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iPad 2 Forces Samsung To Reevaluate Galaxy Tab

An anonymous reader writes "Apple's iPad competitors are still spec-obsessed, and Apple's next-gen iPad coupled with the same price point is forcing Samsung to rethink its tablet strategy and pricing methodology altogether. The South Korean Yonhap News Agency relays a quote from Lee Don-joo, executive VP of Samsung's mobile division, about Samsung's upcoming Galaxy Tab 10.1 compared to the new iPad. 'We will have to improve the parts that are inadequate,' Don-joo said. 'Apple made it very thin.' Features aside, Samsung also finds itself in a bind price-wise. The upcoming Galaxy Tab model, complete with a 10.1-inch screen and Android 3.0, was initially going to be priced higher than the current 7-inch Galaxy Tab. Apple's iPad 2, however, is forcing Samsung to 'think that over.'"

71 of 520 comments (clear)

  1. Excellent! by Twigmon · · Score: 5, Insightful

    This is awesome news. Competition is good for us!

    1. Re:Excellent! by PopeRatzo · · Score: 2, Interesting

      This is awesome news. Competition is good for us!

      Not if the competition is over how "thin" it is.

      Maybe I'm just completely out of touch, but I'd much rather have a full-featured tablet than one that is 2mm thinner but doesn't have the features I want.

      "Out of touch"...get it?

      Seriously, instead of chasing iPad, is it really impossible for Samsung to maybe ask some prospective customers who haven't already bought iPads what features they want and "compete" based on that? Most people haven't bought iPads yet. Why not build tablets for the rest of us?

      --
      You are welcome on my lawn.
    2. Re:Excellent! by cerberusss · · Score: 2

      I'd much rather have a full-featured tablet than one that is 2mm thinner but doesn't have the features I want.

      Probably a thicker tablet means a bit more weight, too. After using an iPad on the couch for some weeks, I noticed that it's slightly too heavy to hold it up like a book. Lesser weight means easier holding.

      --
      8 of 13 people found this answer helpful. Did you?
    3. Re:Excellent! by N1AK · · Score: 4, Interesting

      Maybe I'm just completely out of touch, but I'd much rather have a full-featured tablet than one that is 2mm thinner but doesn't have the features I want.

      You are completely out of touch if you think the difference in depth between the iPad and IPad 2 is as inconsequential as a 2mm change would be. Setting up a strawman (a fictional 2mm change) and attacking that, rather than 4.6mm (35% thinner) and also 127g lighter (16%).

      Obviously the size of the device is important, otherwise we'd all be happy walking around with devices the thickness of a novel. You might be both informed and think that the difference in this specific incidence is not important. Frankly I doubt it. I can say that having played with both devices the size and weight difference is noticable, and beneficial.

      I won't be buying an iPad because I have numerous issues with Apple's business practice. I do however greatly admire their current hardware. Hopefully other manufacturers won't ignore this in the next batch of android tablets because, frankly, I'm getting tired of waiting.

    4. Re:Excellent! by ProbablyJoe · · Score: 2

      Sure, it's an improvement. But I didn't want an iPad because it doesn't serve any purpose to me. An iPad 2 still doesn't serve any purpose to me regardless of it's dimensions, and a Galaxy Tab still doesn't serve a purpose even with an OS that I prefer.

      I'd imagine that a few millimeters of thickness, or grams of weight, will not be a tipping point that will make someone buy an iPad 2. It probably wouldn't have even crossed the minds of anyone other than current iPad owners, like some here who have said it's a bit on the heavy side for long term use

      I think what they're getting at is we still haven't seen anything particularly special from tablets. iPads are essentially just large iPhones with an almost identical OS and very few tablet specific features. Android 3.0 was shaping up to be interesting, and while it's a step in the right direction with being more tablet oriented, it's still essentially a phone OS on a bigger screen

      And that's fine for some people, but I want to see something a bit special before I hand over £500

    5. Re:Excellent! by am+2k · · Score: 2

      Maybe I'm just completely out of touch, but I'd much rather have a full-featured tablet than one that is 2mm thinner but doesn't have the features I want.

      If you think that this is a competition about the feature-list, you're really completely out of touch. Apple designs a user experience, not a USB port or a front-facing camera. Note that they only added the latter after they had FaceTime to make it actually useful for the user.

    6. Re:Excellent! by BasilBrush · · Score: 3, Informative

      I think what they're getting at is we still haven't seen anything particularly special from tablets. iPads are essentially just large iPhones with an almost identical OS and very few tablet specific features.

      The difference is that the much larger screen allows for much richer applications. The minimum size of an interactive element is limited by the size of a finger tip. The minimum size of text is limited by what's easily readable. In both cases there's a lot more that can therefore be put on an iPad screen. And I'm not talking about more application icons on the home app. I'm talking about different UI architecture.

      Consider the many apps that involve drilling down through data. e.g. In eMail: Mailbox->List of Emails->Contents of email. On the iPhone, that involves a hierarchy of lists/content to navigate, with each list on a separate screen. On the iPad the experience is more like a PC email app. With different panes for list and content.

      OK that's a very pedestrian example, but pretty important because people use email so much.

      A more sexy example is Garageband for the iPad. A multi-track recording and editing app. Take a look. The richness of it's UI just would not be possible on a screen the size of an iPhone.

    7. Re:Excellent! by am+2k · · Score: 3, Interesting

      I guess I'm waiting for the company that will design a tablet.

      Why would you need a tablet? You don't really need a tablet, you want a tool to help you do what you want to be done. User experience is just the fancy word for "the way someone does something".

      I like to design my own experiences, thank you very much.

      That's because you're technically minded (I can say that just by the fact that you are posting on /.). Technicians like to know how things work and like to tinker with it. Everybody else doesn't give a crap and just wants the work to be done. There's a market for both (think Debian vs. Mac OS X), but the former is tiny compared to the latter.

      If I want someone to "design an experience" for me, I'll watch a movie, read a book or have dinner with my wife at a restaurant.

      Why would that be any different?

