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Apple Sued Over Use of iCloud Name

tekgoblin writes "iCloud Communications is suing Apple for the use of the iCloud name which they have the rights to. According to the lawsuit: 'The goods and services with which Apple intends to use the “iCloud” mark are identical to or closely related to the goods and services that have been offered by iCloud Communications under the iCloud Marks since its formation in 2005. However, due to the worldwide media coverage given to and generated by Apple’s announcement of its “iCloud” services and the ensuing saturation advertising campaign pursued by Apple, the media and the general public have quickly come to associate the mark “iCloud” with Apple, rather than iCloud Communications.'"

29 of 394 comments (clear)

  1. The fools... by namgge · · Score: 5, Funny

    Do they not realise that Apple own the letter 'i'?

    1. Re:The fools... by chill · · Score: 3, Insightful

      That'd be fun. Sesame Street as prior art!

      --
      Learning HOW to think is more important than learning WHAT to think.
    2. Re:The fools... by Lunix+Nutcase · · Score: 3, Interesting

      Just so you know, you do not have to file in order to receive a trademark.

    3. Re:The fools... by Gnavpot · · Score: 3, Informative

      The courts already declared years ago that nobody can own a letter or even a prefix. The only reason why McDonalds gets away with suing people over the Mc prefix is because nobody that has tried to use the Mc prefix so far has enough money to outlast the McLawyers long enough for the final verdict to get in.

      Well, perhaps nobody in the USA were willing to take the court fight all the way, but here in Denmark someone actually defended himself all the way to the supreme court and won.

      Quoted from http://en.wikipedia.org/wiki/McDonald's_legal_cases :

      "McAllan (Denmark)

      In 1996, McDonald's lost a legal battle at the Danish Supreme Court to force Allan Pedersen, a hotdog vendor, to drop his shop name McAllan.[10] Pedersen had previously visited Scotland on whisky-tasting tours. He named his business after his favorite brand of whisky, MacAllan's, after contacting the distillery to see if they would object. They did not, but McDonald's did. However, the court ruled customers could tell the difference between a one-man vendor and a multi-national chain and ordered McDonald's to pay 40,000 kroner ($6,900) in court costs. The verdict cannot be appealed."

  2. Before you answer by Compaqt · · Score: 4, Insightful

    please also consider what you would have said if Apple had been selling a product for the last 5-6 years, and somebody now came along and bought a website, and claimed that it now owned that trademark.

    The analogue is in somebody buying ipad.com (which AFAIK Apple doesn't own). Just because Apple bought icloud.com doesn't give them a trademark, otherwise the trademark system should just be shut down in favor of the domain name system.

    --
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    1. Re:Before you answer by Kalriath · · Score: 3, Informative

      That's how you get a registered trademark. You get an unregistered trademark by simply using it in commerce.

      --
      For a site about things like basic rights, Slashdot users sure do like to censor "dissent".
  3. Re:Happened before? by sentientbeing · · Score: 5, Informative

    Apple Music. The Beatles label.

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  4. But do they have a case ? by Space+cowboy · · Score: 5, Informative

    Reading fortune's coverage, it seems there was no record of cloud communications having a trademark. Is this another instance of suing someone just because they have cash, I wonder...

    And maybe it's just my innate cynicism showing through, but when anyone introduces criticism of anything by saying "I can honestly say...", it leads me to believe they are inherently biased against the thing they're complaining about, and whatever they say ought to be treated appropriately. What they're really saying is "even though I in fact loath the thought of (insert XXX), I would still be criticizing them if I were neutral on the matter". Bias, like truth, will out.

    Simon

    --
    Physicists get Hadrons!
    1. Re:But do they have a case ? by Space+cowboy · · Score: 3, Insightful

      But if you do want to assert the right of a trademark, you have to defend it. Why, in that case, did they not defend their name against he previous owners of the cloud domain ? Again, I think they're just out to make some quick cash at Apple's expense.

      Simon

      --
      Physicists get Hadrons!
  5. Identical or near-identical goods and services? by Cinder6 · · Score: 4, Informative

    Just checked out iCloud Communications' website (http://geticloud.com/)... From the looks of the front page, at least, they're in the VoIP market. How is that related to Apple's iCloud? (I would actually be happy if Apple had to ditch the iCloud name, but it won't happen. It would be nice to see them move away from iWhatever; it was annoying when they introduced the first iMac, and it's annoying now.)

    --
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    1. Re:Identical or near-identical goods and services? by PsychoSlashDot · · Score: 3, Informative

      From the looks of the front page, at least, they're in the VoIP market. How is that related to Apple's iCloud?

