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Facebook Reportedly Filing $5 Billion IPO Today

hypnosec writes "Today is the day when Facebook may be submitting all required paperwork to regulators for its $5 billion initial public offering. According to the source close to the deal, Facebook has selected Morgan Stanley along with four others — Bank of America Merrill Lynch, Goldman Sachs, JP Morgan and Barclay's Capital to handle this IPO. Morgan Stanley will be taking "lead left" role in this supposedly biggest IPO from Silicon Valley. According to International Financing Review, the preliminary target of $5 billion will be increased by many folds in coming few months as a response to the demands of investors. Sources close to this matter disclosed that this might turn out to be defining moment for current web investments. The deal might rise to $10 billion which eventually will make Facebook a social networking empire valued between $75 billion to $100 billion. In fact, $75 billion is definitely an undervaluation compared to previous expectations."

268 comments

  1. Well it's hot and techy, what could go wrong? by elrous0 · · Score: 4, Funny

    Time to tap into the kids' college fund. They can thank me later.

    --
    SJW: Someone who has run out of real oppression, and has to fake it.
    1. Re:Well it's hot and techy, what could go wrong? by stanlyb · · Score: 1

      As we are thankful to the mess that the baby boomers left?

    2. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      As we are thankful to the mess that the baby boomers left?

      What are you talking about? Baby boobmers are now THE generation. What is the mean age group of the senators?? And who sets policy?

    3. Re:Well it's hot and techy, what could go wrong? by alen · · Score: 3, Insightful

      from the leaked financials last year facebook is making money. I think it was $250 million or so NET profit on revenues of $1.5 BILLION.

      for a lot of people facebook is the new contact list and has replaced email for most communication. my gmail is my spam/marketing honeypot these days and social networks are used for communication.

      but then again geeks and techies are usually the last ones to GET trends like this.

    4. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 5, Funny

      That's only a P/E of 400. Seems reasonable.

    5. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 2

      Facebook was cool 6 years ago (no really: it was actually really exciting). Then we got the "apps" nonsense. Then Grandma got an account. And now Coca-Cola (tm) has "fans". WTF? It's not cool anymore. Geeks already got it, and got out.

    6. Re:Well it's hot and techy, what could go wrong? by alen · · Score: 1

      yes, they went to google plus where you are supposed to "circle" bloggers and other internet superstars and comment on every post about how cool they are. and you are supposed to +1 crap around the internet to help google battle evil SEOs

    7. Re:Well it's hot and techy, what could go wrong? by ceoyoyo · · Score: 1, Offtopic

      Too bad you posted as AC. Mod this up. It's even funny!

    8. Re:Well it's hot and techy, what could go wrong? by iggymanz · · Score: 3, Insightful

      the geeks I know with more than half a brain don't do social networking sites at all.

    9. Re:Well it's hot and techy, what could go wrong? by Tsingi · · Score: 1

      IRC

    10. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Not really... social networking is kind of passe now. Twitter caused the Arab Spring (which is awesome), but now that they care about money and are therefore censoring the people who made the service cool, we can expect that to become another version of Cosmo magazine or television. We're in a lull between innovations right now. That's why laptops with their keyboards amputated and their remaining limbs shackled can make so much money right now (no offense to the amazing marketing at firms that can cause such fervor over them; that is genius).

    11. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      ...but then again geeks and techies are usually the last ones to GET trends like this.

      Yes, and for good reason, considering Facebooks privacy policy and settings that changed with the wind for quite some time, and of course could change again in an hour. There's nothing "trendy" about identity theft, other than the fact that it is on the rise due to ignorance and stupidity when posting ones entire life online, which of course Facebook is more than happy to oblige with 43,972 sharing "tools".

    12. Re:Well it's hot and techy, what could go wrong? by timeOday · · Score: 1

      Being snarky doesn't make you right. I clearly remember sitting around with all the other grad students before the google IPO talking about how it surely couldn't go up from there. It did. I also don't remember thinking Michael Dell was an idiot when he suggested Apple should fold. It wasn't a big deal at the time because it was a reasonable suggestion at the time.

    13. Re:Well it's hot and techy, what could go wrong? by zill · · Score: 2

      He said "sites", as in "websites", which all rely on the HTTP(S) protocol. IRC is a completely different protocol.

    14. Re:Well it's hot and techy, what could go wrong? by eln · · Score: 2, Insightful

      MySpace and Friendster would like a word with you.

      Obviously Facebook has been far more successful than any of its predecessors, but it's still an Internet property that could be replaced and fall virtually overnight at any moment. It may be a good buy now, but if you're caught holding the bag at the wrong time you could easily lose your shirt.

      The best prospect for Facebook investors remains for it to be bought out by some large conglomerate so they can cash out before the bottom falls out. Young people are already abandoning it as they don't like hanging out where their parents and grandparents also hang out, and even some older people (not as many as Google had hoped) have likewise abandoned it for Google Plus. At some point, some other site will come along and eat Facebook's lunch, it's only a matter of time.

    15. Re:Well it's hot and techy, what could go wrong? by EdIII · · Score: 4, Informative

      my gmail is my spam/marketing honeypot these days and social networks are used for communication........but then again geeks and techies are usually the last ones to GET trends like this.

      LOL.

      Uhhh, no. I "got" it. Then threw it back like the steaming turd that it was and still is.

      I got a fake Facebook account some time ago to keep connected with younger relatives since it seemed the only way to get their attention was to play Mafia Wars or place a message sign on their farm in Farmville. Being a geek and techie, I saw Facebook for what it really was:

      1) A huge personal data sink where I could put all of my information in one basket to be sold to the highest bidder, analyzed, and then acted upon with absolutely no benefit to me.
      2) A marginally effective communication tool. Signal to noise ratio sucked, because much like Twitter, you had a constant stream of information that was barely useful, relevant or interesting. Especially, when there is a huge trend to manipulate you into posting other people's content on your wall for marketing purposes.
      3) A gaming platform thinly disguised as a social networking platform where Facebook was constantly fighting to get a real piece of the financial action taking place. Starting their own credit system was basically a coup against Zynga which was valued in the billions initially because of revenue, most of which was illicitly gained through dirty tactics like premium charges on cell phones and other such instances of fraud. One of my younger relatives got hit with a $300 cell phone bill one month and honestly did not know the consequences of wanting some shiny that Zynga was offering.

      So, No you are quite wrong. Most of us geeks and techies completely understand the trend that Facebook is. When we disagree, refuse to participate, and quite often make condescending and derisive comments towards other people that don't understand what we see you misinterpret that as us "not getting it".

      What I wish is that other people would get what Facebook really is.

      Your comment about SPAM and marketing is utter hilarity considering what the Facebook experience was like for me for the short while that I had it. Marketing overload anyone........ I had less SPAM and useless information coming into my junkmail folder at Yahoo, and that is saying something.

      Anybody that puts money into this is a sucker. They are just making the payday dreams of the early and special investors come true and then you are holding the bag of shit. Same with Zynga.

      Facebook might be hot for awhile, but the real trend is an evolving method of communication. To say that Facebook has the lock on that it is incredibly untrue. So many different projects in the works to satisfy this new kind of communication methodology, and with far better signal to noise ratios too.

      At the end of the day Facebook has revenues tied to something that you would be foolish to call "stable". It's damn near whimsical over the long run.

      Put your thinking cap on for a second. 75 billion. With a B. How can that possibly be true in reality? We are not talking Exxon here that makes something tangible that we are literally addicted too. This is based off credits and advertising revenue, both of which don't have a strong foundation, and can have a huge swing in profitability and volume.

      Facebook and Zynga are incredibly over valued and over hyped. God help everyone who buys into it at the high range.

    16. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Well, how the fuck else am I gonna get my furry pr0n? They shut down megaupload!! :(

    17. Re:Well it's hot and techy, what could go wrong? by iggymanz · · Score: 1

      yes we do that, but that is not a web site

    18. Re:Well it's hot and techy, what could go wrong? by oztiks · · Score: 1

      Leaked financials ... Months before going IPO?

      Let me see is facebook taking their marketing ploys from apple now?

    19. Re:Well it's hot and techy, what could go wrong? by Beardo+the+Bearded · · Score: 5, Funny

      Mark, get a fucking /. account already.

      --

      ---
      ECHELON is a government program to find words like bomb, jihad, plutonium, assassinate, and anarchy.
    20. Re:Well it's hot and techy, what could go wrong? by DerekLyons · · Score: 4, Interesting

      So, No you are quite wrong. Most of us geeks and techies completely understand the trend that Facebook is. When we disagree, refuse to participate, and quite often make condescending and derisive comments towards other people that don't understand what we see you misinterpret that as us "not getting it".

      No, he's quite right. You've built an elaborate justification for why you dislike it - but you've shown not on quanta of evidence that you get it.
       
      If you believe it's only a marginal communications tool... Well, for it be a useful communications tool you've got to either want to communicate in the first place, or know people worth communicating with. (You and many other geeks keep blaming Facebook for your own failings.)
       
      Here's what I've done on Facebook just today over the last eight hours:

      • Commiserated with friends, family, and high school classmates over the sudden (and much too young) death of a classmate on Sunday.
      • Got a status update from a friend whose newborn is still in the hospital and quite ill.
      • Continued planning, with a bunch of old shipmates, activities for our next re-union.
      • Shared with family and friends photographs from a photowalk last week. (I.E. not phone pictures, but serious pictures I took and uploaded to Flickr.)
      • Got tips from my sister (a professional chef) and some foodie friends on a new dish I'm trying to cook for the first time for tonite's dinner

      Etc... etc...
       

      Your comment about SPAM and marketing is utter hilarity considering what the Facebook experience was like for me for the short while that I had it. Marketing overload anyone........ I had less SPAM and useless information coming into my junkmail folder at Yahoo, and that is saying something.

      Amount of Spam in my Facebook stream today - one. And with two clicks of a mouse, I'll never see spam from that game again. People in my contacts list who forward spam have either long since been silence or unfriended. As with the S/N ratio you complained about, the problem isn't Facebook, it's your ignorance or unwillingness to use the tools Facebook provides to control Spam and S/N.
       

      Put your thinking cap on for a second. 75 billion. With a B. How can that possibly be true in reality? We are not talking Exxon here that makes something tangible that we are literally addicted too. This is based off credits and advertising revenue, both of which don't have a strong foundation, and can have a huge swing in profitability and volume.

      Sounds like you'd have reccomended that people keep their money in good solid buggywhip and horse feed stocks rather than investing in that new fangled telephone invention. And do I really need to point out Google's stock prices - and that virtually their entire revenue stream depends on advertising? No, you're not insightful, you're just spiteful. You not only don't get it, you proudly revel in how little you get it.

    21. Re:Well it's hot and techy, what could go wrong? by kiwimate · · Score: 5, Insightful

      Don't know quite what you're doing, but your rant does demonstrate that, yeah, you really don't get it.

      1) A huge personal data sink where I could put all of my information in one basket to be sold to the highest bidder, analyzed, and then acted upon with absolutely no benefit to me.

      You do realize you don't have to put in lots of information, don't you? There's very, very, very little that Facebook actually requires you to enter.

      2) A marginally effective communication tool. Signal to noise ratio sucked, because much like Twitter, you had a constant stream of information that was barely useful, relevant or interesting. Especially, when there is a huge trend to manipulate you into posting other people's content on your wall for marketing purposes.

      Signal to noise ratio was a bit off for me, to start. So I blocked anything coming from games and turned off anything coming from the small number of people who were on my Friends list who were the worst offenders at constantly posting status updates. If I want to know anything about them, I go to their profile page.

      Which turned Facebook into an incredibly useful communications tool for me. YMMV. I have regular conversations with a cousin who I hadn't seen in years because we lived on opposite sides of the world (literally) and I didn't know her e-mail address. Friends change e-mails? I don't have to know - they stay in the same place on Facebook.

      3) A gaming platform thinly disguised as a social networking platform where Facebook was constantly fighting to get a real piece of the financial action taking place.

      No, it's a social networking platform that sees a lucrative side business in gaming. Don't like it? Don't play the games. You don't have to, you know.

      I have tried a handful of games from time to time. Yes, I tried Farmville to see what all the fuss was about. Bored me. Deleted. End of that.

      And I can't imagine why you're getting a whole load of spam. I have never gotten spam from Facebook. Not once. I have received e-mails that I signed up for, until I decided, ehh, not interested, and changed my prefs. Result=nothing. As in no more e-mails. Easy.

      When we disagree, refuse to participate, and quite often make condescending and derisive comments towards other people that don't understand what we see you misinterpret that as us "not getting it".

      Well, yes. What's the alternative? Either you are refusing to admit that something that's not useful to you might possibly be useful to someone else, or you're just being smug and - you said it yourself - condescending because you're too cool to use Facebook, in which case you're just being an immature jerk. Or you don't get it. Which is it?

      if you don't like Facebook, don't use it. Easy. Done. Move on with your life. Let the insignificant masses who are so inferior to you have their fun.

      Anybody that puts money into this is a sucker

      Insert standard disclaimers - past performance is no guarantee of future performance, you should only invest as much as you can afford to lose, all investments carry an element of risk, etc. An investor either makes an educated gamble, or they do something on a whim. If it's the latter, well, it doesn't matter if it's Facebook or HP, they're making an uneducated gamble.

    22. Re:Well it's hot and techy, what could go wrong? by tlhIngan · · Score: 1

      1) A huge personal data sink where I could put all of my information in one basket to be sold to the highest bidder, analyzed, and then acted upon with absolutely no benefit to me.

      You do realize you don't have to put in lots of information, don't you? There's very, very, very little that Facebook actually requires you to enter.

      But that's us techies. Regular users don't know that, and they keep posting away.

      In fact, to encourage people to post lots of personal information, even more than they would tell a normal stranger or neighour etc, Facebook implements so-called "privacy" controls.

      There's no privacy, and the old "don't post online what you don't want the world to know" adage still applies. In fact, everyone cries out when Facebook adjusts their privacy controls yet don't realize that they're entrusting Facebook to hold their secrets for them.

      The only real privacy is the "only me" setting, but that's useless because the best way to ensure it's only you is to not post it. As long as one of your friends can see it, it's out in the open. All it takes is someone to repost it, do a comment about it, or something else that all THEIR friends can see (or if they don't care, the world), and it's out in the open.