      I don't need a "user experience" to carry in my pocket or pack when I'm running around town trying to get something done.

      Why not? Bad user experience means that you're standing for 1h in a store in front of a TV looking up the price on the Amazon webpage on a 2" display. Good user experience means that the phone scans in the barcode and tells you the price in a matter of seconds. Which one would you prefer?

      I need a tool.

      Then you're in luck, because that's what the iPad is. It's a tool where a lot of brainpower was invested in thinking about how it's going to be used (by Apple itself and all the app developers).

      You make them sound more like a dungeon master than a tech company.

      Well, I'm a desktop software developer, but in secret I'm also a game developer in training, and let me tell you that books about user experience design and game design are eerily similar to each other. The reason probably is that both are trying to generate enjoyable emotions in the user. There are huge overlaps, for example, /. karma points are just like experience points in roleplaying games. Did you know that Flickr was developed by a game company?

    8. Re:Excellent! by BasilBrush · · Score: 2

      Yeah, but these 'tablets' don't act or work like a real computer.

      Depends what you mean by a real computer. Does it used punch cards for input like the first real computer 65 years ago. No.

      Does it have a command line so you can tell it what to do using typed commands like the real computers of 50 years ago. No.

      Does it use a desktop metaphor and mice like the real computers of 25 years ago. No.

      Does it use direct manipulation of objects on screen like the real computers of yesteryear were not capable. Yes it does.

      Is it a machine with a CPU, capable of running arbitrary stored programs for practical purposes or entertainment, which has defined every real computer in the history of computing. Most certainly.

      Is it the same as a PC. Thankfully not. Tablet PCs were tried for over a decade and all were failures.

      Completely useless.

      Clearly not, because lots of people have found uses for them.

      But that's why they made mice and keyboards. They're all PoS poser accessories.

      Nobody is taking away your laptops or desktops. They'll still be there for things that they are more suitable. But there are other things that tablets are better for.

      It may be that you genuinely have no use for one. But millions of other people do.

      It may be that you're just a late adopter, and sometime in the future you'll catch on. Nothing wrong with that. I was a late adopter of laptops. I thought desktop keyboards were better, and found trackpads hard to use when I first tried them. I finally got a laptop when I really HAD to be mobile. And then I discovered that the keyboard and trackpad were just as good. They just needed a bit of getting used to. Now I couldn't imaging being tied to a desk any more.

      One day you too will move with the evolution of the "real computer".

  2. Anyone know... by rsilvergun · · Score: 4, Interesting

    how is Apple making the iPad so cheap? Nobody tries to go head to head with Apple. It's a waste of time. They're just too hip. So you fight on price or you fight on features. If the other tablet makers are neck & neck with Apple on price there must be a reason....

    --
    Hi! I make Firefox Plug-ins. Check 'em out @ https://addons.mozilla.org/en-US/firefox/addon/youtube-mp3-podcaster/
    1. Re:Anyone know... by RzUpAnmsCwrds · · Score: 4, Informative

      Does anyone else sort of get the feeling that they are losing money on the sales and making it back in app store?

      No one who knows anything about electronics manufacturing thinks this. The $499 16GB iPad, by all estimations, costs under $250 to manufacture.

      Manufacturers love tablets because they are cheaper to manufacture than netbooks (smartphone-type SOC CPU, smaller battery, etc.) yet they sell for more.

      This works because tablets are differentiated products, not commodities. Android is going to change that by doing the same thing it did in the smartphone market. Expect to see 10" Android tablets for $300 or less by the end of the year.

    2. Re:Anyone know... by peragrin · · Score: 5, Insightful

      but they aren't losing money on the parts.

      Instead Apple is using it's massive cash reserves to buy 10 million of each part ahead of time knowing that they CAN sell them.

      Samsung is only buying 2-3 million at a time. he who buys 5 times the parts you are is going to get a better price.

      --
      i thought once I was found, but it was only a dream.
    3. Re:Anyone know... by saleenS281 · · Score: 2

      I get the impression with the amount they sell, they can demand lower prices from their suppliers. If they're willing to lock in an order for a set amount of product, I'm guessing their suppliers are more willing to play ball on pricing. Guaranteed income is a hell of a thing when you have to predict numbers for Wall Street.

    4. Re:Anyone know... by Drakino · · Score: 4, Interesting

      Apple's financials still show a majority of their profits come from the hardware. The App store is grouped in with the overall iTunes store, and remains a smidge over break even. That 30% Apple gets from paid apps helps to also pay for all the bandwidth free apps consume, along with the other free content in iTunes such as the podcasts they cache and help host.

      Apple is able to make the iPad and other devices cheeper due to controlling the supply chain and manufacturing to a very deep level. They made a strategic investment in flash (storage) years ago to ensure they always had access to what they need. They did the same again recently for displays. Apple has also moved to making their own batteries, enclosures and other components to help strip out any unnecessary cost. The unibody design they use in so many products, including iPad helps reduce manufacturing labor quite a bit. Instead of having a worker sit there screwing together all the internals to make a frame, then slapping a case around it, they instead just screw in all the components directly to the unibody case the machine spits out.

      Apple is one of the few companies out there that takes a lot of time to design everything down to the screws. A little bit of time spent paying a few designers to come up with a more efficient PCB layout and cabling assembly adds up when you make millions of a particular device.

    5. Re:Anyone know... by painandgreed · · Score: 4, Insightful

      Like it or not, Apple has good internal design skills. They threw the industry off when the iPhone came out and it was mostly battery and thus had a much longer time than competition thought they'd have and thus was much more of a threat than they gave it credit for before it came out. They know how to design the internals of their devices and can factor price into it I suspect. Also, they knew what they were working towards and could buy up parts when nobody else wanted them. There was an article not too long ago about Apple buying up all the touch screens. They did so when it was much more of a buyers market and they could set a low price. Probably the same with the other components. Afterwards and when everybody is trying to compete to make their own tablets, it's much more of a seller's market and prices are going to be higher even if Apple hadn't bought up most of the production already. Add in that the tablet was the original idea that the iPhone came out of. I suspect that just as OS X was being compiled on x86 the entire time but kept secret till they wanted to switch processors, that the iOS was already prepared and prepped for tablets the entire time the iPhone was coming out. Thus most of the work to make a tablet OS had already been done and was ready to move over to a tablet.

