Slashdot Mirror
Google Consolidates Privacy Policies Across Services
parallel_prankster writes "The Washington Post reported Tuesday that Google will require users to allow the company to follow their activities across e-mail, search, YouTube, and other services; a radical shift in strategy that is expected to invite greater scrutiny of its privacy and competitive practices. The information will enable Google to develop a fuller picture of how people use its growing empire of Web sites. Consumers will have no choice but to accept the changes. The policy will take effect March 1 and will also impact Android mobile phone users. 'If you're signed in, we may combine information you've provided from one service with information from other services,' Alma Whitten, Google's director of privacy, product, and engineering, wrote in a blog post."
The angle of the Washington Post article is a bit negative; Google sees this as consolidating an absurd number of privacy policies for its various services into a single, unified document. Reader McGruber adds: "Donald E. Graham, the Washington Post's chairman and CEO, joined Facebook's Board of Directors in January 2009. Curiously, the Washington Post article neglects to disclose that."
I actually assumed they already did this (used your email to determine what ads you saw on search and such).
Either way, personally it doesn’t bug me too much. If they were selling the information it might.. but as long as they keep it in house and it’s all being processed by automated algorithms I’ve got no qualms.
That’s not to say I don’t recognize other people might have issues with this, and I definitely don’t subscribe to the whole “if you have nothing to hide” nonsense. This is just my personal view. Some people want privacy and they don’t (nor should they) need a reason.
is that people are surprised or even upset about this.
Google is an ad company, nothing more. Of course they're going to grub for every last iota of personal information they can -- it's what they do.
The explanation as given makes an awful lot of sense. Simply put, as they've purchased many of the products they're offering, they've had mulitple privacy statements. All that is happening now is that they're finally consolidating those items into "Google" tm itself, thus they can finally simplify and consolidate many of the privacy statements into a single version, which in my mind is a "Good Thing" as I'll be able to follow any changes to those services I use on a daily basis.
One thing I've always figured is that Google was using any and all of the information they have collected on me to target their ads to me so this actually pleases me because I don't have to look all over the place for each services privacy statement to know what they actually collect and how they use it. It is important to note that as they've said, some products/services have regulatory compliance issues, thus they will retain individual privacy statements in order to comply with those regulations.
Mod me up/Mod me down: I wont frown as I've no crown
People need to wake up and realize there is no "free" service. Google provides things that cost them substantial dollars to create and maintain but users do not directly pay for. Your information is what you trade for Google's services. No one is forced or coerced into using Google's services. There are alternatives out there that you can pay for and expect lock your privacy down.
It is no different than anything else. There is a restaurant in town I will not go to because their service is pitiful. I refuse to support their model with my dollars. If you don't like Google's practices, you are free to take your private information to another email/search/whatever provider.
Of course most of this is wasted thought, because many of those complaining about Google violating their privacy just updated their location from their phone, posted what they had for breakfast on Facebook, and tweeted details of their morning bowel movement.
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You must be one of my followers.
English is not this
This isn't a change in Google's policy, or practice. Google has long collected information about all of its users, and used that information for targeted advertising. Those of us who think about things realized long ago that Google has tremendous visibility into our on-line activities and is smart enough to be able to extract a lot of information about us. All that's happening here is that Google is making this fact more visible to users by condensing dozens of long privacy policy documents written in legalese into one short, understandable document. According to their blog entry, Google is also going to be doing a lot of advertising to make sure that everyone is aware of the policy document.
In the short term, I think Google is going to suffer from a lot of backlash from users who are frightened by the explanation of what Google collects about them, but I think this is a really positive move by Google and I hope it spurs other on-line service providers to follow suit. If you're going to collect and use personal information about people, telling them what you're collecting and how you're using it, and doing so in a way that is easy to understand is the right thing to do. Spending money on a media blitz to make sure that everyone knows how you're watching them is going above and beyond.
Google's policy document also contains a link to Google's privacy tools, which make it easy for users to see what Google is tracking about them and to opt out if they don't want to be tracked. It's potentially risky for Google to advertise that to large numbers of people, but again it's the right thing to do. Google's theory is that when given the ability to make an informed choice, people will see enough value in the search personalization and even targeted advertising that they'll be okay with it.
I guess the truly selfless thing to do would be to make all of Google's tracking opt-in, rather than opt-out, but that's probably too much to hope for -- and it may even be that the world is better off this way, because if Google is right about the value of mass personalization we'd probably never know because hardly anyone will opt in. This way, it's possible that large numbers of people will opt out, but not the majority. In any case, making it all opt in would almost certainly be very damaging to Google's business. The current approach is significantly less risky, but still enables people to limit their privacy exposure if they wish.
[Disclaimer: I'm a Google engineer. I work on the security of systems that process payments to/from Google, though, not on anything related to personal information tracking or privacy (other than I do work really hard to make sure users' payment instruments are well-protected, even from me). These opinions are my own, and based on Google's public statements not on inside information.]
Note to ACs: I usually delete AC replies without reading them. If you want to talk to me, log in.