      Hell, even in real life it happens - you mention to a friend you went through a divorce and THEY announce it to all their facebook friends, and boom.

    23. Re:Well it's hot and techy, what could go wrong? by bieber · · Score: 1

      Oh, enough with the smug superiority. Is it really that atrocious to think of handing over so much as your first and last name to use an increasingly-common communication medium? It's not like Facebook magically sucks your personal data from your brain; if you're not comfortable with some information being on Facebook then don't put it on Facebook, it's not an all-or-nothing proposition.

    24. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 1

      Well, how the fuck else am I gonna get my furry pr0n? They shut down megaupload!! :(

      FurAffinity

    25. Re:Well it's hot and techy, what could go wrong? by rtb61 · · Score: 4, Insightful

      They will fix this by going on a buying spree, using the shares as junk bonds to buy companies that actually make money. When it all washes out the only real losers will be the pension funds whose executives got paid tax haven purchasing commissions.

      --
      Chaos - everything, everywhere, everywhen
    26. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      I read somewhere FB was likely to IPO with a P/E around 80. Someone else said that's close to Google's 2004 numbers. Maybe that was wrong.

      I don't allow myself to speculate too much anymore, though. I was shy on the Google IPO too. A few years later it was trading over $700. *facepalm*

    27. Re:Well it's hot and techy, what could go wrong? by umghhh · · Score: 1
      ohh twitter did this???

      . There is this passage I memorized: "a rifle is only a tool, it is a hard heart that kills". I kind like it because it is so true and it provides me moments of joy with great frequency especially when our management tell us to use this new special shiny tool so that we do not have to be experts and just press a button and fix the shit later on. Similarly here - while I agree that tools like twitter do play a role it is interesting to note that regimes of a less democratic tick did use twitter even more than the protesters against their rule (Iran was one such example). It is unresolved issues that such regimes have with their own people that cause these people to go on the streets. They communicate with whatever is available and possible without too much of visible state control and yet they have to actually go out on the streets and possibly lose their lives first so that others get also angry and kill some of the basterds and this is just a beginning, Without actual will the uprisings will not go the way the naive sympathizers in the West hope they would. In any case the tools are just instrumental and are used massively by all sides. This does not make them less important but we should see it in a perspective it is not twitter that makes people risk their lives for some odd ideal.

      You can have a look here for more detailed critique of 'with this new shiny tool we get rid of all the faults in software, in politics, we get rid of cancer and athletes foot and more.

      As for IPO of FB - if you think that they increase their revenue so much as to justify their expected capitalization go on and buy stock. I am not going out of principle as I think Zuckerberg's idea of privacy is a nonsense that is damaging society. I hope this is stopped in some reasonably big places like Europe for instance. OC we may be on the wrong side of the pond but still big enough to matter and to stop the nonsense. If only we did. Other way of looking at FB is this: if the company grows as much as all those anal/ysts predict or even half way this then two things will happen: Govs of the earth will get busy regulating the Moloch and it will become a commodity. It will still mean he may have his buck but what profit this will bring is rather disputable and possibly very disappointing for those speculating on these few dozen billions.

    28. Re:Well it's hot and techy, what could go wrong? by somersault · · Score: 1

      I love my tablet for reading, and casual browsing (and occasional commenting). Tech companies have been trying unsuccessfully to create devices akin to the Star Trek datapad for years. It's only recently that they've succeeded, thanks to both incremental improvements to hardware, and innovations on the software side.

      People don't use Facebook because it's cool. They use it because it's really handy. Maybe people use Twitter because it's "cool", I don't know. Personally I've always thought Twitter was #lame and #FuckingAnnoyingToRead.

      --
      which is totally what she said
    29. Re:Well it's hot and techy, what could go wrong? by Serious+Callers+Only · · Score: 2

      for a lot of people facebook is the new contact list and has replaced email for most communication. my gmail is my spam/marketing honeypot these days and social networks are used for communication.but then again geeks and techies are usually the last ones to GET trends like this.

      And those who are sucked into a fad or bubble are often the last to admit that they were wrong.

      This time is different

      In addition to Facebook being far more spammy than any email I've ever owned, the fact that it is popular with vast numbers of people does not mean that they can turn that into significant revenue - enough to justify $100 billion valuation would be quite remarkable when they've already jumped the shark.

      from the leaked financials last year facebook is making money.

      Gosh, I wonder who leaked those? I wonder if they were even real or subtly tweaked? Frankly I think Facebook will be about as successful longterm as MySpace, Geocities, eWorld, Yahoo and a bunch of other 'portals' which were due to replace the internet any time soon before the last tech bubble, but even if it is way more successful than those, why should it replace email? Given their public hostility to the concept of privacy, why would you possibly want to trust Zuckerberg and Facebook with your private correspondence?

      This IPO is not a game-changer, it's not the start of a new paradigm, and it's not worth $100b, it's business as usual for Goldman Sachs, who see their role as extracting as much real money from the economy as possible while putting in as little as possible themselves - it seems there's an endless line of patsies who are willing to fund their robber-baron lifestyle. Good luck ever getting your money back if you invest in this sucker's game.

    30. Re:Well it's hot and techy, what could go wrong? by quarterbuck · · Score: 2

      They filed the actuals http://sec.gov/cgi-bin/browse-edgar?action=getcompany&CIK=0001326801&owner=include&count=40 Revenues of 3 and something billion and profits of a billion in 2011.

      --
      http://slashdot.org/submission/1062723/Cheap-mobile-data-plan?art_pos=2
    31. Re:Well it's hot and techy, what could go wrong? by elrous0 · · Score: 2

      Then the government will bail them out when they collapse. Because, of course, they're too big to let *fail*.

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    32. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Well, you see, "In fact, $75 billion is definitely an undervaluation". I get all my safe bets from Slashdot.

    33. Re:Well it's hot and techy, what could go wrong? by tokul · · Score: 1

      I have never gotten spam from Facebook.

      So ZuckMail notes that "your friends (which are only acquaintances) are on the FB, get over there promto" is not spam. Sending me activation emails for accounts that I've never requested is not spam too.

    34. Re:Well it's hot and techy, what could go wrong? by mlts · · Score: 4, Interesting

      I'd add to your #1: Any info put on there can have very negative consequences. For example, if a profile scraper services sees a share or a like of a "hey, why do I need to press #1 for English?" picture, one is branded as a racist for seven years. Or if one likes tents or stealth camping, they might be branded as a supporter of OWS. A like of a smoking product can get one's health insurance company to demand a physical and bloodwork to see if someone's status changed. Liking of a park after dark and mention of that can get someone arrested months to years after the fact for criminal trespass.

      My recommendation to everyone who has an Android device: Download the app "Exfoliate", making sure you have the right app from Michael Devine. Set what you want deleted, let it log in for you, and let it run. It will likely take days to finish, and it uses a lot of bandwidth. However, it is worth it, so a post from several years ago doesn't haunt someone in the future. After cleaning the profile, find another avenue to post one's thoughts, preferably one's own website.

      Geeks know the danger about Facebook. In fact, I never bothered with an account until before I got my current job, where interviewers would ask me what my FB account ID was, and when I said that I didn't bother with one, I'd either be looked at like I was an imbecile, or explicitly told that if I don't keep up with social media, I'm too old to be in IT. So, I created accounts on the usual social networking sites with a nice clean persona, just to keep the HR droids happy.

      What would be nice would be a geek-friendly social networking site designed from the ground up for privacy and security. It would likely cost something for membership, but that means that the cost is up front, and not paid for by privacy (the subscribers are the customers unlike FB where the true customers are the advertisers, and subscribers are at best a necessary evil.) It would use an object based system with each object (be it a message, a photo, a +1/like, etc.) being encrypted with a key object list to decrypt it. This way, unless a person explicitly gives access to someone (and this includes the public), the piece of data is encrypted, with a list of keys of whom can decrypt it (one of the keys being an ADK for law enforcement stored offline.) This way, it would be a lot harder to compromise someone's personal messages, while providing the judge with the search warrant a reason not to shut the service down and jail everyone involved.

    35. Re:Well it's hot and techy, what could go wrong? by Tsingi · · Score: 2

      He said "sites", as in "websites", which all rely on the HTTP(S) protocol. IRC is a completely different protocol.

      You must be really hurting to correct someone.

      Regardless of the magic number in the packet headers, I use IRC as a social network. I don't use FaceBook.

    36. Re:Well it's hot and techy, what could go wrong? by Tsingi · · Score: 1

      yes we do that, but that is not a web site

      Sigh, but it is a social network, and it's only the one I use.

    37. Re:Well it's hot and techy, what could go wrong? by Stormthirst · · Score: 1

      Really? If find their "new" messaging system a royal pain in the ass. I usually use it to tell people what my email address is, and talk to them there!

    38. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Oh, enough with the smug superiority. Is it really that atrocious to think of handing over so much as your first and last name to use an increasingly-common communication medium? It's not like Facebook magically sucks your personal data from your brain; if you're not comfortable with some information being on Facebook then don't put it on Facebook, it's not an all-or-nothing proposition.

      Facewhat?

      So the forgotten 'art' of creating your own site to post whatever you want is no longer valid. It's only put your stuff on FB or be absent from the web?

      The greatest disservice that FB is doing to the internet is that armies of drones only know about 'Like' or 'Dislike' no longer can even use email. The ability to 'think' outside the FB is gone. Pitiful...

      Guess is a net gain for internet literati...

    39. Re:Well it's hot and techy, what could go wrong? by dgower2 · · Score: 1

      Wow. Insightful! lol

      --

      Proverbs 21:19 It is better to dwell in the wilderness, than with a contentious and an angry woman.

    40. Re:Well it's hot and techy, what could go wrong? by Mashiki · · Score: 2

      I see you're new here. You must not know of a time back when we used the internet as a social medium without having our *names* attached to something. Rather when we cultivated our pseudonyms instead. It worked perfectly fine then.

      --
      Om, nomnomnom...
    41. Re:Well it's hot and techy, what could go wrong? by flyingsquid · · Score: 2
      No idea where you got those numbers come from, but the actual numbers (from the Wall Street Journal) are $606 million in earnings on $1.97 billion in revenues for 2010, and $1 billion in earnings on $3.71 billion in revenue for 2011.

      That means 1) Facebook is making a lot of money, 2) Facebook has huge profit margins- about 25-30% profit, and 3) Facebook is growing very, very fast. Those are some damn impressive numbers. Assuming a P/E of 30 or even 40, which is reasonable for a rapidly growing, highly profitable company, that would justify a valuation of 30 or 40 billion dollars.

      But a valuation of $75-$100 on $1 billion in earnings implies a P/E of 75 or 100... and that's the kind of P/E ratios you used to see back at the height of the internet bubble. Basically, you're subscribing to the Greater Fool Theory, which is that you'd have to be a fool to buy at those prices... but you can make a profit if you find an even greater fool who buys into the hype, and who will buy at an even higher price. That'll keep going for a while, but sooner or later the company makes a misstep, and people panic because they realize they won't be able to sell the stock at a higher price- the bubble bursts, and then it's a race to the doors. This is what happened with Netflix- it shot up to $300 a share (80 P/E) on at which point a couple of blunders caused the stock to plunge to under $70 in a matter of 6 months.

      Facebook might be a decent investment as a company (Zuckerberg seems like the same kind of unstoppable evil genius that Bill Gates used to be back before Gates wussed out and discovered that whole helping-other-human-beings thing) but only if you get at the right price. At half the price, Facebook would probably be a good investment, but at the prices they're talking about, it's speculating, not investing.

    42. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 1

      The fact of the matter is that you're both playing with value judgements, and you both 'get' it. Whatever that's supposed to mean. Really, you think the tag 'techie' means you're likely to have a more cogent opinion? Don't be silly.

      Seriously though, quit it with the chestbeating. The Facebook Brand clearly isn't worth $75 Billion, just like myspace wasn't worth $580 Million. Or $35 Million, for that matter. In 10 years time we'll probably see Facebook bringing in celebrities to remind the general populace that The Brand still exists.

      Of course, Zuckerberg will probably be the President by then too.

    43. Re:Well it's hot and techy, what could go wrong? by elashish14 · · Score: 1

      To be fair, you should think about who's going to water my farm before deciding which companies should and should not be allowed to fail.

      --
      I have left slashdot and am now on Soylent News. FUCK YOU DICE.
    44. Re:Well it's hot and techy, what could go wrong? by elashish14 · · Score: 1

      1) A huge personal data sink where I could put all of my information in one basket to be sold to the highest bidder, analyzed, and then acted upon with absolutely no benefit to me.

      Aww, come on now y'all. Without all the targeted ads you could be receiving, how are you going to decide what to buy? Even more importantly, how are others going to decide what you're going to buy?

      2) A marginally effective communication tool. Signal to noise ratio sucked, because much like Twitter, you had a constant stream of information that was barely useful, relevant or interesting. Especially, when there is a huge trend to manipulate you into posting other people's content on your wall for marketing purposes.

      Hey, I've learned alot through fb about how 12-year-olds communicate. I mean, the youth is the future, right? Gotta jump on the train when it leaves!

      3) A gaming platform thinly disguised as a social networking platform where Facebook was constantly fighting to get a real piece of the financial action taking place. Starting their own credit system was basically a coup against Zynga which was valued in the billions initially because of revenue, most of which was illicitly gained through dirty tactics like premium charges on cell phones and other such instances of fraud. One of my younger relatives got hit with a $300 cell phone bill one month and honestly did not know the consequences of wanting some shiny that Zynga was offering.

      Well the good thing is we won't have to worry, pretty much everything is moving to facebook, so soon the whole internet will be in one place and make it all much easier. See? We're doing you guys a big favor!

      --
      I have left slashdot and am now on Soylent News. FUCK YOU DICE.
    45. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Apparently you don't know a thing about how their model works. It's not about the specific datum that you supply, but rather your actions, which define your online behavioral profile in which they build & maintain. They have their hands in cookie jars (literally sometimes, since they use tracking cookies, hah) all over the interwebz. It doesn't even matter if they know your name, only that you are uniquely identifiable and thus target-able.

      They do not need to find a hole in your tinfoil hat to suck through when your thoughts are leaking out of your fingers constantly.