    6. Re:Anyone know... by BearRanger · · Score: 5, Interesting

      This idea of "Apple making it back in the app store" needs to be squashed. Apple's financial disclosures make it clear how much money they make on the App Store/ iTunes Store. The profits are just beyond break even. Apple is and always has been a hardware company. Not only that, but they're now a hardware company that can leverage economies of scale with their suppliers.

      The reason the iPad is so cheap is because Apple buys components to make it in bulk. In some cases they'll buy the entire output of a supplier. There are also documented instances where Apple have provided the capital for suppliers to expand their production facilities in return for buying the complete output of those new facilities. This is easy to do for certain items that get used across your entire product line, such as flash memory. Doing this means Apple can get parts at prices their competitors can't match, and in return they can sell their products for lower prices. When you have Samsung making and selling you flash memory at a price they can't match for their own subsidiaries, you know you're doing something right. It's amazing planning on Apple's part and a testament to the faith they have in being able to deliver on their product roadmaps. Whatever Chief Operating Officer Tim Cook is getting paid has clearly been worth it.

    7. Re:Anyone know... by jo_ham · · Score: 4, Insightful

      Expect to see 10" Android tablets for $300 or less by the end of the year.

      I hate to bring it up, but that's what everyone said *last year* when the iPad 1 launched (at several hundred dollars under the estimates that people were quoting), and that "cheaper, better" Android tablets would waltz in and crush the iPad. Any day now, just you wait... etc etc for 9 months.

      As yet, it has still not happened for tablets of the same spec as the iPad - the Xoom is as close as anyone has come and it is still more/about the same give or take.

    8. Re:Anyone know... by jo_ham · · Score: 2

      The most popular ones, based on my visits to an Apple reseller here in the UK are the WiFi only ones, not the maxed out ones. You could buy a maxed out one any time, but there was always a wait list for the WiFi only models.

    9. Re:Anyone know... by peragrin · · Score: 4, Insightful

      That is why apple is secret. don't tell people you have a full port for intel, or sparc chips. just make sure it works, wo when you do switch no one will know when until it is too late.

      the apple phone rumors started in what 2005? that means apple had 2-3 years more development time than everyone else on the market. The ipad 3 is already under design, it's spec's may have already been mostly set too. competitors are designing to the original ipad, and maybe the ipad2 if they are lucky.

      It took the competition 3 years before they couldn't really start to challenge the iphone. First movers have the advantage you can shift target goals easier.

      --
      i thought once I was found, but it was only a dream.
    10. Re:Anyone know... by theurge14 · · Score: 2

      The difference with Android tablets is that they're not going to be competing armed with simple apps like Angry Birds and DoodleJump. They're going to go head to head with things like GarageBand and Pages. So far I don't see anything for Android that's on that level of software at this time.

    11. Re:Anyone know... by jamesh · · Score: 2

      That was my (uninformed) conclusion too. They know that unless they _really_ screw up somehow, they are going to sell these things as fast as they can make them, so they don't need to hedge their bets on manufacturing capacity and part volumes. They also have a pretty good idea of the lifetime of their previous products and that while some people will be willing to replace the battery etc, most are just going to chuck it in the bin and buy a new one once the battery starts losing capacity.

    12. Re:Anyone know... by BlueStraggler · · Score: 2

      Is not as light or as thin, but you still think it is superior hardware? If you glued your 24" LCD monitor to the side of your PC case and hooked that up to 10 car batteries, would that be an even more superior tablet?

    13. Re:Anyone know... by node+3 · · Score: 4, Insightful

      No one who knows anything about electronics manufacturing thinks this. The $499 16GB iPad, by all estimations, costs under $250 to manufacture.

      No one who knows anything about products thinks this. The tear-down component price estimations are deliberately lowballed, and it costs a lot more than just the sum of the components to take those components and combine them into boxed and shelved iPad, ready for purchase.

      Android is going to change that by doing the same thing it did in the smartphone market. Expect to see 10" Android tablets for $300 or less by the end of the year.

      Not going to happen, except possibly for some humorously bulky, crappy-screened, and overall completely inadequate caricatures of a proper tablet.

      You Android folks were saying this was going to happen by Summer of 2010, then it was Fall 2010, then it became "sometime in 2011" (skipping over the Winter, which was clearly lost by the time Fall came around). If you think there will be iPad-quality Android tablets for under $300, you are going to be quite disappointed when 2012 rolls around. It's not even a sure thing that there will be proper Android tablets for the same price as an iPad by then, let alone $200 cheaper.

    14. Re:Anyone know... by markdavis · · Score: 4, Interesting

      >"I hate to bring it up, but that's what everyone said *last year* when the iPad 1 launched"

      Not that *I* remember, and I follow this stuff pretty closely. People did NOT expect any good iPad competition until AFTER Google optimized Android for tablet use, which is what 3.0 (Honeycomb) is all about.

      As an aside, Apple went through the same thing with necessary changes to iOS for tablet use.

      Now that 3.0 is released, Android tablets will, indeed, take off. Samsung ridiculously overpriced their pre 3.0 tablets, just because they could get away with it. That will certainly end this year. Even the $600 price tag on the Xoom will probably fall significantly within this launch year. (People have spotted reliable intel that it will even be at Sam' s Club for $539 when first released, placing it below the iPad price). Even so, I am not sure if reasonable (powerful, complete) 10" 3.0 tablets will hit the $300 price point this year, though. $500? Certainly. $450? Probably. Anything else might be pushing it. The point is they will be priced lower than the respective iPad model (they HAVE to if they want to compete).

      Competition is a great thing... Samsung is just greedy and will (thankfully) have to stand aside if they can't play the game :)

    15. Re:Anyone know... by ceoyoyo · · Score: 2

      Apple is only known for overpricing things among people who don't actually run the numbers. If you look carefully, Apple generally prices their hardware reasonably compared to similar hardware from other manufacturers, except for things like BTO RAM. What they don't do is offer a budget, cut-the-corners option.