You could always Opt-Out
http://www.google.com/ads/preferences/html/intl/en/plugin/
We are Dead Stars looking back Up at the Sky
Alright: the article says two things:
Now, the billion dollar question: the second point is a surprise to me and probably 99% of the people here. Why? Because I pretty much thought Google already did that. I mean, why wouldn't they? When I'm on GMail and Google Maps and Google Plus I have a big bar on the top of the screen reminding me I'm logged into the Google.
Is it evil? Well, depends really on what they do with that information. If they make an agreement with Blue Cross Blue Shield that anyone searching for the words "Cancer symptoms" will automatically have their name, address, and social security number sent to blacklist@bcbs.com, then yeah. If, on the other hand, they use it so that ads.google.com/showad.pl?customer=wb serves an ad for "Underworld" because you watched all the vampire shows on Youtube, received email from someone called "megagoth@yahoo.com", and did a Google images search for "women in black latex catsuits", then so what?
And there's the rub. We pretty much know what Google does with this information. It's using it to select ads for us to see. I can see how collecting data enables Google to do evil, but I don't think collecting data requires Google do evil. Google can keep the information private, and use it to provide a service that's useful for advertisers and, to some extent, advertisees alike. That's not evil. And to the best of my knowledge (that is, nobody's reported evidence of the contrary) that's what Google does.
I really don't see this as being anything other than another fake controversy covering a company that's made a lot of enemies lately.
You are not alone. This is not normal. None of this is normal.
Yes but will you now admit that "do no evil" is no different and just as much bullshit as "think different" or "What do you want to do today?" (had to go look that last one up, wow MSFT sucks at catch phrases don't they?) because all three are NOTHING but marketing BS. If Google could make an extra 15% by throwing a random Google user into a pit of horny gorillas i have no doubt we'd be seeing gorilla loving on YouTube before the day was out. it doesn't matter HOW a company starts out once they get to a certain level there is simply too large and powerful an org there to be controlled by some silly catch phrase, no different than how Apple is nothing like that garage that Woz and Jobs hand built the first boards in.
What scares me isn't this so much as i expected this would be coming, but the quite disturbing 'treat corporations like ballclubs' complete with cheering and booing. These companies aren't FOR you, hell the ballclubs aren't FOR you as khan let slip with his "I only care about season ticket holders" gaffe, so cheering and booing these corps is not only stupid but more than a little dangerous because it gives these corps more power. If congress started investigating Google how many letters do you think would be wrote telling them to /slips blanket over head/ "Leave poor Google alone" do you think? Tens of thousands? Hundreds of thousands? as the economies of the world continue to sour these corps are gonna get nastier folks, once they are used to making X profits they simply aren't gonna settle for X-Y which is why we got the *.A.As pushing SOPA/PIPA because god forbid they don't meet the quarterly earnings reports, so please, judge companies by their douchebag behavior, not some marketing slogan.
ACs don't waste your time replying, your posts are never seen by me.
That's not actually true. There's a box you can uncheck on the initial signup page that allows you to opt out of creating a profile, and, further, even if you create one, you can immediately delete it.
But yes, Slashdot did report, falsely, that very allegation earlier today, and it rather emphasizes my point: a lot of bogus negative stories about a company that's made a lot of enemies lately.
Can we limit criticizing Google to things it actually does, for example, it's awful search engine?
You are not alone. This is not normal. None of this is normal.
You're not correct. And THAT is where the big difference between Google and Facebook lies. Google sells eyes, but the fact of the matter is that they are anonymous eyes, but sold as eyes belonging to people most likely to purchase the product being marketed. However, until you click on that link, all the company knows is that they've been matched to you by the black box of Google magic.
Facebook, on the other hand, shares information with "partners". They are BY DEFINITION a personal info vendor.
Google sells ads, and tailors them to the vendor. Facebook sells your data to the vendor directly. BIG difference in privacy implications.
You can already buy consumer data analytics systems with fancy GIS based interfaces that allow you to click on an individual house and pull up hundreds of records. What type of movies they watch, how old they are, what prescription drugs they do (or might) take, who employs them, what types of purchase they make, psychographic profiles, etc. They pull from hundreds of public and private data sources, then consolidate and geocode *everything*. Bob Jones likes to buy hydroponics supplies and glass pipes, laxatives and My Little Ponies. Sally Fields apparently collects Chia Pets. I suppose it's fine when just advertisers and marketers are using this stuff, but it gets real creepy when it moves beyond that.
I'm fine with customized ads from Google, but I want it de-identified and siloed as much as possible and not linked across services. Not being a lawyer, I dunno how privacy policies and EULAs translate in this circumstance, but it's easy for me to imagine a hypothetical bankruptcy fire sale of Google assets in which their data was made available to these consumer data warehouses.
The applications for this stuff are in their infancy, but it's very easy to imagine a scary future. Do I really want my state child protective services cross referencing households with children with households of, I dunno, atheists? Or the DEA looking up all the aforementioned buyers of grow lights? Or my city cross referencing the purchases of plumbing supplies with people who pulled permits to try to find building code violators? Or some loony group like Westboro Baptist Church publishing some kind of index of the best people to target for harassment or worse? Or employers building enormous psychological profiles of all their employees to try to weed out the subversive types?