    46. Re:Well it's hot and techy, what could go wrong? by cheesybagel · · Score: 1

      I was skeptical about the Google IPO as well, but not Apple's prospectives for growth. Never thought they would go this far, but clearly once they switched from that neanderthal OS called MacOS 8/9 whatever to MacOS X which is still arguably the most advanced OS in the market today well... They were going to stay unless there were some humongously stupid decisions. But whatever.

    47. Re:Well it's hot and techy, what could go wrong? by elashish14 · · Score: 1

      You do realize you don't have to put in lots of information, don't you? There's very, very, very little that Facebook actually requires you to enter.

      Your facebook friends will happily take care of that for you. If you don't put up your phone number or address, they'll do it for you. If you don't put up pictures of yourself, they'll do that for you too. Then the company you work for will put up all your work demographics up there for them. And all those personal messages they send which should be going over email instead? Well that's just gold for advertisers/other data miners.

      Which turned Facebook into an incredibly useful communications tool for me. YMMV. I have regular conversations with a cousin who I hadn't seen in years because we lived on opposite sides of the world (literally) and I didn't know her e-mail address. Friends change e-mails? I don't have to know - they stay in the same place on Facebook.

      Well there's a price to pay for that convenience. My social life has suffered a little bit since I deleted my profile (many of my friends kindly inform me of how hard it is to contact me, even though I see some of them every day at work), but on the other hand, it's also helped me get a lot closer to my friends that aren't using it. Some are willing to pay that price, but many (a large demographic of whom are on /.) are not.

      No, it's a social networking platform that sees a lucrative side business in gaming. Don't like it? Don't play the games. You don't have to, you know.

      Have you ever seen the South Park episode about Facebook? That's exactly what happens. Honestly, it's much easier to entirely avoid the awkwardness caused by Facebook not having an account in the first place, rather than having to deal with all your relatives making you feel guilty for not watering their bunnies.

      And I can't imagine why you're getting a whole load of spam. I have never gotten spam from Facebook. Not once. I have received e-mails that I signed up for, until I decided, ehh, not interested, and changed my prefs. Result=nothing. As in no more e-mails. Easy.

      Here's a scenario that would happen to me all the time: someone with >2000 friends would invite me to an event which I would never dream of going to. Then they would send messages to everyone associated with the event (even those who rejected it!) and because I didn't reject them, they went to my box too.... No, you have to explicitly remove yourself from it and it took me months to find this option. And even when you do that, if this friend is a real jerk, he'll just add everyone again. In any case, I stop checking my inbox. And then people send you messages and wonder why you don't respond.

      I remember scouring the options for one where I could block messages from events. There was no such thing. Maybe it's come up in the past few years, but too late for me.

      Well, yes. What's the alternative? Either you are refusing to admit that something that's not useful to you might possibly be useful to someone else, or you're just being smug and - you said it yourself - condescending because you're too cool to use Facebook, in which case you're just being an immature jerk. Or you don't get it. Which is it?

      To me there is no choice - I will never go back to Facebook. The amount of information you have to give for benefits that we can certainly learn to live without makes it a no-brainer. But to each, his own. In my opinion, if someone knows that what Facebook's doing is wrong but still uses it anyways because it's easy, then that person is just a quitter who has no problem compromising on his values. If you don't see anything wrong with it, then carry on... but please respect our decisions to stay as far away as possible.

      --
      I have left slashdot and am now on Soylent News. FUCK YOU DICE.
    48. Re:Well it's hot and techy, what could go wrong? by Slashdot+Assistant · · Score: 1

      If everyone fails to realize that data posted to Facebook must necessarily be stored by Facebook, then everyone you know is a fucking moron. The same is true of people who think it appropriate to broadcast news of your divorce. Get new friends.

      Accidents will happen - particularly from newbie users unaware of the site and social conventions for the users.

    49. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Well if history is any indicator, the banks set the policy.

    50. Re:Well it's hot and techy, what could go wrong? by iggymanz · · Score: 1

      social network != social networking site. The greatest thing about IRC is that no one can find me on it, only the friends who know my whereabouts on a particular net.

    51. Re:Well it's hot and techy, what could go wrong? by surd1618 · · Score: 1

      why not? Just trying to be cool IMO. Now not using Google, that has real-world ramifications, no matter what you think of them.

    52. Re:Well it's hot and techy, what could go wrong? by ceoyoyo · · Score: 3, Insightful

      "Here's what I've done on Facebook just today over the last eight hours:"

      Hm... not one of those things involve buying things. In fact, your only commercial interaction was blocking an advertisement. I think I'll go with the GP on this one - Facebook is not worth 75 billion.

    53. Re:Well it's hot and techy, what could go wrong? by kiwimate · · Score: 4, Insightful

      Hmm, Score:5, Insightful. Apparently there are at least three or four moderators who suffer the same overwhelming superiority complex and lack of connection to the real world as you do.

      Here are some hints.

      1. Yes, it's +5 insightful. No, that doesn't mean it really is insightful.

      2. Get over yourself.

      3. The geeks I know with more than half a brain have the ability to interact socially, recognize that there's more to life than just geek stuff, and are mature enough to run their lives based on what they want to do and accomplish instead of desperately seeking validation from some smarmy commentary on the internet, of all places.

      4. They also have sufficient intelligence to recognize that Slashdot is a social networking site for geeks. Yes, really.

      4a. ...and not care, so long as it serves their aim.

      A label is just a label. Deal with it.

    54. Re:Well it's hot and techy, what could go wrong? by kiwimate · · Score: 1

      But that's us techies.

      Just to be clear, the post I was responding to included this gem right before that bit about the data sink:

      Being a geek and techie, I saw Facebook for what it really was

      Anyway, beyond that...I am on Facebook now and I click "Edit Profile". Just about everything there has a little x beside it. Hover over it, and it pops up a message saying "Remove". On my main profile page, there's a checkmark to show my sex on my profile. I don't have to. There's a drop down right underneath my birthdate with options to show my full DOB, just the month and day, or nothing.

      Every entry I've ever made for employers or schools has that x beside it. Hover, and it says "remove this employer" or "remove this school".

      Profile picture - there's a link right underneath it saying "Remove this picture".

      Honestly, I get what you're saying, but I think that in this day and age anyone who's savvy enough to use Facebook can be reasonably expected to understand a checkmark, or to hover over the remove/x and see what it says.

      And as a matter of interest, something I only just observed: on the "General Account Settings" page is a link to Download a copy of my Facebook data. I click on it and it tells me:

      Easily download and browse through a personal archive of your Facebook photos, posts and messages. Learn more about downloading a copy of your information.

      As well as details on what is and isn't in that download archive.

      Well, that's interesting. Think I'll do that right now.

    55. Re:Well it's hot and techy, what could go wrong? by Tsingi · · Score: 1

      I concur

    56. Re:Well it's hot and techy, what could go wrong? by pipingguy · · Score: 1

      ...because they are all too busy dating supermodels and flying around in their private jets.

    57. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 1

      He's got one, but his karma sucks.

    58. Re:Well it's hot and techy, what could go wrong? by moozey · · Score: 2

      I miss Myspace too, dude.

    59. Re:Well it's hot and techy, what could go wrong? by flyingsquid · · Score: 2

      from the leaked financials last year facebook is making money. I think it was $250 million or so NET profit on revenues of $1.5 BILLION.

      for a lot of people facebook is the new contact list and has replaced email for most communication. my gmail is my spam/marketing honeypot these days and social networks are used for communication.

      but then again geeks and techies are usually the last ones to GET trends like this.

      PLEASE, PLEASE, PLEASE, MOD PARENT DOWN!!!!! Facebook made a billion dollars in profit in 2011, *not* $250 million. Check the Wall Street Journal http://blogs.wsj.com/deals/2012/02/01/facebook-ipo-everything-you-need-to-know/ . Just on principle, it pisses me off to no end that this moron is talking out of his ass about stuff he clearly knows nothing about, and has somehow gotten modded to a +5. There's not even an excuse, you could have found the real statistic in 15 seconds on Google instead of just making stuff up.

      All I can say is, if completely inaccurate statements like this can somehow get modded to "+5 Insightful", then the basic premise of Slashdot is fundamentally unsound.

    60. Re:Well it's hot and techy, what could go wrong? by ajlisows · · Score: 1

      Facebook might be hot for awhile, but the real trend is an evolving method of communication. To say that Facebook has the lock on that it is incredibly untrue. So many different projects in the works to satisfy this new kind of communication methodology, and with far better signal to noise ratios too.

      I think this is where you are wrong. The next generation of communication has arrived in the form of iPhone/Android devices. Most people will have some type of mobile phone on them for the foreseeable future. Facebook happened to be lucky enough to be the social networking leader when it happened. "Social Networking" is no longer confined to coming home, offloading your pictures from your camera and camping out by your computer. It is with you all day long. Many people are basically on Facebook in some capacity from the moment they get up until the moment they go to bed. It is embedded itself much farther into the public psyche than MySpace/Friendster/Whatever have. Nearly every vaguely media type web site has "Share on Facebook" buttons. It is rare to run into a person who is at all competent with tech and likes communicating with friends who doesn't at least have a Facebook account.

      With such a deep penetration into the market, it pretty much ensures that large swaths of people have to jump at the same time. This is where Google+ kind of ran into a problem. There are some people who are all for checking it out, but many people have vested so much time into their Facebook stuff that leaving would actually be a hassle. They have photos uploaded, sorted, and tagged, they have their favorite games, they have whatever crazy groups they belong to. It is going to take more than the next flavor of the day to get people to move the last x years of the lives. Most of all, they would have to learn something new! There are people who go absolutely berserk when Facebook changes itself at all.

      You simply cannot dismiss something that has 800,000,000 active users as some passing fad. They can cut it short if they sabotage themselves by trying to charge or something ridiculous though.

    61. Re:Well it's hot and techy, what could go wrong? by Hognoxious · · Score: 1

      Well if the button says "remove", then that must be what it does, right? There's no possible way that it just hides it or marks it as inactive or any such shenanigans, no no no.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    62. Re:Well it's hot and techy, what could go wrong? by sakari · · Score: 1

      You do realize you don't have to put in lots of information, don't you? There's very, very, very little that Facebook actually requires you to enter.

      You do realize that Facebook is _designed_ so that you are encouraged to input as much as information all the time? And that this encouragement comes from the fact how the system is built. So everytime I use Facebook, I feel like it's trying to trap me into inputting more data about myself, or make me change the privacy settings every other month, or do something to _actively prevent_ Facebook from getting my location/photos/information etc etc.

      The system is inherently designed to annoy the crap out of the user with constant illusion of New Data coming in from my "so called friends". It is designed to keep the user hooked, and never let go. This can get very annoying over time, even if I had very little data in the system. If you like it, fine go ahead, use it as you do. I find the place to be a huge waste of energy Ultimately. What can you do with Facebook that cannot be done more efficiently with other systems ?

      Do we really need this one, huge place to store all of our data and let one big vendor to decide what to do with this data ?

    63. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      In fact, I never bothered with an account until before I got my current job, where interviewers would ask me what my FB account ID was, and when I said that I didn't bother with one, I'd either be looked at like I was an imbecile, or explicitly told that if I don't keep up with social media, I'm too old to be in IT.

      Holy hell, they said that? Don't they have age discrimination laws where you are? That's highly illegal.

      I know I'm preaching to the choir here, but unless your job is some kind of FB marketing job then I don't see how that matters to you. My current employer doesn't even have my mobile phone number. You know the real reason your employer's HR wants your FB address, of course. I don't see the plausible excuse why anyone would want your FB in an interview, talk about lazy interview technique.

    64. Re:Well it's hot and techy, what could go wrong? by tehcyder · · Score: 1

      That's only a P/E of 400. Seems reasonable.

      You're forgetting that tech companies are granted exemption from normal financial analysis.. It's a tradition, or an old charter, or something.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    65. Re:Well it's hot and techy, what could go wrong? by tehcyder · · Score: 1, Flamebait

      Twitter caused the Arab Spring (which is awesome),

      No, the people using Twitter caused the Arab Spring, fuckwit.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    66. Re:Well it's hot and techy, what could go wrong? by deroby · · Score: 1

      Here's what I've done on Facebook just today over the last eight hours:
      [...]

      Although I agree that for all of the things you mention Facebook is nice tool (it IS!), However, I don't see how any of those activities will bring money to Facebook. On the contrary, what you did there actually cost Facebook (a little) money (internet traffic, server capacity, hard & software maintenance, etc..).

      The question IMHO is NOT about whether Facebook is good at what it does, the question is : can it generate 10 Billion dollar in a reasonable time. To give a bit of an (bad) over-the-top analogy : I'm certain I could start 'wedoweverythingyouwant.com' with well over 10.000 employees waiting to do your every whimsical request for only 2 euro-cents an hour. It would be a HUGE success, have billions of users and generate half the internet traffic of the planet causing it to get valued into the trillions when going IPO. But in reality it would never make a penny and the IPO would just get spent on paying any debt (secretly) created during the 'startup-phase'.. would you buy a share ??

      Hmmm .... the more I think about it, the more I think this might actually work =P

      Anyway, joking aside, the only way for Facebook to make money from usage like yours is by throwing the right commercial at you and/or get you buy virtual goods. Since you (sensibly) seem to ignore (most) game-offers they'll have to up the ante on the first one, meaning they either need to find out what you REALLY want (data-mining) or they'll simply become more aggressive in the amount of commercial stuff they send at you (Spam).
      Personally, I don't really mind the first one that much (**) although it probably will never work because even if they somehow can /calculate/ Product X would make my life heaven on earth they'll probably still will try to get me into buying product Y simply because company Y gives then a much higher margin. Generating more spam will simply cause me to find (a 3rd party) tool to ignore it completely.

      (**: I prefer to get targeted adds over a fire-hose of things I don't need. As a matter of fact, my penis is big enough thank you and I don't like casino games anyway so leave my inbox alone ! That said, Amazon overdoes this by thinking I now want to buy every single shoe they have in stock simply because the wife sent me link of a pair she wanted to buy for the girls... and I was stupid enough to click it.)

      --
      If there is one thing to be learned on slashdot, it has to be sarcasm.
    67. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Do you know if there as any equivalent software for windows/linux/osx?

      I'd love to do this but I don't have a smartphone...

    68. Re:Well it's hot and techy, what could go wrong? by bWareiWare.co.uk · · Score: 1

      I have no idea of the validity of either figure. But they are for different things. WSJ lists 'Earnings' which is normally before interest, taxes, depreciation, and amortization. The poster emphasised NET profit, suggesting he had allowed for all of these.