      With the iPad Apple has existing experience and supply agreements from the iPhone, they have some chip and industrial design capability in-house and they have all the software infrastructure already built. Just the mass production probably lets them cut the price significantly. Everyone else is starting from scratch.

      Plenty of cheap tablets have been released, but anyone who wants to compete directly with the iPad is discovering that they actually have to match it. Unlike, say, notebooks, a tablet that weighs twice as much, is three times as thick, has a cheap plastic case and comes with a pile of adware installed just isn't seen as an equivalent by anyone.

    16. Re:Anyone know... by Brikus · · Score: 2

      Actually Samsung is a horrible example. Samsung is the one of the companies selling components like flash chips, SoCs, and displays to tablet manufacturers like Apple. Since Samsung is one of the tablet makers than can source almost all their own parts in house, I don't see how the price of components is the reason they aren't winning in the tablet market.

    17. Re:Anyone know... by node+3 · · Score: 4, Insightful

      > The $499 16GB iPad, by all estimations, costs under $250 to manufacture.

      I'd be shocked to find Apple paying more than $175 for em off the docks in China and I'd put my money on $150. That is for the basic WiFi version.

      Listen up folks, there ain't nothing in a tablet. Compare a typical low end netbook that retails for $300 to a typical tablet.

      Tablet has a touchscreen, and motion sensor over a netbook.

      The iPad has an IPS display, which you most certainly *don't* find on a typical $300 low end notebook. Also, it's much more/much different inside, not much less (unless you are talking simply mass and volume which is not relevant to the price of the parts and assembly). You have all sorts of additional sensors and IO. The iPad is also made of aluminum and glass, not plastic and plastic.

      This story is a sign that market forces are likely to start working more normally. $250-$350 tablets by Xmas that have capacitive touchscreens, motion sensors and robust ARM chips is my prediction.

      And if you really think they cost $175, fully packaged and ready to ship, then Apple will still be able to undercut these tablets. Tablets which are somehow magically going to cost 1/3 of what they cost now. Tablets which have sold extremely poorly and if they actually *could* undercut the iPad by half, they should have done so long ago.

      No, we won't see proper tablets, Android or otherwise, for $250-$350 by the end of the year. There might be some laughable attempts, but nothing that really competes with an iPad or a compelling Android tablet.

    18. Re:Anyone know... by Anonymous Coward · · Score: 2

      Apple is buying many of these parts from Samsung. Samsung wins either way.

    19. Re:Anyone know... by dogmatixpsych · · Score: 2

      Actually, the iPad generally has the fanciest screen. It's an IPS screen whereas I don't believe any of the other tablets are (I tried to find about the Xoom but Motorola didn't say). You also can't compare the RAM of the original iPad to the tablets that are just coming out now; besides, the RAM differences in cost are negligible. It's not about hardware feature differences, it's about supply. Apple designed their own processor (basically) and has all the agreements to get parts at really good prices. It's not that other companies are using much better parts than Apple (they are not), they are just using more expensive (i.e., Apple gets the good discount, other companies don't) parts.

    20. Re:Anyone know... by node+3 · · Score: 4, Insightful

      Samsung is only buying 2-3 million at a time. he who buys 5 times the parts you are is going to get a better price.

      The funny thing is, Samsung makes some of these parts. Flash memory and displays (although maybe not tablet-sized displays).

    21. Re:Anyone know... by node+3 · · Score: 4, Interesting

      Apple's competitors have been up-speccing their machines quite a lot compared to the iPad. The original iPad has a paltry 256MB of memory compared to the GB most of the Android tablets are packing. They also include faster processors, fancier screens, tons of ports, etc...

      I've not heard of any with better screens than the iPad. Usually they have smaller screens or widescreens (both of which are worse for a tablet). Maybe that's 'fancy'?

      The memory and ports mean very little outside of the geek realm.

      But mostly they've been trying to keep profit margins healthy.

      At the cost of market share? No. They are so expensive because they can't beat or even match the iPad's price. Do you really think they can build their tablets cheaper than Apple does theirs, but are marking the products significantly more than Apple? Isn't the mantra here that it's Apple who is overpriced? So when Apple's prices are cheaper, instead of rethinking that assumption, you just assume Android tablets are so fantastic that they can mark their prices even higher? Really?

    22. Re:Anyone know... by jrumney · · Score: 2

      I hate to bring it up, but that's what everyone said *last year* when the iPad 1 launched

      And they were pretty much spot on.

    23. Re:Anyone know... by jbplou · · Score: 2

      Toons of people are rooting them, perhaps literally tons of people. Because it is probably a few hundred to a thousand worldwide. I don't think anybody at Apple is sitting up late at night worried that the normal consumer is going to root ereaders. People want something that works with little configuration. Home users buy the iPad because it's like a small laptop that starts apps instantly , can browse they web, doesn't require constant virus scan updates, and little configuration.

      Nerds might not mind rooting a tablet but for Jon Q Public who considers setting up a pop email account difficult it is not an option.

    24. Re:Anyone know... by peragrin · · Score: 4, Interesting

      if you have to wait a year for a third party to develop your useful apps then you have already lost.

      if you have to wait 18 months and then hack a security update onto your system because it is being blocked by your carrier you have already lost.

      Apple is developing good apps already paving the way for IOS developers. Google is letting other people do the heavy lifting and porting.

      --
      i thought once I was found, but it was only a dream.
    25. Re:Anyone know... by Tharsman · · Score: 2

      Like it or not, Apple is selling these iOS devices in huge quantities. Even if Android total sales douobled iOS, we would still be talking about one companny mass manufacturing 33% of the sold units. As anyone knows, with such high production numbers, you can save a lot of money by buying parts at discount prices.

      The funny part is that Samsung is the one selling the LCDs to Apple. If there is one company you may think be able to challenge them in pricing, it would be them.

