could be profitable, put up a shitty copy of the dominant model and improve it just enough that people will use it because it's the default option leveraged with other Microsoft technologies." Well that and managing to install a tax on every computer built today. So yeah, this story is entirely plausible to me, and MIcrosoft will probably get away with it, too, despite those meddling kids.
I'm trying to teach myself to set people on fire with my mind... Is it hot in here?
This response is the usual BS handwaving from MS. There's a single paragraph which says essentially "er... they do click fraud!" without any real technical details or explanation. This is quite different from Google's posts, which are all very detailed about what they're doing and the results they're seeing. The rest of MS's article is marketing history ... not once is there real explanation of how they happen to have extremely obscure words pulling results for exactly what Google does. Just spin.
Thanks for trying, MS. You can't even come up with a technical response, and you want us to believe you can come up with a search engine?
Don't think of it as a flame---it's more like an argument that does 3d6 fire damage
Ok, I'm quite irked by this story, and I got modded troll a bunch of times by trying to point out that Google's experiment doesn't really support their accusation. I know some people will immediately label me a shill or apologist just for having a different opinion. What's stupid is I use Google search, and never Bing.
Anyways, the following is my understanding and some opinion. The secret knowledge of the search engine is the association of a search term and a result (usually a url). So to say that Bing is copying (I think 'cheating' might have the what was used, but copying is a lot of people's interpretation), implies they are acquiring Google's association data; conversely if the Bing search comes to the same result coincidentally, then they can't be 'cheating'. It wouldn't be that surprising if two search engines return same results for certain words. However, Google did their sting with fake terms... so obviously Bing is copying right?
So let's talk about their sting. They created (100?) honeypot search terms where a fake word would return a real link 'sss4yxyxy -> returns www.myresult.com'. Then they had 20 employees using IE and Bing toolbar w/ Google search and kept using these fake terms, then clicking the resulting link. Some time later, some of these fake terms return the same results on Bing.
A few things: Google employees opted into tracking w/ the Bing toolbar. (This is somewhat beside the point anyways, since Google isn't exactly in a position to point the finger about tracking.) Note that my understanding is that few of the (100?) honeypot terms actually worked on Bing.
The explanation from MS is that the Google employees gamed their user tracking mechanism to produce a result which makes it appear as if Bing is 'copying' Google. Basically they tracked the user search term, then the link they clicked through, and used this as part of the data for Bing. Google successfully gamed this because those terms are fake, and therefore the only data about them came from the sting.
So my opinion is that this isn't copying. If 100 of 100 honeypots showed up on Bing then that would support their accusation better. If their 20 employees only used Google normally from IE, without going through the toolbar, then that would strengthen the case. Without these, I have a hard time understanding how even the people at Google have rationalized their own accusation. Now maybe MS is lying and I'm a chump, but at least I'm taking the time to consider the evidence as presented.
"We do not copy results from any of our competitors. Period. Full stop."
That is funny, because you have just been *caught* copying results from your competitor. Period. Full stop. No chance this was a coincidence.
Now you seem to think because you copy it from Google result page in the users browser, and not from Google directly, you are not copying Google. But clearly you are. The user is "authorised" to use Google search results, after all that is the whole point of the search engine. You are not.
And I think this attitude is a shame, because some of the technologies from MS are actually pretty decent. Just search engine technology does not seem to be among those.
Yeah I've used Bing a few times, it doesn't seem much better than the shitty old MSN search. And their marketing was the very worst I have ever seen for anything. You want me to switch from a search engine to a "decision engine?" You want to give me *less* information? FUCK NO, I'll decide for myself.
"When information is power, privacy is freedom" - Jah-Wren Ryel
Google has a long history of aggregating data it "borrowed" from other sources. First google news where they used slugs from newspapers to populate their pages. Then google books in which they made books available despite the publishers protests. Why someone shouldn't be allowed to use googles data, when they themselves have built their entire fortune on borrowing others data, is hypocrisy.
Football Odds
Welp, they said 'Full stop.' That means there's no sense arguing because the argument is over.
Look, I'm the Senior Vice President, Online Services Division. I did not copy from that search engine, Google. I never told anybody to copy, not a single time -- never. These allegations are false. And I need to go back to work for the Internetian people.
We do not copy results from any of our competitors. Period. Full stop.
Parsing that carefully, that is not what Microsoft was accused of. So, in effect, Microsoft is saying that they did not do something that they were not accused of.
It's Microsoft's typical tactic, try to move the discussion over to a slightly different topic when Microsoft is caught with its hand in the cookie jar.
More disturbing for me during this whole mess is the fact that Microsoft is capturing my mouse clicks and visited links when I am using the browser, and sending that captured data back to Microsoft.
They did offer a defense: it's the customer data
Let me see, they put a routine in the customer's computer that collects what the customer types and what is sent to the screen when the customer uses a third party application.
That is usually considered a crime, not a defense. It would be the weirdest form of alibi if someone claimed he could not have robbed a bank because at that exact moment he was murdering someone.
If I have allowed Microsoft to examine my 'click stream' for the purpose of 'search optimization', what stops them with Google? What if they start snooping around with transactions between myself and my on-line stock broker? Could they conceivably front run my purchase decisions (or sell that data to high speed traders)?
Have gnu, will travel.
The problem with the scenario you're spinning is that the toolbar that collects this information is Microsoft's Bing toolbar... a toolbar that adds a Bing search bar to IE.
That's important, because your theory makes the assumption that all users of this toolbar are Google users... but why would they install the Bing toolbar?
Because they bought a computer from a vendor that has an agreement with Microsoft to preload the Bing toolbar as part of its shovelware (from a quick web search, it looks like, at a minimum, Dell, HP, Toshiba, and Lenovo do this.)
Here's how I parse this:
I'm not sure how because they are pulling the results through someone else, it's ok. That's like saying because I didn't pirate this piece of software directly, but downloaded it from a pirate site, it's fine.