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Facebook Is Most Hated Social Media Company

Hugh Pickens writes "Inc. reports that Facebook, the most visited site on the Internet, is also among the most hated, scoring 64 on a 100-point scale, which puts the company in the bottom five percent of private sector companies and in the same range as airlines and cable companies, 'two perennially low-scoring industries with terrible customer satisfaction,' according to the results of a survey by the American Customer Satisfaction Index. 'Customers have shown that, so far, they have been willing to suffer through a poor user experience in order to enjoy the benefits Facebook provides,' according to the report. 'For companies that provide low levels of customer satisfaction, repeat business is always a challenge unless customers lack adequate choices, as in the case of near monopolies.' Overall, social media is one of the lowest-scoring industries measured by the ACSI — only airlines, newspapers, and subscription television services score lower. However, among social media companies, Wikipedia tops the list with a score of 77."

6 of 165 comments (clear)

  1. G+ just needs some games by alen · · Score: 3, Insightful

    they need to get zynga on board to port their games to G+ and that's close to 100 million users easy

    1. Re:G+ just needs some games by Riceballsan · · Score: 4, Insightful

      I somewhat doubt it, more like a very quick route to match facebooks I hate it but must use it, status.

  2. Wikipedia? by PhilHibbs · · Score: 4, Insightful

    I'm surprised to see Wikipedia listed as "social media".

  3. Most hated, or least liked? by Tomahawk · · Score: 5, Insightful

    How something if phrased is very important.

    Given 64/100 for Facebook, and 77/100 for Wikipedia, how, exactly, do you define 'hate' and 'like'?

    Facebook gets a lower score, but how does this equate to 'hate'?

    Certainly, Facebook is liked a lot less than wikipedia. I don't like facebook (I closed my account there a long long time ago), but I don't 'hate' it.
    (I also don't trust it, but that's another issue entirely)

    1. Re:Most hated, or least liked? by fedos · · Score: 4, Insightful

      Since it scores in the same range as airlines and subscription television, two services that people regularly say they "hate", I think one can easily move to applying the word "hate" to FB.

  4. Re:Diaspora... where are you? by The+O+Rly+Factor · · Score: 4, Insightful

    Can we stop with the Diaspora nonsense already? It was vaporware pure and simple, and a bunch of really dumb investors got trolled out of a couple hundred thousand dollars. It wasn't even that nice, you needed a fuckton of gem dependencies just to get it to kinda sorta function, and it won't even run on Apache.

    It'll come out on the same day that Microsoft finally releases a good version of Microsoft Bob.