    26. Re:Anyone know... by 4iedBandit · · Score: 5, Insightful

      I do remember thinking that Apple simply had a glorified iPod touch. Then I tried one. Is the device "magical?" No. But it is a game changer, in more ways than people realize yet. I believe Apple has very big plans for this device, and the size of the case is just the tip of the iceberg.

      Apple isn't hiding what they are doing. They are being very deliberate and open. In the iPad2 product release Jobs stated that they believe tech and art are not mutually exclusive. Their competitors are still all tech oriented. Even Google and Android is tech oriented. Most of the Apple haters here are still tech oriented and think that the art side just needs some flashy doo-dads and window transparency to come out on top. So it's not surprising to see so many people think that Android will blow the iPad out of the water.

      Android tablets will come, but until companies realize that the consumer market really wants computing devices which don't feel like computing devices, they will simply be in a race to the bottom and Apple has already made it clear they aren't interesting in winning the race to the bottom. That said, their competitors need to keep in mind that as Apple's economies of scale get larger they will be pushing the bottom farther down.

      It will be very interesting to see how the market responds. Windows on any clone isn't the target anymore. Now it's tight integration between excellent industrial design and user interface. I can't think of any company oriented to even start seriously competing and if Apple continues raising the bar every year like this then they will continue to lead the market space until someone can push the bar higher or until Apple brings a piece of crap to market.

      --
      "The avalanch has already started, it is too late for the pebbles to vote." -Kosh
    27. Re:Anyone know... by dimeglio · · Score: 2

      This assuming Apple stands still and doesn't introduce even more impressive applications. Seems Apple has been moving much faster than most expected.

      --
      Views expressed do not necessarily reflect those of the author.
    28. Re:Anyone know... by jo_ham · · Score: 4, Insightful

      No, they don;t have to be as feature-full as the iPad to sell well. If sub-$100 tablets have a market, then more power to them.

      My point was that people on slashdot have been saying since before the iPad came out that there would be cheaper, better specced Android tablets, pretty much every month they were "just around the corner". Then it was "just wait for Honeycomb!". We're still waiting. I think the hardware vendors, and the tech community in general really *were* astounded that the iPad is selling so well (one of the best tech product launches ever) , and they were expecting better specced tablets to come along at a lower price... and it just hasn't happened. Either the price is the same or more than the iPad, or it's compromised considerably to get the cost down.

      I think the fundamental issue seems to be that they just can't make them much cheaper than the iPad already is, with the same featureset, without it being uneconomical to do, otherwise we would have seen it already - Honeycomb or no Honeycomb.

    29. Re:Anyone know... by Anubis+IV · · Score: 5, Interesting

      Just to preface my comments, I may be an Apple fanboy, but I love Android too, despite what it may sound like here. At the very least, I want to see Android thrive so that Apple is constantly spurred on to innovate. Even better, I want to see it surpass iOS in all regards, because as much as I love Apple, I love good products better. Also, I, personally, don't get this whole tablet thing yet. I think they're great for some people, but I have no plans to buy one for myself anytime soon, since I'd much rather just use my laptop.

      Moving on, you follow stuff closely. That's why you, quite reasonably, didn't expect Android to take off in the tablet market last year. Most people don't follow it as closely as you do. That's why there were quite a few people saying that it would happen.

      As for pricing, if the competition is going to try and price their products at 80-90% that of the iPad 2, as you suggest, they're in a bad place. At those numbers, the price difference between the "normal" device and the "premium" device is small enough that plenty of people will make the jump. Low-end PCs are significantly cheaper than Macs, so they can make it up in volume by filling in at a price point that is far lower than Apple wants to go, but when going head to head against Apple in the premium market, none of them can hold their own (the last numbers I saw were that Apple had ~90% market share in computers over $1000). The same has been true in the MP3 player market as well, of course.

      What really has allowed Android to be the exception is that Android has had a large retail and advertising presence thanks to the backing of the carriers that are using it to fend off market share advances by the iPhone's carriers (normal people don't actually know or care what Android is, so it certainly isn't because of consumer education and awareness, or even branding of Android as a platform). Those Android smart phones were being pushed heavily in their stores, oftentimes as a free upgrade, hence why it was able to pick up so much steam as a platform.

      In general, however, iOS adoption is still much higher than Android adoption (see GigaOm from last October, and note also that Apple announced 100M iPhones and 15M iPads sold to date as of this last week), since Apple has their own line of retail and online stores that have been successfully pushing out iOS devices for years. They are leveraging those stores for the iPad 2, but Honeycomb tablet manufacturers have nothing like that going for them. Carriers aren't advertising on TV or making big displays of Honeycomb devices at their retail stores, Apple gets better product placement and treatment in stores like Best Buy or Walmart, and the manufacturers don't have their own retail chains like Apple does.

      Not only that, but with the iPad and iPad 2 Apple is starting aggressively in terms of pricing, and no one has managed to make a device in its class that comes in at the sorts of discounts we see in the consumer PC space that allow them to sell in volume. Basically, they're trying to compete in the premium category without premium retail space, or, in many cases, even devices that could be reasonably considered to be premium in terms of build quality and features. And since they lack an ally that will use them as leverage against Apple, I don't see that situation changing anytime soon.

    30. Re:Anyone know... by naz404 · · Score: 2

      how is Apple making the iPad so cheap?

      http://en.wikipedia.org/wiki/Moore's_law

      http://en.wikipedia.org/wiki/Economies_of_scale

      It's not like the iPad 2 had a quantum leap in technology. All devices/tech goes this way. Either upgrade features/maintain price or lower price.

    31. Re:Anyone know... by Karlt1 · · Score: 4, Insightful

      HP and RIM seem to be doing more innovating than imitating. They've already surpassed the iPad in terms of the UI. Check them out -- they can't honestly be called iPad clones.

      They have? You mean I can buy a Blackberry tablet or an HP tablet now?

      Apple was years late in the smartphone game. I guess that's why they haven't really been able to challenge early leaders like RIM.