    69. Re:Well it's hot and techy, what could go wrong? by kiwimate · · Score: 1

      What can you do with Facebook that cannot be done more efficiently with other systems ?

      Find friends I haven't seen for 20 years.

      Connect up with my cousin who lived half a world away for whom I no longer had an e-mail or postal address.

      Have her then be able to quickly see I'm on-line and open up a quick chat session.

      Can I accomplish all of this in some other way? Of course. More efficiently? Not a chance.

    70. Re:Well it's hot and techy, what could go wrong? by tehcyder · · Score: 1

      Got a status update from a friend whose newborn is still in the hospital and quite ill.

      If I was in that situation the last thing on my mind would be updating my fucking facebook status. I would perhaps have a short text or phone conversation with any close family or friends and that would be it.

      But hey, I suppose I'm just old-fashioned.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    71. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Actually, Facebook didn't make any of the things you listed more efficient. It's the fact that quote unquote everybody is on it made it more efficient. If everybody was on, say, Google+, then you won't be able to find your friends or connect with your cousin, and you might be shilling for Google+ saying how it's more efficient than anything else

      It's like Windows. Windows just happen to be the platform many people use. So many PC software makers include/target the OS. It doesn't make Windows a more efficient OS

    72. Re:Well it's hot and techy, what could go wrong? by tehcyder · · Score: 1

      I have regular conversations with a cousin who I hadn't seen in years because we lived on opposite sides of the world (literally) and I didn't know her e-mail address. Friends change e-mails? I don't have to know - they stay in the same place on Facebook

      This argument was a lot more relevant in the pre-useful-webmail days, when everytime you changed ISPs you had to get a new email address (and free webmail accounts were limited to a couple of MB storage). Nowadays, most people have gmail, hotmail or yahoo and keep the same email address more or less forever. And on the odd occasions you have to change it, it's not really a big deal letting all your contacts know, is it?

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    73. Re:Well it's hot and techy, what could go wrong? by tehcyder · · Score: 1

      Hell, even in real life it happens - you mention to a friend you went through a divorce and THEY announce it to all their facebook friends, and boom.

      Then you should choose your friends more carefully, whether on facebook or IRL. If someone betrayed a confidence like that, they'd be "defriended" with a fucking cricket bat.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    74. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      In most of the US, good luck being able to get an age discrimination claim to court. All HR has to say is that a person doesn't meet qualifications (which is why a ton of job descriptions require 10 years of Exchange 2010 expertise.) No judge/jury would ever find against an employer for the reason of a candidate not being qualified unless it is obvious (candidate is recording the interview, the interviewer breaks out in racial slurs.) The 10 years of HTML 5 is also used so places can shrug, whine to INS, and get themselves what they wanted in the first place... a H-1B worker.

    75. Re:Well it's hot and techy, what could go wrong? by kiwimate · · Score: 1

      Actually, it did. I don't have to worry about someone changing their e-mail and forgetting to e-mail me. They're still on Facebook. Instead of me and 40 other people having to update our address books, it's updated once, by the person who changed their address, and it's seamless to everyone else.

      I don't have to log into a separate chat program. It's built into Facebook. I could have multiple chat programs running (some people are on Yahoo Messenger, some are on a different IM client), or some kind of federated one, but if anyone changes their chat client all of their friends have to update their contact lists accordingly. I don't have to worry about that with Facebook.

      You don't have to like it. But it is pretty darned convenient.

      If everybody was on, say, Google+, then...

      True.

    76. Re:Well it's hot and techy, what could go wrong? by AtomicAdam · · Score: 1

      Strange, I usually think that geeks and techies are the first ones to get trends... Considering I had my "facebook phase" for a year or so.. Now i realize it's just like everything else. It's come and gone, it's the stinky potato of yesteryear. This IPO is them just riding out the wave for a few more years.... Social Media is doomed to be a very short bubble. Now.. slashdot... that's real communication.

    77. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      Actually, it did. I don't have to worry about someone changing their e-mail and forgetting to e-mail me.

      Actually, it didn't. Whether or not you have to worry is entirely dependent on whether that somebody else is on the same social network as you, not whether they're on "Facebook" or Google+ or MSN or Yahoo

      if anyone changes their chat client all of their friends have to update their contact lists accordingly.

      And if anyone decides to rid themselves of Facebook, the same thing will happen: everybody who relied on Facebook as their main/only link to that person will lose contact with that person

      You're confusing the convenience of having a [single consistent link between people] with the convenience of having [Facebook]

      You don't have to like it. But it is pretty darned convenient.

      Who said I have to like it? I'm just saying Facebook isn't what's making your life more convenient. It's the fact all your friends decide to join the same network that made it convenient.

      True.

      Whoa what? So you first disagreed with me, but in the end you actually just agreed? Man you're weird.

    78. Re:Well it's hot and techy, what could go wrong? by EdIII · · Score: 1

      I think this is where you are wrong

      How am I wrong when everything you say afterwards agrees with the statement you quoted?

      The next generation of communication has arrived in the form of iPhone/Android devices. Most people will have some type of mobile phone on them for the foreseeable future. Facebook happened to be lucky enough to be the social networking leader when it happened. "Social Networking" is no longer confined to coming home, offloading your pictures from your camera and camping out by your computer. It is with you all day long. Many people are basically on Facebook in some capacity from the moment they get up until the moment they go to bed. It is embedded itself much farther into the public psyche than MySpace/Friendster/Whatever have. Nearly every vaguely media type web site has "Share on Facebook" buttons.

      Okay. Can we summarize that as an evolving method of communication and as a trend?

      It is rare to run into a person who is at all competent with tech and likes communicating with friends who doesn't at least have a Facebook account.

      Not rare at all.

      Most people I deal with refuse to have a Facebook account. Contrary to the posts slamming me as "not getting it", "antisocial with my own character flaws preventing me from getting it", etc., I understand the motive but disagree with the platform .

      I value my privacy a little more than that and my experience with a fake account has led me to believe that serious and grave privacy issues aside, Facebook is fucking bullshit because it is a pale comparison to what actual communication is.

      By that I mean that posts on a wall, that are just reposts from other people, hardly qualify as meaningful communication to me. It's just too shallow with too much information flying by. It seems cool, but is really creating distance between you and other people. In my opinion.

      Don't get me started on the "Like" crap, because that is just gamed by marketing to the point where if you "tell" me you like something and I am bit incredulous as to whether or not you even thought about it for a second. Hardly a testimonial, and far from a well thought out and considered endorsement of a product or service. When I recommend a product or service, I tell you why, compare alternatives, and give examples of usage. A "like" button is like a primordial cell in comparison.

      I have had more fulfilling relationships with people on IRC or mailing lists than on Facebook. Counter intuitively, Facebook seems less personal and intimate.

      You simply cannot dismiss something that has 800,000,000 active users as some passing fad

      I most certainly did not. What I said was that Facebook is the passing fad, but that the trend towards more evolved methods of communication is not a fad.

      The fact is that I would love to be involved in Social Networking on my own terms. Those specifically being I have absolute control over who gets to see what, and that I can even indicate whether or not the data should be shared. Indicate, not control, and there is a difference.

      I want a P2P distributed architecture where I can host my own node, locate other nodes, exchange secure means of communication with them, set up security and data distribution polices, etc.

      Sounds complicated, but with the right interfaces and wizards it could be easier to understand than Facebook.

      What I want more than anything is a much more evolved method of communicating than email/IRC/mailing lists. Something that is not shallow, but that I can really share more than just blurbs.

      I don't dismiss those 800,000,000 people at all. What I lament is the huge price they are unwittingly paying to enjoy that level of communication.

      As it relates to Facebook as a company, I don't think, and you don't seem to think either, that they have the lock on it. So how can i

    79. Re:Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 0

      explain again why there will be losers if this is facebook's plan?

  2. Watch it grow. by lorinc · · Score: 5, Insightful

    And then watch carefuly the bubble explode...

    1. Re:Watch it grow. by vlm · · Score: 5, Interesting

      You're assuming it'll grow. For a good laugh check out a recent zerohedge post (ZH is kind of the /. equivalent for the economic community?) showing graphs of share price as a % of IPO price for numerous recent (last year or so) tech stocks. All cratered below IPO price except for zynga which is somewhat volatile.

      To have a bubble, first you have to have growth, and we're just not seeing that in recent tech IPOs.

      --
      "Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
    2. Re:Watch it grow. by Anonymous Coward · · Score: 0

      to be honest (i think their leadership is a bunch of creeps) but i think Zynga has more growth potential than facebook. and i believe they are already pulling in more revenue than facebook.

    3. Re:Watch it grow. by ceoyoyo · · Score: 1

      Credit card scams are a growth industry. Advertising on a specific site to fad-conscious teenagers is not.

    4. Re:Watch it grow. by Marxist+Hacker+42 · · Score: 1

      And in the mean time, watch facebook customer service get worse than it already was as the company refocuses on the 3 month bottom line instead of customers.

      --
      SJW: a person who perceives an injustice, and while correcting it, commits a greater injustice.
    5. Re:Watch it grow. by Hognoxious · · Score: 2

      Who do you think their customers are?

      Hint: it's not the twats posting pictures of their butts with cocktail umbrellas sticking out.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    6. Re:Watch it grow. by Kenja · · Score: 4, Insightful

      I think the bubble will last up till the point where Facebook realizes they have to now disclose to share holders what they do to make money.

      --

      "Have you ever thought about just turning off the TV, sitting down with your kids, and hitting them?"
    7. Re:Watch it grow. by Anonymous Coward · · Score: 0

      I'm not sure you can really call ZH the /. equivalent for the economic community. After all, at least we occasionally take our tinfoil hats off.

    8. Re:Watch it grow. by greg1104 · · Score: 1

      Facebook has customer service? When did that happen?

    9. Re:Watch it grow. by Anonymous Coward · · Score: 0

      After all, at least we occasionally take our tinfoil hats off.

      That is typically only when we are testing out the aluminum foil...

    10. Re:Watch it grow. by MarkGriz · · Score: 1

      Wonder if my stock broker accepts Flooz?

      --
      Beauty is in the eye of the beerholder.
    11. Re:Watch it grow. by Anonymous Coward · · Score: 0

      Also, many slashdot geeks realize that we'll probably be synthesizing gold long before the end of this century (really all it takes is knocking a neutron off of Hg198 and waiting for the Hg197 to decay, the trick is doing that profitably), whereas at ZH they think it's a "long term store of value".

    12. Re:Watch it grow. by nullchar · · Score: 1

      They service law enforcement agencies around the world, as well as anyone interested in buying your data.

    13. Re:Watch it grow. by elashish14 · · Score: 1

      Like anyone would care.

      --
      I have left slashdot and am now on Soylent News. FUCK YOU DICE.
    14. Re:Watch it grow. by Anonymous Coward · · Score: 0

      Goldman Sachs had their grubby little fingers in this one a while back. No doubt prepping the public for a fleecing once again. Stay away from anything they're involved in, unless you're tight with those scumbags.

  3. If you select everyone, by Anonymous Coward · · Score: 0

    did you really select anyone?

    Who's missing in that list of major investment banks?

  4. can't wait by Anonymous Coward · · Score: 0

    Can't wait for the experts at StockChase to give their opinions. On the other hand, the IPO will be long gone before "experts" start talking about it.

    1. Re:can't wait by iplayfast · · Score: 1

      The experts at www.StockChase.com are from a call in TV show, so they won't be talking about it unless someone calls in about it. But it might show up as a comment.

  5. Countdown to the Social Media Bubble Pop by GameboyRMH · · Score: 3, Funny

    Everybody put on your silly glasses and get drunk!

    --
    "When information is power, privacy is freedom" - Jah-Wren Ryel
  6. Predictable by Anonymous Coward · · Score: 1

    It's always comical to watch as business "insiders" plant information that exploit the gullability of the news media...the OP is basically providing free advertising for FB.

  7. Shares by Wowsers · · Score: 1

    If you become a shareholder, will they use your name and address to spam you with adverts? ;)

    --
    Take Nobody's Word For It.
    1. Re:Shares by fuzzyfuzzyfungus · · Score: 5, Funny

      No; but all the shareholders who aren't major investment banks get their dividends paid out in ZyngaCash and/or Facebook Points...

    2. Re:Shares by ae1294 · · Score: 2

      No; but all the shareholders who aren't major investment banks get their dividends paid out in ZyngaCash and/or Facebook Points...

      NO I DEMAND BITCOINS!

    3. Re:Shares by vlm · · Score: 2

      If you become a shareholder, will they use your name and address to spam you with adverts? ;)

      I know you're trying to be funny, but yes, yes they will. For /.ers who don't own stocks, every year, heck some places every quarter you'll get a postal spam explaining how they love diversity and BS like that, its all balloons and unicorns at HQ, and they'd love it if you'd boost their price by purchasing more of their stock.

      Some of the most hilariously over-PR'd work I've ever seen has been certain electric company annual reports. What an amazing steaming pile.

      --
      "Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
    4. Re:Shares by fuzzyfuzzyfungus · · Score: 1

      Insufficiently 'Social', I'm afraid... Only systems controlled by a central corporate entity, answerable only to them, are 'Social'. This 'peer-to-peer' interaction nonsense just doesn't qualify.

  8. $225 by greap · · Score: 5, Insightful

    Based on that absurd valuation the average Facebook profile is worth $225.

    1. Re:$225 by Anonymous Coward · · Score: 0

      Count me in! I'll open a FB account again if they pay me $225 for it!

    2. Re:$225 by GameboyRMH · · Score: 1

      ...when in reality the average Facebook profile is worth -$8.

      --
      "When information is power, privacy is freedom" - Jah-Wren Ryel
    3. Re:$225 by jcreus · · Score: 1

      When you have, it'll be valued at $224.99, sorry. Anyway, if any profile is worth more than negative infinity, call me!

    4. Re:$225 by Anonymous Coward · · Score: 0

      Based on that absurd valuation the average Facebook profile is worth $225.

      I already sold mine for $512. Should be a bull market.

    5. Re:$225 by dgatwood · · Score: 1

      Assuming a couple of bucks CPM, the average Facebook user probably sees at least ten to fifteen ads per day, or about $7 to $11 per account per year. And that may be a low estimate. It's not really that much of a stretch to assume that Facebook will still be popular in twenty years.

