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Microsoft Patenting Celebrity-Shaped Bing'ing

Posted by Unknown on from the search-for-aliens-with-virtual-david-duchovny dept.

theodp writes "GeekWire reports that Microsoft is seeking a patent on the concept of applying the persona of a celebrity to Internet searches, allowing people to see search results shaped by the personalities and preferences of Hollywood celebrities like Miley Cyrus, Taylor Swift, Megan Fox, and Jessica Lange. A search for an evening dress using the persona of Jessica Lange, explains Microsoft, would return dresses that reflect the actress's 'style and/or fashion preferences,' including 'color, fit, designer, cut, etc.' Your move, Google."

4 of 123 comments (clear)

  1. Lets me guess, Paris Hilton returns.. by WarwickRyan · · Score: 5, Funny

    ..nothing?

  2. Woooooooooow by Moheeheeko · · Score: 2, Funny

    People USE Bing?

    1. Re:Woooooooooow by corbettw · · Score: 3, Funny

      Let me guess, you don't even own a TV?

      --
      God invented whiskey so the Irish would not rule the world.
  3. Re:Microsoft? Innovating on searching??? by ackthpt · · Score: 3, Funny

    Beats the hell out of copying Google's results.

    Soon to be followed by a patent on searching for LOLCat pix. Clearly Microsoft are scraping at the bottom of the barrel with bloody fingers.

    --

    A feeling of having made the same mistake before: Deja Foobar