      I think Apple is quite happy making 50% of the industry profit in cell phones compared to 14% for RIM.

      http://tech.fortune.cnn.com/2010/10/30/iphone-4-of-market-50-of-profit/

      Or do you think that market share is more important to a publicly traded company than profit?

    32. Re:Anyone know... by grouchomarxist · · Score: 2

      Processor too.

    33. Re:Anyone know... by forgotten_my_nick · · Score: 2

      I know you are attempting humour. But there is a large market base who will not buy apple products out of sheer irrationality.

      My brother would be one of these. He would happly pay more for a non-Apple device.

      The irrational hatred for Apple devices is incredible to watch.

    34. Re:Anyone know... by wish+bot · · Score: 2

      Broken up into what? What do they have a monopoly on....good design? Foresight? Attempting to make things useful for people rather than just geeks?

      --
      lemonade was a popular drink and it still is
    35. Re:Anyone know... by thsths · · Score: 2

      Most Archos tables use resistive touch screens. That is oldschool technology without multitouch, and you have a really press your fingers on it to get registered. It is not in the same league as the iPad, and I think it is way overpriced.

    36. Re:Anyone know... by .tekrox · · Score: 2

      To understand Apple's position on this, you have to understand a little more of Apple's history.

      OSX, apples OS based upon NeXTSTEP uses Obj-c and the Cocoa API, Original MacOS used the Macintosh Toolbox and Platinum.
      These APIs were very different - and meant most applications had be rewritten almost ground up.

      To aid in the transistion Apple developed and provided the Carbon API which required little effort to port from Platinum and would require only a little more work to port to Cocoa from Carbon - thereby spreading out the effort and cost required. Macintosh developers championed this effort (This was of course after a lengthy period of apathy for the OSX developer releases due to the effort required to move the apps)

      Apple stated there and then that Carbon was a temporary, transitional API - it would NOT be around forever and that developers should not rely on even being there on the second release. Carbon was also quite a lot slower than native Cocoa.
      Most developers heeded this, and either followed a Platinum>Carbon>Cocoa transition - some just went straight up Platinum>Cocoa.
      Others did *complete* rewrites of their code; These have always been the faster apps on OSX (as not only were they coded in the faster Cocoa, they didn't contain legacy code and improve on things that would not have happened otherwise)

      Some developers on the other hand, (coughadobecough) ported their apps to Carbon and left it at that, they used the weight of their applications to beat around Apple and ensure deprecated and slow APIs remained for their benefit.
        Photoshop CS5 is the first version of Photoshop that uses Cocoa, That is 5 versions of Photoshop that were based upon Carbon - where only 1 should ever have been.

      The only reason Photoshop is Cocoa NOW (CS5) is due to Apple's decision not to port Carbon to 64bit. Adobe spat their chips when Apple announced this - but Why? They were using a deprecated API that should not have survived past OSX 10.2, that they had been told was transitional in nature and advised to NOT rely on it. Adobe spat chips because a course of events - that they has been advised of 10 years prior, had finally come to fruition.

      Flash is a slow, cumbersome, battery-waster. It's bad enough on desktops - but Phones and Tablets have limited processing power in comparison and rely on a battery - not mains - for power.
      If Apple allowed full flash support - people would develop for it (Build it and people will come) something Apple seriously wants to avoid.

      You might not see it this way, but Apple does what they do - because they learned from their own earlier mistakes - something a LOT of other technology companies seem to fail at. Apple is not infallible and at one point in time they too failed to learn from past mistakes - it almost cost the company. When Steve returned he killed many divisions within Apple as they were unprofitable, unusable, pipe-dreams or simply tying up resources that could have been effectively used elsewhere.

    37. Re:Anyone know... by Pieroxy · · Score: 2

      3. Flash works fine on:
      a. Symbian
      b. Android
      c. Several other major mobile OSs'
      d. iOS is the only mobile OS that doesn't support it

      Please define "fine". I have a couple of friends with Galaxy S and Nexus One phones, and it is nowhere near "fine", at least by my definition of fine.

    38. Re:Anyone know... by BasilBrush · · Score: 2

      There are people, like me, for whom not being able to freely copy whatever I want from/to device from my PCs/Notebooks is simply not acceptable. Doesn't iPad have this "feature"?

      That depends what exactly you mean. If you mean the iPad doesn't mount as a disk drive when you connect it to a PC, that's true. You have to transfer things through iTunes. In the future I expect "Airdrop" will be another way of transferring stuff to from the iPad.

      But no, they don't and won't ever simply expose the iPad file system to users. To non-geeks file systems are a maze of twisty passages, all alike. They are places where they lose track of their documents, where there are lots of things that they don't understand, and they are scared to delete anything in case it breaks something.

      For non-geeks, they are better thinking about songs, videos, documents, apps and emails than about files. Even though each of those is contained in files, that's just an implementation detail. The user is better having their songs presented in a "library", which understands the concepts of abums, album art, artists, duration, genre etc, than by a file with an arbitrary file name. And they don't lose their songs in a file hierarchy. They are all just there in the library. Sortable and searchable.

      And non-geeks vastly outnumber geeks. It's about time some company served them. That's why Apple does so well.

      Funny thing is that many geeks, especially as they get older, find that Apple's higher level abstractions serve them better too. I've been a computer geek since 1979, and I'd much rather be dealing with songs in a library than MP3 files in a file system.

      (I use songs as an example, but it applies to every other user object represented by files too.)

    39. Re:Anyone know... by markdavis · · Score: 2

      From a iOS standpoint- some people simply don't want to be forced to use iTunes. Which, by the way, also doesn't run on Linux, BSD, or Solaris. Others don't like the iApp situation.

    40. Re:Anyone know... by BasilBrush · · Score: 2

      The most in-depth review of the Xoom was by Ars-Technica, and they use words like: rushed to market, lack of completeness, beta release.

      http://arstechnica.com/gadgets/reviews/2011/03/ars-reviews-the-motorola-xoom.ars/10

      Is your personal opinion based on actually using both the Xoom and the iPad 2, or are you just comparing spec lists?