      And that's ignoring income from all other sources besides pure advertising.

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    6. Re:$225 by Anonymous Coward · · Score: 0

      Homeland Security will make sure this stock stays inflated forever. It's a rock solid, long-term investment.

    7. Re:$225 by Hognoxious · · Score: 4, Funny

      Should be a bull market.

      I think you're about half right...

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    8. Re:$225 by supremebob · · Score: 2

      Umm.... that's a HUGE stretch. Twenty years ago, people were still using CompuServe and Prodigy. Look what happened to them!

    9. Re:$225 by dgatwood · · Score: 1

      CompuServe charged per-minute rates. Competing purely on "better" is a lot harder than competing on "cheaper". Prodigy still provides email services to this day, AFAIK, and is wholly owned and operated by AT&T.

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    10. Re:$225 by Anonymous Coward · · Score: 0

      not when you add the net present value of FBLM (future blackmail)...

    11. Re:$225 by anagama · · Score: 2

      Back then, all the online service providers charged quite a lot. I used Delphi because its $20 for 20hrs/mo plan was the best deal going. If I recall, when AOL came out, it was 3 hrs included and then $3/hr after that -- you could also get GeoWorks with AOL, which was neat (and you didn't need to keep AOL to keep GeoWorks) -- AOL had a GUI interface whereas Delphi was text only, but anyway ... nostalgia. Sierra Online, can't recall what that cost -- can't even recall what you could do with it. BBSs were interesting but most of them were long distance for me -- remember 10c/min for a long distance call was a good price? I haven't though about long distance in years -- I wonder how many young people have never even heard of the concept. I'm getting old.

      --
      What changed under Obama? Nothing Good
    12. Re:$225 by dgatwood · · Score: 1

      BBSes were long distance for me, too, which was why I connected using a trunk connection from one state university's dialup pool to another state university's dial-out pool.

      My point about minutes was that CompuServe got slaughtered by AOL's unlimited plans, which in turn got slaughtered by unlimited high speed DSL connections that didn't require a separate phone line (or tying up your voice line for hours at a time). In every case, it was price competition that killed the previous service, not features.

      By contrast, these days, services like Facebook tend to be free, which means that they can't compete on price; they can only compete on features and service. This is much less likely to kill an Internet service outright, particularly once that service reaches critical mass.

      BTW, upon further checking, CompuServe is also still in operation as a wholly owned and operated division of AOL.

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    13. Re:$225 by Anonymous Coward · · Score: 0

      FB CPM is 22 cents:
      http://www.businessinsider.com/facebook-q4-2011-ad-revenues-2012-1

      It grew 8% from last quarter though; if they keep that growth up for the next five years they can hit $1 CPM.

      Hmm....

    14. Re:$225 by blueg3 · · Score: 1

      No, according to their numbers, the average Facebook profile earns $3.70 / year.

      Market capitalization tends to be based on everything they own, not just the most obvious item, plus investors' predictions of future growth.

    15. Re:$225 by Anonymous Coward · · Score: 0

      > It's not really that much of a stretch to assume that Facebook will still be popular in twenty years.

      Tell that to Friendster, MySpace, Beebo, Orkut, etc.

      In reality, it's not that much of a stretch to assume that Facebook as the dominant social network will be gone within five years.

  9. How do the investors get paid? by cptdondo · · Score: 4, Interesting

    I'm having a hard time figuring out how the investors expect to get their money out....

    Facebook reportedly has, what, 10% of the world's population? What's its growth model from here?

    And how will it make the sort of money needed to pay the investors?

    I guess I'm sort of stumped at the "business opportunity" offered here. At a guess, Z and 499 other shareholders are going to come out of this with a wad of cash and everyone else will be holding a deflated balloon in a few years....

    1. Re:How do the investors get paid? by Anonymous Coward · · Score: 2, Informative

      It's an IPO. That's kind of the point of it. It's where the company's owners make a killing off of all the suckers who think they can somehow get in on "The Next Big Thing(tm)".

    2. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      AND... I hope it goes the way of AOL and MySpace.

      Nathan

      captcha : Ideally

    3. Re:How do the investors get paid? by residieu · · Score: 1

      Not EVERYONE else. Morgan Stanley, Bank of America Merrill Lynch, Goldman Sachs, JP Morgan and Barclay's Capital are all also going to make a bundle.

    4. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      They don't grow via "selling the product" of "Facebook", they grow through "selling the product" of whatever happens to be popular in their app store at the time. Six hundred million subscribers is nothing to scoff at; FB only has to gain from here on out (until the Next Big Thing causes them to lose subscribers in droves).

    5. Re:How do the investors get paid? by grub · · Score: 5, Funny


      Facebook reportedly has, what, 10% of the world's population? What's its growth model from here?

      Farms. Lots and lots of farms.

      --
      Trolling is a art,
    6. Re:How do the investors get paid? by CanHasDIY · · Score: 4, Informative

      I guess I'm sort of stumped at the "business opportunity" offered here. At a guess, Z and 499 other shareholders are going to come out of this with a wad of cash and everyone else will be holding a deflated balloon in a few years....

      Well, you see, according to the largest private bank in the world, Goldman Sachs, that's precisely how Wall Street is 'supposed' to work.

      Your logic and reasoning abilities have no place amongst the powers that be.

      --
      An enigma, wrapped in a riddle, shrouded in bacon and cheese
    7. Re:How do the investors get paid? by brainzach · · Score: 1

      How do you get paid investing in a house? Investors get paid when they sell ownership of the stock to someone else.

      Stocks represent real money making assets. The day to day trading is a suckers game, but if Facebook continues to make money long term, the intrinsic value of the company will rise and the stock will follow.

    8. Re:How do the investors get paid? by ackthpt · · Score: 1

      AND... I hope it goes the way of AOL and MySpace.

      Nathan

      captcha : Ideally

      Probably will. I certainly haven't given them one red cent so far.

      --

      A feeling of having made the same mistake before: Deja Foobar
    9. Re:How do the investors get paid? by alen · · Score: 1

      facebook is already making a nice profit

      the growth is not in users but marketing to users.
      1. people buy crap that they see other people using. all the apps like foursquare are there to bombard you with ideas of where to shop
      2. data. spending a million $$$ on TV ads for 18-49 age group is old school. 21st century is to target your ads to specific groups of people. facebook has the data to allow marketers to do that

      the other day i installed the shopkick app on my iphone. it's kind of like foursquare. i linked it to my facebook and checked out some of the specials. TrU is running a special on lego star wars sets. and by coincidence my 4 year old has been on a lego star wars binge lately.

      it's evil and dirty but it worked.

    10. Re:How do the investors get paid? by ackthpt · · Score: 1

      I'm having a hard time figuring out how the investors expect to get their money out....

      Facebook reportedly has, what, 10% of the world's population? What's its growth model from here?

      And how will it make the sort of money needed to pay the investors?

      I guess I'm sort of stumped at the "business opportunity" offered here. At a guess, Z and 499 other shareholders are going to come out of this with a wad of cash and everyone else will be holding a deflated balloon in a few years....

      It's worth all that because someone believes it is. When the faith dissapates there may be some frowns.

      --

      A feeling of having made the same mistake before: Deja Foobar
    11. Re:How do the investors get paid? by HornWumpus · · Score: 2

      Nobody is being forced to invest.

      Fools and their money were lucky to get together in the first place.

      That said: I don't understand how they are running this IPO. Don't they usually set an initial offering price? Are they trying to auction the initial shares? I'll start the bidding with a nickle for the lot.

      --
      John McAfee 'It was like that time I hired that Bangkok prostitute; to do my taxes, while I fucked my accountant'
    12. Re:How do the investors get paid? by clairity · · Score: 1

      the (preliminary) prospectus that they will file presumably today will tell you how they plan to make money. since you're not an insider, that prospectus is your best source of direct information from facebook, as they are otherwise not allowed to provide material information to the public during the quiet period. the prospectus has legal weight so it must be factual (though there's no requirement to be direct in what it is trying to tell you) and include material factors in valuing the investment.

    13. Re:How do the investors get paid? by lurker412 · · Score: 1

      And how will it make the sort of money needed to pay the investors?

      Selling sock puppets, maybe?

    14. Re:How do the investors get paid? by TFAFalcon · · Score: 1

      They sell the shares after a week, before the average sucker notices what's going on.

      Isn't that the normal way to earn money from the stock market? Dividends are unlikely to even cover inflation.

    15. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      how can they grow with 10% of the world's population already there? I can think of only 2 things. #1. Everybody makes a second (third? fourth? sixteenth?) facebook account, so that they'll have "even more" data to sell. #2. They use the data to play matchmaker and connect up all the people for whom facebook is their only "real" human interaction, and introduce them to each other for some real human interaction, keeping the videos for their segue into "world's funniest videos". Bob Sagat need not apply.

    16. Re:How do the investors get paid? by elrous0 · · Score: 1

      Facebook reportedly has, what, 10% of the world's population? What's its growth model from here?

      Three words: Remote African Villagers.

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    17. Re:How do the investors get paid? by migla · · Score: 1

      This is the ridiculously effective, self-informing privatized new STASI.

      The investors will get money from payments by the worlds rich power-elites (the worlds poor power-elites can't afford it), requesting whatever information they find pertinent to their particular cause.

      For now, it's mostly targeted marketing for corporations and the odd aiding in arrests here and there by goverments.

      Soon it will be spiraling down into the corporate fascist dystopia, where the rulers of the world will use Facebook to find you and get you out of their way if their algorithms deam you are likely to be a nuisance in the future.

      unless...

      http://freedomboxfoundation.org/

      --
      Some of my favourite people are from th US; Vonnegut, Chomsky, Bill Hicks.
    18. Re:How do the investors get paid? by niftydude · · Score: 1

      Add to that question, what is the ipo actually for?

      I haven't read the facebook prospectus, but usually an ipo is for a company to raise funds to implement some part of it's business plan.

      Facebook already had it's infrastructure, it already has a large user base.

      So what is the purpose of this 5-10 billion dollar ipo (other than for the current owners to cash out at the peak of the hype)? What does facebook need to do over the next couple of years that requires such a massive capital injection???

      --
      You can never know everything, and part of what you do know will always be wrong. Perhaps even the most important part.
    19. Re:How do the investors get paid? by vlm · · Score: 1

      I'm having a hard time figuring out how the investors expect to get their money out....

      Are they selling enough shares to be theoretically bought out?

      I'm guessing no, $5B is not enough to be purchased.

      Most likely the hope is a "real" company, perhaps AT&T or some place like that, will purchase then for X*1.3 per share where X is the current price.

      Now, who would want to buy FB... A major TV network trying to be relevant in society again? Merge with clearchannel to compete with the ITMS and music.google.com?

      There's only a half dozen megacorps that control all you see and hear in mass media, so there really are not many possible purchasers, assuming we're about to see Disney/ABC/Facebook merging together.

      The other option is going the other direction. OK FB is useless. But on the way down they could trade their worthless stock to purchase a real company with real income producing assets; perhaps a taco stand or something. Then once the original assets are worthless, they'd still own stock in something at least minimally diversified and potentially profitable. So they might go on a buying binge purchasing small semi-related companies in exchange for FB stock. What if they ended up owning most of the small PR advertising firms? Hmm... What if they bought Zynga in a share transaction (like here's 2 shares of FB for every existing share of Zynga, tada, now we own Zynga)

      --
      "Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
    20. Re:How do the investors get paid? by ceoyoyo · · Score: 3, Insightful

      Well, here's how it works:

      1. You start up a company (or buy into a private stock offering)
      2. Build it into something that looks reasonably valuable
      3. Hype it to death
      4. Do an IPO.
      5. Profit!

      I'm sure Facebook's (current) shareholders will come out of this very nicely.

    21. Re:How do the investors get paid? by scottbomb · · Score: 1

      An advertising medium that reaches 10% of the world's population? (People who have money, mind you. At least enough to connect to the internet). I can't think of any other company (except Google) that has that kind of reach. I believe their IPO was $75/share.

    22. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Wall Street probably approached Facebook. Not the other way around. This will probably be a $500,000,000 payday for Wall Street. Wall Street doesn't give a crap about their customers (those filing IPOs). It's not how they make money. They make money simply by getting the IPOs to actually occur.

      The filing is supposed to state what the money will be used for. I have to admit. If it sounds good I might go after a few shares because I think Lemmings will push the share price up.

      The growth model doesn't have to be social media. Google does more than search after all. I was pondering the idea that they could enter the smart phone arena. HTML 5 has the potential to make native apps a thing of the past.

    23. Re:How do the investors get paid? by Lev13than · · Score: 5, Insightful

      That said: I don't understand how they are running this IPO. Don't they usually set an initial offering price? Are they trying to auction the initial shares? I'll start the bidding with a nickle for the lot.

      An IPO's price is set just before the shares hit the open market. The vast majority of a company's shares are either owned by current investors (employees, executives, angel funds etc...) or purchased by investment banks as part of the IPO (when all the shares are purchased in advance it's known as a bought deal). This gives the IPO company a guaranteed source of cash and simplifies the whole process. The investment banks then try to maximize their gain by selling their shares to their clients at a higher market price.

      As an investor, you go to your bank and put in a request for X shares. You won't know the exact price until you buy, and your request may be fully/partially/not filled at all. Generally the pension funds get first crack (usually at a discount) and small investors are often left to fend for themselves.

      By waiting until the last second to set the market rate the investment banks can gauge demand and maximize the revenue they get from selling their shares to their customers. Once the shares are distributed the stock starts to trade on the open market, and anyone can get in. However, strict rules block the vast majority of insiders from selling immediately so demand is heightened by the limited number of shares. That makes the price go up and everyone is supposed to be happy.

      In case you missed it in the description above, the average investor is the mark and the company, the investment banks and then pension funds are in on the con.

      (This is a bit of simplification but covers the gist of it)

      --
      When you have nothing left to burn you must set yourself on fire
    24. Re:How do the investors get paid? by X0563511 · · Score: 1

      What about a blue cent? Or how about green? Mauve? Plaid!?