      Because if you click on the link in the upper right-hand corner labeled "Data Center Web Site" you discover they offer a whole lot more than VoIP. From within that area:

      "Founded in 1985, iCloud Communications is an established business run by a seasoned management team. We've built a distinguished track record in network technologies and infrastructure operations. Our data center solutions provide a range of colocation, hosting and technical support services to telephony service provider and small-to-mid-sized enterprise customers."

      --
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    2. Re:Identical or near-identical goods and services? by w0mprat · · Score: 3, Funny

      "Founded in 1985, iCloud Communications is an established business run by a seasoned management team."

      I'm interested in these seasoned managers, is the purpose of the seasoning to mask bitterness and un-palatability?

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  6. Re:Trademark... by magarity · · Score: 4, Informative

    Then why didn't they apply for a trademark?

    Because they're not just 'iCloud' - they're 'iCloud Communications'. They think the name Apple picked is too close to their own name. Kind of like 'Apple Computer' is similar to 'Apple Music' and one might think they are two subsidiaries of the same company, like 'Sony Computer' and 'Sony Music'.

  7. Re:Trademark... by Trillinon · · Score: 4, Informative

    Because you don't have to apply for a trademark to have it legally protected. It helps, sure, but it isn't required. If the report is true, and iCloud has been operating under that name since 2005, then Apple is in the wrong.

    That said, there is an argument to be made that iAnything means Apple. Legally, it would be impossible to enforce, but culturally, it's very much the case.

  8. USPTO by jklovanc · · Score: 3, Informative

    I guess iCloud Communications should be introduced to the USPTO. I did a quick search on the trademark iCloud and came up with 12 filed by Apple and one owned by Xcerion AB CORPORATION SWEDEN (registered in 2010). If you want to protect a trademark then register it.

    1. Re:USPTO by topham · · Score: 4, Insightful

      Failure to file for a trademark will doom you in court 9 times out of 10, particularly if it can be shown your trademark already overlapped in the market in question. Which in this case it seems to have overlapped with multiple players. oops.

      This isn't about a local company using a name for 30 years and having a national, or multination company move in.

  9. Re:How did they not know? by jklovanc · · Score: 4, Insightful

    The only currently registered trademark is this one. http://tess2.uspto.gov/bin/showfield?f=doc&state=4007:67i706.2.13

    It seems that iCloud Communications did not register the trademark.

    Apple has 100 applications in to the USPTO right now for iCloud

  10. Other names Apple cannot use: by Ghiora · · Score: 4, Funny

    Rainbow Cloud (RCloud) Jessy Jackson will sue them. Singing Cloud (SCloud ) Music Cloud (MCloud . ) McLoud public schools will sue them FCloud (FriendCloud) GCloud No Cloud (NCloud) I hereby copyright all permutations on non used [a-zA-Z0-9]*Cloud.

  11. Re:Trademark... by gnasher719 · · Score: 3, Informative

    Because you don't have to apply for a trademark to have it legally protected. It helps, sure, but it isn't required. If the report is true, and iCloud has been operating under that name since 2005, then Apple is in the wrong.

    Apple bought the trademarks for iCloud from Xcerion, which owned them for almost two years. iCloud Communications had lots and lots of time to do something about Xcerion and didn't. Now that Xcerion got 4.5 million dollars for the trademark they want to get in on the deal. It's too late.

  12. Re:How did they not know? by TimHunter · · Score: 4, Interesting

    Of course they did. Probably some junior intern in the Legal department did the search and reported his findings to his boss. That boss commissioned a legal secretary to find out what iCloud Communications is and draft a memo. Then he gave the memo to his boss. That boss sat in one or meetings with senior legal staff where one of the items on the agenda was iCloud Communications. Based on the memo, and perhaps a phone call or two to iCloud Communications, the senior legal staff figured that paying off (I mean, negotiating a settlement with) iCloud Communications would be cheaper than getting the rights up front and so decided to go ahead and start using the iCloud name.

    After all, Steve wanted to use the iCloud name and it was their job to make it happen. Apple can, if necessary, throw a few hundred thousand at iCloud Communications. That's chicken feed in the whole iCloud thing.

    Let me be clear: I'm not saying this is evil or anything like that. It's just how things work. Any settlement with iCloud Communications will be just a part (and a negligible part, at that) of the cost of doing iCloud business.

  13. Re:Trademark... by UnknowingFool · · Score: 3, Informative

    What the OP means that iCloud Communications has not filed for a trademark for either "iCloud Communciations" nor the tradename "iCloud." At least none that can be found.