    41. Re:Anyone know... by BasilBrush · · Score: 2

      The Herotab C9 is a 7" tablet. So that's failed your claim at the very first hurdle.

    42. Re:Anyone know... by Duradin · · Score: 2

      Apple's had the iPad in the works for a long time, they got to take their time choosing suppliers and components and buying/making deals when it was cheap. Right now everyone else is on the last minute "Me Too" concord to try to catch Apple's business class 747 that arrived last year.

    43. Re:Anyone know... by markdavis · · Score: 2

      So it is "comparable" between a $45,000 Infiniti and a $13,000 Kia because those are the two cheapest in each of their respective company's respective lineups? (Yes that is extreme, but it makes the point)

      The *comparable* Xoom (32GB WiFi, $600) to an iPad is the 32GB WiFi $600 iPad not the 16GB iPad.

      Now, if you want cheap *entry price* into a tablet, then look at the $250 Nook Color (which can run Android 3.0, but is missing a lot of features, and is smaller). Rest assured, there will be a LOT more Android 3.0 tablets coming out that will have an entry price far below the 16GB iPad.

  3. bigger costs more, say it isn't so by rjejr · · Score: 2

    So Apples new iPad 2 with the same size screen is the same price as the old one (with the same size screen) and Samsung's newer model with a much larger screen costs more so Samsung needs to think over pricing? Is their VP drinking the Apple Kool Aid? And seriously, does the skinnierness even matter? Sure, the rounded edge looks a helluva lot better than the old flat edge, but if it was the same thickness would anybody die? That new cover is very way cool though. All the 3rd party accessory guys must be going "thank god it isn't backwards compatible".

    1. Re:bigger costs more, say it isn't so by gstrickler · · Score: 2

      The problem isn't just that the Samsung is more expensive, it's that it's a lot more expensive. Even the 7" Galaxy tab is priced well above the 9.7" iPad/iPad2, and the 10.1" version was expected to be even more expensive.

      --
      make imaginary.friends COUNT=100 VISIBLE=false
  4. It's their retial strategy. by mosb1000 · · Score: 3, Interesting

    Apple runs it's own retail chain that is extremely cost effective (I believe they make the most $/square foot of any retailer). So while their competitors sell products wholesale and end up with two layers of markup (one for them and one for the retailer), Apple handles the marketing and retail aspect itself, and that's where they achieve their savings over the competition. Even the article you're responding to is free advertising for Apple, savings in action. So next time you're complaining about the free advertising Apple gets, keep in mind it's part of the reason you can buy an iPad for $500.

  5. Comment removed by account_deleted · · Score: 2

    Comment removed based on user account deletion

  6. Remember everyone saying iPad was overpriced? by guidryp · · Score: 5, Insightful

    It is amazing how the conversation changes. I remember a year ago, there was a lot of people dumping on the iPad as overpriced, that they could get a more powerful netbook for hundreds less.

    Now today, it is all about how is Apple making them so inexpensive.

    Strange...

    1. Re:Remember everyone saying iPad was overpriced? by markass530 · · Score: 4, Insightful

      yea I've been wondering whats up with that. To me they are all still way overpriced, considering the Zio & Archos 70, and even the dell streak 7

  7. Umm actually this isn't true...Samsung Denies it by grapeape · · Score: 2

    http://mobilized.allthingsd.com/20110305/samsungs-10-inch-tablet-to-ship-as-announced-despite-apples-ipad-2-announcement/?mod=ATD_rss

    “We will continue to make every effort to provide the most powerful, well-designed and productive mobile device to customers,” Executive Vice President Lee Don-Joo is quoted by Yonhap as saying.

    A Samsung spokesman told the outlet the release plan for the Android-based Galaxy Tab 10.1 has not been affected, but declined to say when the device will ship.

  8. Re:Change by peragrin · · Score: 4, Insightful

    but would you pay more to beta test it too?

    The xoom is shipping with a broken sd card slot, no flash(other than the ads saying it has it) and if you want the full 4G modem your paying for you have to mail the unit it)

    spending more for a crippled unit doesn't sound right. Apple should be doing that not everyone else.

    --
    i thought once I was found, but it was only a dream.
  9. don't compete on specs by RapmasterT · · Score: 5, Insightful

    Its' too little too late. Don't even try to compete on specs, or other bullshit...compete on price and targeted use. Get a $100 capacitive touch screen tablet that is little more than a portable web browser...watch how many you sell. I'll take 3 today. Hell, I'll sell my ipad and buy however many I can with the proceeds.

  10. Re:Anyone know...Yes. by __aazsst3756 · · Score: 5, Insightful

    Yes, it is very easy actually.

    1) They have huge quantities of scale. While other manufacturers are making 100's of models, Apple focuses on a few. Easier to get great prices on millions of the same part, then to get prices on thousands of different parts with retooling in between.

    2) That huge cash reserve? They are using it to hedge prices. For example they are pre-purchasing key components so that the manufacturer does not have to add in risk costs for unknown future prices. They are also sharing the cost of new manufacturing facilities as part of a contract to get better prices. Hard to compete when you can't buy components because they have bought up half the supply, leaving everyone else to fight over the other half.

    3) The entire company is ran very lean, probably the biggest lean manufacturing company in existence. Since all their effort is very focused, they do not have the overhead that most other companies their size have. Check out their R & D spending versus sales. Incredible.

    For those that think they are running razor thin margins to get iPad hardware sales to make it up on the back side, you do not know Apple very well. They make healthy margins on everything they do. They have even hinted that they could drop the prices on iPads if they need to and still make a lot of profit. They are a public company, check it their filings.

  11. Re:Change by Tharsman · · Score: 2

    The SD slot isn't broken, it is just problematic with the fast release of Android 3.0. It will be "fixed" pretty soon, I am sure.

    Flash will be available in a few weeks according to pretty reliable sources.

    In other words: Android 3 was released in beta state, with at least two important features missing: sd card reading and Flash.

    Apple doesn't have Flash anyway, so that is a poor comparison point.