      --
      For large sets, this will be our guide even unto death, for the LORD will work for each type of data it is applied to...
    25. Re:How do the investors get paid? by stanjo74 · · Score: 5, Interesting
      FB is the One Entity that knows about everything that happens in peoples lives. FB can do a lot more with the type of information they have than Google. I'm not saying it's moral, but nothing can stop FB from using the information any way they can make money, especially with new ownership (after the IPO).

      Examples:

      - Political parties spent $120+ on a vote last elections. How much would a political party pay FB to know the names and contact info of undecided voters or voters who seem to be able to influence others?

      - Your dishwasher just broke, you complain about it on FB. How much Sears or BestBuy would pay to be notified this same instance about your misfortune?

      - You buy a vacation with Travel Agent 1, go there to find out the hotel is a dump, you bitch about t on FB. How much would TA2 pay to know about this and contact you with an alternative offer?

      The possibilities are endless, especially for the new owners with zero moral standards like Goldman Sachs and the likes. The growth will not come from more subscribers, but with ever increasing ways to analyze the information flow.

    26. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      For me personally as an investor, I expect to be paid dividends. The underlying stock price moving up is just an extra. Facebook purports to make a profit, but it seems far to small to me to give any kind of dividends. Without dividends, it's just bubble-blowing.

    27. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      yup $100/share actually, they also had a lower total valuation (fewer shares) and uhh 10x more profitable. LOL. And still, their valuation was high. facebooks revenue growth is pretty pathetic compared to google. They have to grow by about 5x as fast to just match googles early PE, let alone reach googles present day levels. You know, making 400 million dollars is not really that impressive for a "$100b" company.

      In short, when they increase revenue by 50 times then we'll talk. You really think they can increase the value of my facebook account 50 times? LOL, if so I've got some shares to sell ya...

    28. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Not EVERYONE else. Morgan Stanley, Bank of America Merrill Lynch, Goldman Sachs, JP Morgan and Barclay's Capital are all also going to make a bundle.

      And if they lose their shirts on it, not to worry; the trusty American taxpayer will be there to bail them out again.

    29. Re:How do the investors get paid? by DogDude · · Score: 1

      I'm having a hard time figuring out how the investors expect to get their money out....

      What are you talking about? That's what the IPO is for. The investors all get their big payoff, and the stupid general public gets worthless "shares" that'll never pay $0.01 in dividends. Anybody with a brain takes the money and runs.

      --
      I don't respond to AC's.
    30. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Nobody is being forced to invest.

      I am, because I have no control over my pension fund.

    31. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Six hundred million subscribers is nothing to scoff at;

      Yes but how many of those are currently active? Many just signed up since it was the thing to do a couple years ago, connected some with old friends and that was that and haven't touched it since. I guess they could have counted me as being a Geocities user as well until it was shut down though I hadn't touched it in years. Same with my spam email accounts.

      10B / 600M = is each person's data worth ~$16? I don't think so.

    32. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Um,

      Didn't Sachs get BAILED OUT by the US Government?

      Their view of how the economy SHOULD work really doesn't hold much bearing to anyone with common sense, don'tcha think?

    33. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      It's so all the people who worked there for years and got a bunch of stock options as incentives and bonuses can turn that paper into actual money as a reward for helping build the company. A relative works there and her last annual review resulted in rewards that were entirely stock-based. She's been gambling for years that those empty (in the short term) reward would eventually net her some decent returns.

    34. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      http://station.woj.com/2011/07/unfacebook-world.html

      Everywhere that's yellow on that map is a place that doesn't use Facebook. Ask again what the growth model is.

    35. Re:How do the investors get paid? by slew · · Score: 1
    36. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Doesn't that depend on how things go from there. I don't have numbers, but surely anyone who bought in on the Google IPO and kept their money in has at least doubled their money...

      I think the person you were responding to hit the nail on the head as far as what an IPO is a gamble on. If you buy FB stock you are gambling that they will expand (regardless of how). If you don't then you are gambling that they won't expand.

      FB is doing an IPO because, I would assume, they need capital to expand.

    37. Re:How do the investors get paid? by jmerlin · · Score: 1

      That's my information. When do I get paid?

      I don't? Time to stop using FB. Oh wait....

    38. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Google make things.

    39. Re:How do the investors get paid? by niftydude · · Score: 1

      I don't know if this will be the case for facebook, but usually in this sort of situation, the employees get screwed - as they generally aren't allowed to exercise their stock options for around 6-12 months after the IPO, while the owners get to exercise their options from day 1.

      So the owners get to cash out at the ridiculously overhyped IPO price, while those with employee stock options have to wait until everything comes crashing down before they can cash out.

      I hope this isn't the case for your relative.

      --
      You can never know everything, and part of what you do know will always be wrong. Perhaps even the most important part.
    40. Re:How do the investors get paid? by billcopc · · Score: 1

      Congratulations. You've just summarized the entire stock market in a single sentence.

      AKA Ponzi scheme.

      --
      -Billco, Fnarg.com
    41. Re:How do the investors get paid? by iMadeGhostzilla · · Score: 1

      Yes but you are assuming users will bother to read what they get this way. But when they go to FB they are not in the mood to read this kind of boring crap. The "FaceBook personality" that people assume when on FB doesn't want to hear about dishwashers and toilet paper brands, or renting cars, or Mitt Romney. Vacation travels maybe, I'll agree, that's fun and stimulating. Most other things, no. Even FB admits that much.

    42. Re:How do the investors get paid? by Kalriath · · Score: 1

      - Your dishwasher just broke, you complain about it on FB. How much Sears or BestBuy would pay to be notified this same instance about your misfortune?

      $0, because I'm pretty sure they have zero intention of shipping me a new one. And I mean ship, since it actually would have to come on a boat or plane.

      --
      For a site about things like basic rights, Slashdot users sure do like to censor "dissent".
    43. Re:How do the investors get paid? by ceoyoyo · · Score: 1

      "How do you get paid investing in a house?"

      Simple answer, you don't. Except in bubbles. Houses are places to live. It is possible to get paid investing in a house if you rent it out, but otherwise, in general, you'll "make" just about enough to keep up with inflation long term.

      Facebook seems to have the problem that their IPO valuation is incredibly high relative to the amount of money they make. So if they just keep plugging away making the same amount, their stock won't go up (it'll go down, a lot) because investors will realize that Facebook is going to take something like 400 years to actually make as much money as the IPO buyers guessed it would. So to justify that price, never mind a HIGHER price that you eventually hope to sell the stock for, Facebook has to grow. A lot. How? They could charge a monthly fee (suicide), increase advertising by orders of magnitude (suicide)... it's hard to see how they could possibly do it.

    44. Re:How do the investors get paid? by Trogre · · Score: 1

      Bump up prices for advertisements?

      --
      "Nine times out of ten, starting a fire is not the best way to solve the problem." - my wife
    45. Re:How do the investors get paid? by ceoyoyo · · Score: 1

      That sounds great, but Facebook is a web page. They already take a lot of flak for privacy violations. Push it too far and they will lose their subscribers to other sites. Or be indicted.

    46. Re:How do the investors get paid? by globaljustin · · Score: 1

      You list the benefits of the internet as a whole and comment as if those benefits are for users of facebook only...sounds like you drink the cool-aide ;)

      To develop more, you cite examples of entities (political parties, retailers, travel industry) and say that because those entities want information and facebook HAS information then facebook.com will be a profitable company

      You're skipping about 1000 steps...its what Adam Smith called the 'black box'

      See people buy things for all kinds of reasons, and marketing types have their own institutional problems for why they can't get a good sample (look at say, Neilsen ratings for more on this kind of ineptitude). Marketing people barely understand the internet, and you're saying facebook is smart for betting those companies will put alot of their money into just ONE internet ad channel...wouldn't ever happen on a scale to sustain...

      And that ad sales volume has to be sustained over decades.

      To use your refrigerator analogy, what's really happening is that facebook is saying that Sears and others like them will have enough data saying that people chose Sears based on facebook.com posts to justify a substantial, long-term ad buy that would sustain a quasi-profitable company with huge overhead.

      That's not a smart bet in a good economy....let alone an economy where the Sear's of the world are closing hundreds of stores

      So you're wrong on all counts...facebook is a bad business model, bad investment, and a wast of computer cycles for the most part
      The last one was IMHO

      --
      Thank you Dave Raggett
    47. Re:How do the investors get paid? by Anonymous Coward · · Score: 0

      Yeah, I'm hoping the high prices last for 6 months, or whatever the holding period is. Though even if things drop by half they should come out with more money than I'll see this decade.

    48. Re:How do the investors get paid? by vinlud · · Score: 1

      Huh, doesn't the US have like 200 million eligable voters x $120 per vote = $ 24 billion spent on the last election according to your numbers?

      --
      Repeat after me: We are all individuals
    49. Re:How do the investors get paid? by brainzach · · Score: 1

      Facebook does has some risks, but it has a much better position than many tech companies trading in the market. It is not some start up with just an idea and a dream to one day bring in money. Facebook is already the number 2 website in the world, brought in over $4 billion in 2011 in revenue and is still growing.

      Even without growth, Facebook investors will likely make their money back in 40 years not 400. That is close to the rate of inflation and has the potential to growth.

    50. Re:How do the investors get paid? by ceoyoyo · · Score: 1

      The 400 years is facebook without growth. Although those might be next to last year profits.

      As others have pointed out, it's hard to see how Facebook can grow to justify its self-valuation. Companies with P/E ratios of 30 have clear growth strategies and good track records. Facebook is potentially unstable, as you point out is already very mature in their market and doesn't make much money, at least compared to their valuation.

      I'm not sure how making your money back in 40 years is close to the rate of inflation, but good luck finding investors who think inflation is a good rate of return for a Facebook sized risk. And that's with your rosy prediction of growth from their current earnings.

      It seems to be very uncertain how much Facebook actually made in 2011, but it was about 633 million in 2009. 1 billion is probably reasonable. That puts the P/E of their stock offering somewhere around 100. For a little, aggressive, high risk company with huge growth potential, maybe. An established market leader in a trend sensitive market and just facing their first serious new rival? Nuh uh.

    51. Re:How do the investors get paid? by brainzach · · Score: 1

      $1 billion in profits from a young company is nothing to laugh at.

      Facebook is the number one social networking site in the world and the barriers to entry to the market are huge. That in itself can be leveraged into new revenue opportunities. The only threat is Google+, which really isn't that serious.

      It doesn't meant that I would buy the stock, but I wouldn't short it either. I can see Facebook being justified at $75 billion dollar valuation and don't have the expertise to argue otherwise. It would not be completely unreasonable to expect 10% yearly returns for the next 5 years.

      Sure finding small gems in the market has the potential to make more money, but that is much easier in hindsight.

  10. Bank of America Merrill Lynch, Goldman Sachs .... by Anonymous Coward · · Score: 2, Insightful

    Reads like a rogue's gallery of the financial sector.

  11. Google opened at $98 a share... by tekrat · · Score: 5, Informative

    If I recall, Google was almost $100 a share when it IPO'ed and I thought that was way too much. So I did not buy, because I couldn't figure out how they were going to sustain that.

    Well, I was quite wrong because Google went up to $200 then $300, then $400 and has been at something around $500 a share for the last 6 or 7 years. Crazy.

    So, I don't know what to think about Facecrook. On one hand, I find the company utterly despicable. On the other hand, companies that are utterly despicable tend to go up in value -- a lot.

    They are going to be the top dog in social media for at least the next 5 years, which is enough time to buy some shares, watch them go up in value, and then sell in about 3 or 4 years with no regrets if it goes up further.

    --
    If telephones are outlawed, then only outlaws will have telephones.
    1. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 1

      When Google went public was it valued at $100 Billion?

    2. Re:Google opened at $98 a share... by null-und-eins · · Score: 1

      I don't consider a factor of 5 or 6 extraordinary given the risk. Take a look at Intel or Amazon for their growth since they IPOed.

      --
      At the beginning was at.
    3. Re:Google opened at $98 a share... by kaellinn18 · · Score: 4, Insightful

      Here's the major difference I see. When Google had its IPO, they were coming out with new services all the time. It wasn't just a search engine. Since then, they've developed Android and have a good share of the cell phone market. Facebook has made... well, Facebook. That's it. Not only that, but every time they have "improved" it, it's almost always made it worse. I don't even use it anymore. Unless Facebook is going to unveil some innovative plan about where they are going, there is zero reason to buy this stock.

      --

      --------
      This isn't the sig you're looking for. Move along.
    4. Re:Google opened at $98 a share... by niftydude · · Score: 1

      Share price is meaningless. What is important is market capitalization.

      What was google's market cap when it ipoed?

      --
      You can never know everything, and part of what you do know will always be wrong. Perhaps even the most important part.
    5. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      share price is a completely worthless number for any proper analysis of a company or a stock

    6. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 1

      They "made it worse" in the sense there were very vocal complaints about it. But did those changes actually affect subscriber numbers. And did they affect the amount of advertising that could be sold. If everyone complains but keeps on using the system, those complaints don't mean much. And especially when "everyone' is actually just a small minority of users. Most of Facebook's users just shrugged and kept using the new interface.

    7. Re:Google opened at $98 a share... by vlm · · Score: 1

      has been at something around $500 a share for the last 6 or 7 years. Crazy.

      Why? I have a treasury direct account where I can buy risk free USG bonds for a whopping 0.5% rate or so (well its complicated and depends on the length of time, etc) Pull the numbers for the mighty GOOG: an EPS around $30 and a growth rate around 6%.

      How much will it cost me to get around $30+6% next year if I buy riskless US bonds, answer, a heck of a lot. It only costs me around $600 to get around $30 next year, which is frankly not all that bad. Its risky, but not that risky.

      Note that we live in a centrally controlled economy not by any means a free market. What happens to equity prices if bond prices drop to a 5% rate... Hmm why risk it with the mighty GOOG when I can get 5% riskless from treasury direct... Its a rigged, corrupt market so there is little point in trying to reason out the future, but at least at present, a "sane" price for GOOG is around $500 plus or minus maybe 25%.

      --
      "Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
    8. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      "they were coming out with new services all the time"

      Google has only one service - getting ads before eyeballs. Everything else is fluff and padding.

    9. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      Its a rigged, corrupt market so there is little point in trying to reason out the future, but at least at present, a "sane" price for GOOG is around $500 plus or minus maybe 25%.