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  14. Re:Apple bought trademark from Xcerion by presidenteloco · · Score: 3, Informative

    How trademark law is actually defined is:

    If you use a mark in trade, you have the trademark right.

    Then there are a bunch of criteria about whether the type of trade is sufficiently similar to cause confusion in the buying public.

    So iCloud Rainmakers Inc. would be ok because not a computer or internet related business.

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  15. Re:Recognized or not... by UnknowingFool · · Score: 3, Informative

    Not according to business insider. There are only two applications for the "iCloud" name. One belongs to an individual. The other belonged to Xcerion. Apple bought the domain iCloud.com and the trademark from Xcerion a while ago. iCloud Communications has never filed for any trademarks to "iCloud" or even "iCloud Communications".

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  16. iRaq and iRan are both in violation as well by aapold · · Score: 5, Funny

    That is what this whole gulf war was really about.

    --
    "Waste not one watt!" - CZ
  17. Taking over a name with force != right by improfane · · Score: 3, Insightful

    Legality aside, you would think that if they had been using a name legally for 6 years, they have a right to keep using it.

    Something is broken if a larger company can buy a trademark of a smaller company and claim ownership and prevent the smaller company from using it.

    Of course the legal system is not designed for common courtesy or justice, it's for rent seeking legal professionals.

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  18. My First English to Fanboi-speak Phrasebook by pandrijeczko · · Score: 4, Insightful

    Below are some useful phrases that I have learnt on Slashdot over the past year or so that will help you translate Fanboi-speak to English, and vice-versa:

    English: iCloud sues Apple over iCloud name usage.
    Fanboi-speak: It's iCloud's fault for not registering the name properly.

    English: Apple sues iCloud over iCloud name usage.
    Fanboi-speak: It's iCloud's fault for not registering the name properly.

    English: Steve Jobs kills puppies.
    Fanboi-speak: Steve Jobs takes positive steps on problems of dog littering and potential spread of rabies.

    English: Steve Ballmer kills puppies.
    Fanboi-speak: Steve Ballmer kills puppies due to anger at number of viruses in Windows.

    English: iPhone 4 has antenna problems.
    Fanboi-speak: iPhone 4 has enhanced "Do Not Call" and privacy features and less viruses than Windows.

    English: Android outsells iOS.
    Fanboi-speak: Did you count the iPod Touch?

    English: The iPad is too expensive.
    Fanboi-speak: The iPad is no more expensive than a reasonable laptop computer.

    English: The iPad is too locked down.
    Fanboi-speak: The iPad is not designed to replace a reasonable laptop computer.
     

    --
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    1. Re:My First English to Fanboi-speak Phrasebook by Karlt1 · · Score: 3, Insightful

      English: Android outsells iOS.
      Fanboi-speak: Did you count the iPod Touch?

      Android is an operating system. iOS is an operating system. What's the problem of comparing the number of devices that are sold with each operating system installed?

      English: The iPad is too expensive.
      Fanboi-speak: The iPad is no more expensive than a reasonable laptop computer.

      In a capitalist society, a product that is "too expensive" if it doesn't sell. The iPad sells well. By definition, it isn't too expensive.

  19. Re:Recognized or not... by UnknowingFool · · Score: 3, Insightful

    Yes but how valuable can protecting a trademark be if the company didn't bother to do the due diligence to register it? How can they even show Apple acted in bad faith since upon searching for a trademark, Apple didn't find one that didn't exist? Apple did find the mark belonging to Xcerion which they appeared to pay for back in April for $4.5 million. That's before any arguments Apple can make that the marks can coexist as they belong in different industries.

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  20. Re:Expected topics ITT by UnknowingFool · · Score: 3, Informative

    OS9 vice MacOS9 (OS9 is a trademark of microware for a TRS-80C operating system, built for the 6809 chipset),

    You didn't mention that Apple won that case in court as separate trademarks can exist for unrelated applications of the same mark.

    I suspect they didn't do due diligence at all, just because it seems that they never have before.

    On April 28, 2011, Apple bought the iCloud.com domain from Xcerion. That company was the only company to hold the "iCloud" trademark at the time. There were older trademarks containing compound words like "iCloudFusion" and "iCloudWalkers.com" It is assumed that Apple purchased the trademark at the same time. Apple later registered 11 of their own marks. iCloud Communications did not register for any marks for "iCloud" including their own company's name "iCloud Communications, Inc." It is clear to me that Apple did the due diligence.

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