    He did not compare Flash, he stated that it's a promoted feature that is missing at launch, making it feel like a Beta.

    4G modem only matters on the overpriced non-WiFi-only model, which few people want.

    If few want that model, then there is no Xoom for anyone else that cares since the wifi only model has not been released yet.

    Not that I am defending Motorola... they pushed the product out a little too quickly. They were desperate to beat Apple's release of the iPad2. And they made it, but so what? Since they didn't release the WiFi-only version, which is what 90% (?) of prospective customers want, it is a hollow "victory". I just wouldn't characterize the Xoom as "crippled" like you did.

    My theory, for the little it's worth, is that Motorola found out about the iPad 2 release date and rushed release of an unfinished unit in hopes launching before the iPad 2 was announced would help build momentum.

    I would not call the Xoom crippled, but I xure call it a beta release. As for your note on people wanting the wifi mostly, perhaps if true that is likely due to price. As it stands, the 3G iPad outsells the wifi one, despite being 130 dollars more expensive. I'd say a portable tablet with constant connection appears to be in higher demand than a wifi only alternative.

  12. Re:Change by martinX · · Score: 2

    The SD slot isn't broken, it is just problematic.

    This parrot isn't dead, it's just pining for the fjords.

    --
    When they came for the communists, I said "He's next door. Take him away. Goddam commies."
  13. The Price Magician: Tim Cook by buckhead_buddy · · Score: 2

    I really, really wanted a Windows tablet five years ago, but the prices were way too high. Whatever your feelings about Apple, their ability to crank tablet prices down to a reasonable range has been a big boon for everyone wanting to buy the form factor. They may lead right now, but when suppliers catch up and can get parts to all manufacturers (in a year or two), we'll all be better off that this is no longer considered a luxurious exclusive of the high end like the Windows slates used to be.

    But how do they do it? Jobs may be the PR showman, but Tim Cook is the Compaq-alumnus who is the real price magician.

    Remember back in 2005 when Apple made a huge exclusive deal for 5 years of Flash RAM with Samsung? That was more than a year before they even introduced the iPhone, but Tim Cook locked up supplier deals people thought were insane at the time. Apple only makes Macs and iPods, what the heck are they going to use all that flash RAM for?

    Apple now has a lot of cash on hand to get the best prices and to make exclusive deals like that, which they said they just did for three more critical parts in their last earnings report (and people are speculating over what those three parts are).

    But finally, when suppliers aren't able to deliver on time, in quantity, and at a good price, they haven't been shy about pitting suppliers against each other.

    Even with the cheapest supplies, might Apple be selling the iPad at a loss? At least for the 1st generation iPad, it's unlikely. Though Apple doesn't break out many numbers they show that iPad revenue over Christmas was almost equal to Mac revenue. Considering the larger sales of the iPad, more sold at a loss would be more loss, and that doesn't seem to have happened with their record profits over Christmas. Second, Phil Schiller last year said after the introduction but before it went on sale that Apple still had some pricing flexibility (meaning they could cut deals with big companies or bring the price down to the public, if no one bought it). Those two things together really suggest that this isn't a loss leader for Apple like the XBox was for Microsoft back in 2005. This may all change with iPad 2, but it doesn't really look like they added any expensive features to the (minor?) upgrade this time around.

    With as many of the iPad parts coming from Samsung (including the A4 & A5 system-on-a-chip) you'd expect Samsung would be in the best position to make a real competitor. Apple's price advantage (though painful to competitors, right now) is short term. It's good that the market is getting competitive with low power, touch input, tablet supplies. And it will be even better for users when tablets in 2012 will be significantly better and maybe even cheaper from a variety of sources.

    Just be patient, Samsung and the iPad competitors will be back soon with better products.

  14. I've seen this play out already by CorporateDrew · · Score: 2

    When the iPod came out, we had tons of competitors trying to develop an MP3 player that would match its grace and simplicity. Now, we're looking at the iPad 2 jump on the market, and everyone else is running around trying to build a better tablet that matches it grace and simplicity. We're all talking about price point, but Apple has already shown that price point isn't the real truth here.... it's about getting the user experience for the end user right, and Apple's found one that the also-rans can't quite meet up to. I'm no Apple fanboi, but I've seen this story play out before. Am I wrong?

  15. You're doing it wrong... by mrbrown1602 · · Score: 2

    Don't compete on specs -- compete on quality, usability, and features. You can slap all the hardware in the world into a sleek case and if it looks like crap and operates like crap, nobody's going to buy it.

    Apple realizes this. Motorola and Samsung do not.

  16. Have you tried any of those? by Nicolas+MONNET · · Score: 2

    They look like toys compare to the iPad — very buggy toys. And none of them even compares to the iPad in the one feature at made me buy one: 10h battery life. And that's not even mentioning the touchscreen quality.

  17. Yet 3.0 Android is very unstable by Shivetya · · Score: 2, Interesting

    Ars Technica reviewed the Xoom and it came out sounding like another typical shipped to early product laden with buggy software. From crashing apps to an expensive tablet with many advertised features not working, one of which requires the owner to ship it back to Motorola to enable!

    The market is not being helped by products like the Xoom nor Honeycomb being in the state it is. Instead of stealing the iPad2's thunder they emphasize how much more refined it is and come off instead looking like cheap knockoffs, without the cheap price.

    As for their pricing, well if you can't beat the user experience of the iPad you damn well better stomp it in pricing. Which means putting models a full hundred bucks under the iPad in pricing with the same form factor. Don't let people compare them side by side and give them obvious reasons to stick with the iPad. That means a good STABLE interface and the same size.

    --
    * Winners compare their achievements to their goals, losers compare theirs to that of others.
  18. Re:Change by peragrin · · Score: 2

    really where?

    I will buy a wifi only version of the galaxy tab right now if some one can point it out to me.

    The wifi only version of the xoom isn't out yet and is suspected of having to buy a 1 month period of 3G in order to get it functional.

    I have asked this question many times and no one is willing to give me an answer. Where can it be bought?

    --
    i thought once I was found, but it was only a dream.