      I understand your reasoning on EPS and the 'sane' price on any stock, but it only holds if those earnings result in shareholder value. They could use it to pay themselves huge bonuses or whatever. Me, I go by how much a company pays out in dividends. If they don't pay a dividend, I don't see it as investing, it is speculating (that later on, someone else will be willing to buy the shares from you, for more than what you paid for them).

    10. Re:Google opened at $98 a share... by zill · · Score: 2

      What was google's market cap when it ipoed?

      23 billion USD

      Remember, this was back in 2004, when Google was just a search engine. Gmail, Google Docs, Google Maps, Google Chrome, Google Earth, and Android did not exist yet.

      Google's current market cap is 188.77 billion. Is Facebook half as valuable as Google? I guess the market will soon decide that...

    11. Re:Google opened at $98 a share... by pz · · Score: 2

      Ahh, grasshopper, you have forgotten that it is entirely possible to make money from trading stocks in companies you don't like. Forget the political self-consistency that keeps you warm and fuzzy in a delusional bed at night, trading stocks is all about money. Period.

      If you believe in a company, that is a sure-fire indication that you should disqualify yourself from buying their stock, because it means you have a biased view. As my stock-broker cousin is fond of saying, people don't lose money in stocks because they're dumb, they lose money because they get emotionally attached.

      No one is going to pat you on the back for buying or not buying a given stock. Once Facebook goes on the open market, the right play is to flip: buy immediately, set a stop-loss, and watch as it either goes up and sells at your target, or be thankful that your stop-loss gets triggered when it goes down. If you can spare the effort to actively track it, and it goes up, adjust your stop-loss in real time and then make some money.

      --

      Put my fist through my alarm clock with its ding-dong death inside my ear. - The Blackjacks.
    12. Re:Google opened at $98 a share... by CaptainLard · · Score: 1

      Since then, they've developed Android and have a good share of the cell phone market.

      Who's to say facebook won't come out with something that will dominate some other market? Google IPO'd in 2004 when they focused on search and email and sold advertising. Who would have imagined a google phone back then? The Iphone wasn't even released till 2007! The entire market for one of googles biggest products has been created "since then". Of course...thats not to say facebook will have similar success but thats what betting on the stock market is all about.

      Here's the major difference I see.

      Facebook focuses on messaging (email), search, and sells advertising just like google did in 2004. I don't see any difference at all...and maybe thats the problem.

    13. Re:Google opened at $98 a share... by Noughmad · · Score: 1

      Maybe, but it's still the best fluff and padding I've seen. And don't forget that this fluff is what gets the eyeballs to the ads.

      --
      PlusFive Slashdot reader for Android. Can post comments.
    14. Re:Google opened at $98 a share... by stox · · Score: 1

      Actually, gmail, google maps, and google earth all existed in 2004. Docs, chrome, and android did not yet.

      --
      "To those who are overly cautious, everything is impossible. "
    15. Re:Google opened at $98 a share... by zill · · Score: 1

      My bad, I should have said "not open to public yet".

    16. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      As my stock-broker cousin is fond of saying, people don't lose money in stocks because they're dumb, they lose money because they get emotionally attached.

      No. They lose money because they trust stockbrokers.

    17. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      It sometimes works the other way. My old neighbour had a ton of stocks in a grain company because he really liked them.

      Then Maple Leaf bought the company.

      He lives in a mansion now.

    18. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      I wrote an article on social websites a while ago which refutes most of your claims and proves why Facebook will definitely keep growing and profiting. It's too long for /., though, so you'll have to go visit my GeoCities page.

    19. Re:Google opened at $98 a share... by Quirkz · · Score: 1

      If you believe in a company, that is a sure-fire indication that you should disqualify yourself from buying their stock, because it means you have a biased view.

      I keep telling myself this every time I recall getting that $5k profit share in 2000 and briefly considering putting it all in Apple stock, but then decided to do the 'sensible' thing with my first investment account and diversify across a bunch of mutual funds instead.

    20. Re:Google opened at $98 a share... by PeanutButterBreath · · Score: 1

      They "made it worse" in the sense there were very vocal complaints about it. But did those changes actually affect subscriber numbers. And did they affect the amount of advertising that could be sold. If everyone complains but keeps on using the system, those complaints don't mean much. And especially when "everyone' is actually just a small minority of users. Most of Facebook's users just shrugged and kept using the new interface.

      That's very hard to know because one of the first ways that they made it worse was to make it a hassle to quit even if you want to. Sure, you can jump through their hoops if you are fired up about it. Or you save yourself some time and let them keep you on their roll but never look at your page. I wonder what percentage of their "users" are just accounts that people can't be bothered to disable (as much as they can be disabled).

    21. Re:Google opened at $98 a share... by DigiShaman · · Score: 1

      You make it sound like rock climbing as though you are constantly adjusting your safety harness while ascending.

      --
      Life is not for the lazy.
    22. Re:Google opened at $98 a share... by Oakey · · Score: 1

      Here's Facebooks problem. WP7 with Mango integrates social sites like Facebook and Twitter into the OS. You can see every aspect of someones profile; their wall, info, photos, etc and you can do all the Facebooky things like post, etc without ever actually having to use the Facebook site. I can only imagine that Google and Apple will (if they haven't already) also integrate these sites into their smartphone OS's. This would surely hurt Facebooks ability to get those ads in your face if you're using their service without actually going through their site.

      --
      "Dre don't get as high as me.... I'm Cheech and Chong" - Snoop Dogg
    23. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      That depends on what you mean by "believing". Believe or not, it's fairly possible to believe in a company due to completely rational reasons. In fact some of the worlds richest people have made their money that way.
      What you're describing as the "right play" is not investment but gambling. You're riding the wave instead of doing your homework and analyzing whether the dividends will eventually pay back the stock price.

    24. Re:Google opened at $98 a share... by Noughmad · · Score: 1

      Yes, but: Gmail has a whole lot of clients (every mail client works with it), and still I'm sure their ads get more than enough views. The same is probably with Facebook, (I don't know because I don't use it), I'd wager that the same people who read and write statuses on the go are also heavy users of the site itself.

      --
      PlusFive Slashdot reader for Android. Can post comments.
    25. Re:Google opened at $98 a share... by Anonymous Coward · · Score: 0

      Heck, to go on further, the stop-loss thing is one of the stupidest devices I can think of. If you're automatically selling the stock because its price goes down, there's an implied expectation that it would somehow predict it going down even more. If you can't see why that's wrong you should stay far, far away from the stock market.

    26. Re:Google opened at $98 a share... by blueg3 · · Score: 1

      Assuming they haven't changed their number of shares substantially, it was valued at about $35B, though it fairly rapidly rose to a $65-70B valuation.

  12. The Emperor's New Stock by ackthpt · · Score: 4, Insightful

    I can't help but feel there's some irrational exuberance at work here. Exactly why is Facebook worth $75 or $100 Billion? Do they have a revenue stream like Google has?

    --

    A feeling of having made the same mistake before: Deja Foobar
    1. Re:The Emperor's New Stock by b4dc0d3r · · Score: 1

      Sort of. Extremely targeted advertising. They know not just your e-mail contents like GMail, or search terms like a Web/Image search.

      They don't just know everything you've ever put in a status, like "eating chimichangas tonight with the hubby!!!11!1eleventy11!" They know who your friends are, what your friends like. You can also follow politicians, entertainers, product pages... the possibilities are endless.

      This is the holy grail of what Google has been trying to piece together for years. Finally Google realized this and created Google+ but it doesn't have anywhere near the user base. And that doesn't include an incredibly addictive gaming platform that is hugely popular.

      Someone above mentioned s $250 million or so NET profit on revenues of $1.5 BILLION. That doesn't seem very good, they should be higher margin than that. I don't know where their money is going, but if they can cut the costs they will be sitting on a gold mine. If they can't figure out how this will be an epic disaster.

      http://www.insidesocialgames.com/2011/12/29/2011%E2%80%99s-most-popular-facebook-games-by-genre-arcade-casino-and-hidden-object-games-dominate-strategy-shows-strong/

    2. Re:The Emperor's New Stock by forkfail · · Score: 1

      Facebook has one of the biggest distributed computing problems in the history of... well, computing.

      Between development, server farms, etc - I doubt that they'd be the company that they are without that level of reinvestment.

      And if they cut those costs (as I'm sure that many of the new shareholders will want to see), they'll shoot themselves in the foot.

      Bezos was wise not to allow the shareholders to demand a lower burn rate with Amazon. If they hadn't and didn't keep reinvesting into the platform, they'd not have the niche they have today. Same applies to FB.

      --
      Check your premises.
    3. Re:The Emperor's New Stock by b4dc0d3r · · Score: 1

      I should know better than to trust a slashdot poster. If this is legit, it's a lot better.

      First 9 months of 2011:
      Revenue: $2.5 billion
      Operating income: $1.2 billion
      Net income: $714 million

      http://gawker.com/5866291/source-reveals-facebook-is-gushing-cash

    4. Re:The Emperor's New Stock by geekmux · · Score: 1

      I can't help but feel there's some irrational exuberance at work here. Exactly why is Facebook worth $75 or $100 Billion? Do they have a revenue stream like Google has?

      The only thing that is irrational here is peoples penchant for actually pulling out a real credit card tied to pay for a gallon of "virtual" gas to fill up their imaginary tractor to farm their e-veggies, or whatever other nonsense is on there.

      Now figure it only takes a fraction of a single percent of the entire population of Facebook to do this in order to generate millions in a single day, from a single game.

      Now, if you want to talk real numbers, we can talk about advertising...

    5. Re:The Emperor's New Stock by Chemisor · · Score: 1

      It's worth that much because it's the world's most effective interface to the world's most gullible idiots and their money.

    6. Re:The Emperor's New Stock by ackthpt · · Score: 1

      I can't help but feel there's some irrational exuberance at work here. Exactly why is Facebook worth $75 or $100 Billion? Do they have a revenue stream like Google has?

      The only thing that is irrational here is peoples penchant for actually pulling out a real credit card tied to pay for a gallon of "virtual" gas to fill up their imaginary tractor to farm their e-veggies, or whatever other nonsense is on there.

      Now figure it only takes a fraction of a single percent of the entire population of Facebook to do this in order to generate millions in a single day, from a single game.

      Now, if you want to talk real numbers, we can talk about advertising...

      If they advertise then I will adblock.

      If they spam I will filter.

      If they become a problem I will leave.

      I expect a good percentage of their userbase can do the same.

      --

      A feeling of having made the same mistake before: Deja Foobar
    7. Re:The Emperor's New Stock by knorthern+knight · · Score: 1

      > Do they have a revenue stream like Google has?

      You betcha. You know how bricks-n-mortar merchants whine about credit card companies taking a 3% cut of every credit card transaction? Well Facebook takes a 30% (YES, THIRTY PERCENT) cut of every transaction involving "Facebook credits". Every time you buy a cow on Farmille, Facebook gets its cut. Right now it may be small, but that's where Facebook intends to grow its revenues. Farmville/MafiaWars/etc may be addictive like gambling, but technically they're not gambling, so Facebook is in the clear over this.

      --

      I'm not repeating myself
      I'm an X window user; I'm an ex-Windows user
    8. Re:The Emperor's New Stock by Anonymous Coward · · Score: 0

      This is the holy grail of what Google has been trying to piece together for years.

      No, this is what Slashdot thinks Google has been trying to do. The reality is that user-independent content analysis brings the majority of value; social crap is just icing on the cake. Google nailed the former, using an army of PhDs working on it for a decade, and now growth comes from doing the part that was missing (social). Facebook believes that since it has the ingredients for the icing, it can skip the cake and how it was made.

      Well what about volume? As far as location along the growth curve, Facebook looks a lot more like Google in 2007 (end of hyper user-growth) than Google in 2004 (a smaller company with a lot more room to grow). Google's stock has not gone much of anywhere in that time. Also, search ads typically cost more than an order of magnitude more the display ads, in particular on a social networking site (the difference is that a search ad can actually match your intent, not just be an interruption). That means facebook will always have to generate many more page views (like Yahoo or MySpace).

      I wish them luck actually; I've got friends there who will have to wait 6 months before they sell their options. New millionaires would help prop up home prices in the area (including mine), and new employers can continue to create jobs here (as some older companies such as Yahoo decline), keeping positions and salaries competitive. Can they do it? Who knows, but I don't think they've found the magic formula yet, or if it even exists. That makes the IPO a very risky investment for now.

    9. Re:The Emperor's New Stock by geekmux · · Score: 1

      If they advertise then I will adblock.

      If they spam I will filter.

      If they become a problem I will leave.

      I expect a good percentage of their userbase can do the same.

      You expectations are far more than I would ever be inclined to assume for the general population, because there are likely a LOT of people who have fallen victim to all of the above, and yet, they stick around. A car analogy? Nah, this falls more in line with a meth addict analogy.

      What the userbase "can" do and "will" do are worlds apart, and will likely remain that way. People simply don't care because they want to be part of it, no matter the cost.

  13. Growth is too limited for this to be a good deal by null-und-eins · · Score: 1

    At a valuation of $75B to $100B, how much can we expect Facebook's share price to grow? Apple's valuation is now at $400B to $500B, so maybe 5 to 10 times at most while there is a considerable risk for not much growth at all. The share price of Amazon and Apple grew over 100 times since their IPO but this can't happen with Facebook because their IPO is coming fairly late. So, while the IPO is a great day for early investors, it's not worth it for average investors.

    --
    At the beginning was at.
  14. What will the money be used for? by Anonymous Coward · · Score: 0

    I think it is interesting. What is the money going to be used for?

    I have no clue. Did read an interesting blurb about Facebook wanting to cut out the middle men from their advtertising. Other than that, what do they need? Maybe a cleaner web page? That's not billions though.

  15. Re:Growth is too limited for this to be a good dea by brainzach · · Score: 1

    The deal isn't any worst than buying Apple or Amazon stock right now. The growth potential is more modest, but it is still has higher potential of returns than investing in bonds.

    If you want to make 100 times the amount you invest in, you have to look for small companies that no one knows about that have the potential to make it big.

  16. Stock meeting by Anonymous Coward · · Score: 0

    who wants to bet that at the first stock holder meeting someone comes up and wants an explanation as to why there is no DIS-like button.

  17. Here's what I hope by Pollux · · Score: 1

    I hope they have a huge successful IPO.
    I hope the share price takes off like a rocket.
    I hope the Koch brothers and every other Gordon Gekko pumps their "hard-earned money" into the stock.

