World of Warcraft Goes Free With Starter Edition
Stoobalou writes "Blizzard Entertainment has announced that its enormously popular online role-playing game World of Warcraft will be free to play for characters up to level 20. WoW has always offered free trials of one of the world's biggest multi-player online games but previous offers have always been limited to a set number of days. The new policy means that first-time visitors to Azeroth will be able to build an unlimited number of characters and classes up to level 20 at their leisure, although there will be some limitations."
When I first heard about this, I was actually excited. I never really got into MMO's much (I did play some MUD's back in the day pretty addictively). I've tried out a few, like Eve Online and City of Heroes, but usually got bored with them after a while (Guild Wars was the only one I played for any length of time). People keep raving about WoW, and I've been tempted to try it out a few times. But paying $50, plus buying a bunch of expansion packs, *ON TOP OF* $15 a month?!?!? Christ, why don't I just give them my house too? That's a lot to go into an MMO, sight unseen.
But the more I read about how much they've gimped this trial, the less interested I am. No chat, no auction houses, no guilds (basically no social interaction of any kind, which kind of defeats the whole point of an MMO). If it were JUST the level 20 thing, or the skills cap, or even the guild thing, I could live with giving it a shot. But basically, they've stripped it of *everything* that makes it a MMO. That's a shame. I really would like to give it a try. And I'm not above paying if I get into it (I'm not a cheapass who pirates all his movies). But I don't think this ultra-gimped version is going to get me into it.
SJW: Someone who has run out of real oppression, and has to fake it.
...is always free
There's a reason there is no "Disagree" mod...
...WoW's users are building up a tolerance. Players are consuming new content at an ever increasing rate, and with the latest expansion Cataclysm, which took the better part of two years of development effort, many users have consumed the content and quit (again) after only six months or so.
An increasing number of people appear to be becoming tired of the same old recurring end-game structure of 10/25 player raids and working week after week on the next boss fight mechanics in order to slowly replace all of their equipment from the last tier of content with gear from the current content which will eventually get replaced again in the future.
The subscriber base has dropped significantly since it's peak shortly after the Cataclysm release, and Blizzard are now trying lots of things like giving away free copies of the original version of the game, allowing their "refer-a-friend" program to work up through level 80, and now the unlimited free trial period offer here.
Ultimately though the problem is that Blizzard has not been able to think outside the box enough to invent new and compelling *kinds* of content, and their players are increasingly unimpressed with the same cycle of leveling/raiding.
It is likely at this point that WoW has seen its peak in terms of subscriber base and relevance in the gaming world. I think they will always be able to maintain a subscriber base measured in millions, and may well run indefinitely, but if they want to grow again they need to get some fresh talent into their design group.
G.