    And then I hope that it tanks harder than MySpace in the hands of Rupert Murdoch.

    1. Re:Here's what I hope by airdweller · · Score: 0

      I'll have this dream tonight please.

    2. Re:Here's what I hope by ceoyoyo · · Score: 1

      Why? Do you like bailing out rich crooks?

  18. Re:Growth is too limited for this to be a good dea by Sir_Sri · · Score: 1

    More like the other way around. If they're IPOing this late they should have a solid balance sheet already. that makes it good for everyday investors and bad for high risk, high return ones. For every facebook that should have spent the last 8 years getting its business plan in order along with customers and so on there are 100 never heard ofs that took VC, and imploded. Facebook *should*, even if their balance sheet isn't great, have a plan on how to convert that IPO money into revenue, which is what people would be investing on. And if you can't figure out how facebook is going to collect 50 billion dollars a year in revenue, you should be very skeptical of valuing them at 100 billion dollars (which is just less than half the size of IBM or HP).

    Everyday investors want to own banks and GE. Boring companies that pay boring dividends and have boring stock price growth. People who have money to lose want to invest in apples and amazons. Because how close did apple shareholders come to having nothing? Right. How many not quite amazons have disappeared into oblivion?

    Arguably apple, with their 100 billion dollars cash on hand is a better 'everyday' investor bet than facebook, since Apple can pay out 20-25% of its shareholder value in a dividend tomorrow if it wants to. Facebook could get crushed under the weight of privacy rules all around the world or god knows what, and they have nothing of value to cough up to shareholders if they start faltering.

  19. Inspirational by paiute · · Score: 3, Insightful

    I'm going to look around right now for people to screw and things to steal.

    --
    If Slashdot were chemistry it would look like this:Cadaverine
    1. Re:Inspirational by Thud457 · · Score: 3, Interesting

      I'm going to look around right now for people to screw and things to steal.

      This poster truly groks the zeitgeist of the era.

      --

      the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

  20. Re:Growth is too limited for this to be a good dea by null-und-eins · · Score: 1

    The deal isn't any worst than buying Apple or Amazon stock right now.

    That's right. But while Amazon and Apple probably are not going to grow 5 times either, they have a proven business model and they are unlikely to lose more than 50% in value. The same cannot be said about Facebook that depends for revenue heavily on a few partners. Therefore the risk/reward ratio should be much better for Facebook (to get me interested).

    --
    At the beginning was at.
  21. "Like" by concealment · · Score: 1

    All I can do is click like. I think all these neat technologies train us as much as we use them.

  22. Its a roundtable of evildoers by bussdriver · · Score: 2

    Anybody notice all the banks involved with the IPO?

    Facebook seems a perfect match for them.

  23. To cash out by alexander_686 · · Score: 1

    Assuming Facebook does not need the money to expand, the money raised will go to 1.cCash to Facebook for a rainy day, future acquisitions, etc. and 2. The current owners (cash out).

    I am assuming that Facebook is going public not because it wants to, but because it has to. Once a company has more than 25 owners / partners it gets tricky. Owners are leaving and want to cash out, new employees want to buy in and have an actually ownership stake in what they are doing, etc.

    I am going to assume this is going to be very much like the Google IPO. They had more than 250 owners so they had to do most of the paperwork / accounting that goes with a public company. They had a lot of people who wanted to cash out. Etc.

  24. Timeline by Anonymous Coward · · Score: 0

    Can't wait to see how much the stock drops when they force timeline on everyone and users start deactivating (because you know you can never actually delete your information) en masse in protest as Facebook marches towards becoming the turd that is MySpace 3.0

  25. Well, it's a real shame. by forkfail · · Score: 1

    There goes all of your oh-so-valued privacy at Facebook, now that they've got stockholders to answer to.

    --
    Check your premises.
  26. Maths isn't your strong point, I take it. by Hognoxious · · Score: 1

    how can they grow with 10% of the world's population already there?

    The other 70%, you assclown.

    --
    Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    1. Re:Maths isn't your strong point, I take it. by zill · · Score: 1

      But non-PRC internet users only account for 20% of the world's population.

  27. Re:Growth is too limited for this to be a good dea by Anonymous Coward · · Score: 0

    They also have a physical goods sector of their business....Amazon has an entire webstore, Apple sells more through hardware than software...

    Not sure what facebook has to offer that can actually achieve any more growth than what we've seen.

  28. Look carefully at the audited numbers by Animats · · Score: 1

    It will be interesting to see audited numbers from Facebook. Look for deferred expenses, future revenue accrued in the present, and expenses being capitalized.

    The classic is that AOL capitalized their free AOL disks, rather than treating them as a marketing expense in the current year. When the SEC caught them on that, they had to restate several years of financials, and it turned out they became profitable six years after they said they did.

    Groupon had similar problems with accounting for marketing expenses. This is a classic issue (or scam) with dot-coms which threw money at getting market share.

  29. Ha ha, enjoy the pain, Facebook staff... by afabbro · · Score: 1

    Now you have to deal with quarterly Sarbanes-Oxley controls.

    --
    Advice: on VPS providers
  30. How long will it take Facebook to earn 75 billion? by Colin+Smith · · Score: 1

    Really that's the question you need to ask yourself. Then ask if the company really is worth what they say it is worth, or if they are just looking for chumps to hold the empty bag as they make off with the cash.

    --
    Deleted
  31. Re:Growth is too limited for this to be a good dea by brainzach · · Score: 1

    Facebook has a powerful business model too. It is able to deliver targeted advertising better than Google and has strong barriers of entry to prevent competitors from getting into the market.

    But all this talk on if it is a good value is meaningless if we don't know how profitable Facebook is now and its future plans for growth compared to the price of the stock.

  32. I don't use Facebook by Anonymous Coward · · Score: 0

    I don't use Facebook and I feel fine.

  33. God damnit. You don't talk about fight club! by Colin+Smith · · Score: 1

    All cratered below IPO price

    It's different this time! This time it's Facebook!
     

    --
    Deleted
  34. auction, a la google? by clairity · · Score: 1

    what's more interesting is that the IPO might be auction-based, which means that facebook will net more of the raised proceeds than they might through a traditional IPO. investment banks typically make 7%-ish fees on IPOs for taking risk (they have a responsibility to make sure the share price rises and can lose money to prop it up), prepping the company for the roadshow, providing the syndication of institutional investors who pledge to buy initial shares (spreading the risk), and doing all the paperwork (like the prospectus, creating some legal/regulatory risk). with an auction, those fees would be reduced substantially (which is a good thing, from both a free-market and a social fairness perspective) since they wouldn't be providing the syndication or taking as much of the risk.

  35. They Don't Want to go Public by geoffrobinson · · Score: 1

    but they are forced to use Timeline.

    Thank you. I'll be here all week. Tip your waitress. Try the veal.

    --
    Except for ending slavery, the Nazis, communism, & securing American independence, war has never solved anything.
  36. Re:Growth is too limited for this to be a good dea by geoffrobinson · · Score: 1

    Us. They are selling us. And they will grow revenue by removing more and more of our privacy.

    --
    Except for ending slavery, the Nazis, communism, & securing American independence, war has never solved anything.
  37. Re:Growth is too limited for this to be a good dea by geoffrobinson · · Score: 1

    Apple has a relatively low P/E right now.

    --
    Except for ending slavery, the Nazis, communism, & securing American independence, war has never solved anything.
  38. 1 billion dollars isn't cool by Anonymous Coward · · Score: 0

    you know what's cool? 5 billion dollars

  39. Sounds just like MySpace! by Norny · · Score: 2

    Re-read the article, but replace all instances of "Facebook" with "MySpace." This is exactly the opportunity I was looking for! Now it's time for me to move all the money I made from MySpace into the big next thing, Facebook. I'm so glad this is happening, I was starting to think MySpace couldn't go any higher.

  40. Short by StikyPad · · Score: 1

    Lots of pessimists here when it comes to Facebook. Can't say I'm not among them, but if people truly believe Facebook is going to crater, then short the hell out of it and make a profit.

  41. Remember guys: It's all imaginary "money". by Anonymous Coward · · Score: 0

    Because dumb people *believe* FB to be worth something. It's not. Same as glass beads.

    But I like it.
    Why? Well, because it means when the whole delusion comes crashing down, it will hurt Facebook as well as those dumbasses. Two birds with one stone.

    And believe me, it will come crashing down. As soon as e.g. MS buys it. Or Google wants to really destroy it. Or Apple sees that it uses "letters". The same concept they use to display tex.... ...
    OH GOD, this world is SO fucked up!

  42. Re:Growth is too limited for this to be a good dea by AnonyMouseCowWard · · Score: 1

    The deal isn't any worst than buying Apple or Amazon stock right now. The growth potential is more modest, but it is still has higher potential of returns than investing in bonds.

    Wrong.

    The deal is, currently, a _lot_ worse than buying Apple. Apple sells for a P/E of 12.99, meaning that in 13 years, they will earn as much in profit as the current price they're valued at (that's the simple explanation, without accounting for their sizable amount of cash for which you pay when you buy a share), _without flat profits_, ie, no growth. Facebook sells, if the rumors of 150M$ net profit are true and the valuation of 75-100B$ are true, at a P/E of what, 500? The _only_ reason someone would remotely consider paying that price for its stock is expectations of massive growth.

  43. We have the answer! by alexander_686 · · Score: 1

    From the prospectus, page 34

    "The principal purposes of our initial public offering are to create a public market for our Class A common stock and thereby enable future access to the public equity markets by us and our employees, obtain additional capital, and facilitate an orderly distribution of shares for the selling stockholders"

    1. Re:We have the answer! by niftydude · · Score: 1

      Heh - so the IPO is specifically for owners and employees to cash out at the peak of the hype.

      Someone else has said that the underwriters are valueing facebook at a p/e of ~400 to come up with this price.

      Good luck to to any chump investor who ends up buying into this (either directly or via their 401k).

      --
      You can never know everything, and part of what you do know will always be wrong. Perhaps even the most important part.
    2. Re:We have the answer! by Oakey · · Score: 2

      You should have included the entire paragraph as it goes into even more detail than that;

      Continued after your paste;

      "We intend to use the net proceeds to us from our initial public offering for working capital and other general corporate purposes; however, we do not currently have any specific uses of the net proceeds planned."

      So they may do something, but they dno't actually have a plan.

      "We may use a portion of the net proceeds to us to satisfy a portion of the anticipated tax withholding and remittance obligations related to the initial settlement of our outstanding RSUs, which will become due approximately six months following the completion of our initial public offering."

      Ah, so it'll also go towards their tax bill?

      "Additionally, we may use a portion of the proceeds to us for acquisitions of complementary businesses, technologies, or other assets. However, we have no commitments with respect to any such acquisitions or investments at this time."

      Again, they might buy some stuff, they might not, they don't really know.

      What could possibly go wrong?!

      --
      "Dre don't get as high as me.... I'm Cheech and Chong" - Snoop Dogg
  44. Probably not. Just ask the Winklevoss twins. by alexander_686 · · Score: 1

    Companies that want to buy other companies want to be public. Public companies can either offer cash or publicly traded stock. Publicly traded stock is better than private stock. The investors of the bought out company can either stay with the new merged company or sell their stock (cut and run).

    Companies that want to be bought don’t want to be public.

    First, they lose some control of the selling process. They have to sell to the highest (generally cash) bidder. Insiders generally have a harder time cutting special deals in regards to the minority shareholders.

    Second, public companies have to disclose a lot more information, some of it audited. Negotiations can be similar to poker. Why show more cards then you have to? Just ask the Winklevoss twins.

  45. Well it's hot and techy, what could go wrong? by Anonymous Coward · · Score: 2, Insightful

    No he gets it. Remember AoL? They were the platform of choice to do everything in the 90's, and look how long they lasted as a dominant market force once everybody got tired of their flash and glitz and move on.

    I don't give them more than ten years before they are are just another washed up tech company.

  46. Re:Smells Kosher Indeed by Anonymous Coward · · Score: 0

    Someone mod this racist piece of shit to infinity.

    But yes, Mark Zuckerberg and the rest of Facebook are a bunch of cunts. It has nothing to do with their race or religion or anything. Cunts are cunts, and they run the world. Stop spreading bullshit like antisemitism and go do something about it.

  47. Facebook and friends by Anonymous Coward · · Score: 0

    It's the things your trusting friends put on Facebook about you that should be concerning.

    consider: Face recognition technology goes from 75% accurate to 98% accurate with a social network graph involved (yes, I'm guessing).

    So yes, Facebook magically sucks your personal data.. but not necessarily from _your_ brain.

    and what about partnering companies.. do you use airmiles?

  48. Synergistic twist of fate by msobkow · · Score: 1

    I find it amusing that the day Facebook issued their IPO is the same day I got my articles of incorporation back from ISC.

    Coincidence?

    Yeah, pretty much guaranteed there is no correlation. :D

    --
    I do not fail; I succeed at finding out what does not work.
  49. leaked by who? by decora · · Score: 2

    guys, until you read 'running money' by andy kessler, you have no idea what a Tech IPO is, why it exists, and who benefits from it.

    hint: it's not geeks, it's not investors, and it's not tech.

  50. goldman sachs is not jews you dumb fuck by decora · · Score: 1

    jesus christ, this is quite possibly the dumbest, most racist pile of shit i have seen on slashdot in a long time. fucktards like you are what keeps the financial industry from actually being reformed - people don't want to be lumped along with hitler (who shared your sentiments, word for word)

  51. Re:Smells Kosher Indeed by EmagGeek · · Score: 1

    Ron Paul? Is that you?

  52. Re:Smells Kosher Indeed by Anonymous Coward · · Score: 0

    Used all 4 of my mod points in this thread, lol. Happy?

  53. Nothing In Common With Google IPO by cmholm · · Score: 1

    I missed out on the Redhat IPO, so I pitched all of my IRA (but not the 403(b) or 401(k)) into the Google IPO at $80. I've never taken profits to re-diversify, but it's been working out damn well. My continued thanks to Brin and Page for leaving money on the table and allowing retail investors to get a taste.

    The Facebook IPO looks to be old school, with the 0.1% getting the lion's share of the initial (and perhaps sole) profits from any run up in market price. I have little control over what my index funds admins elect to do, but I don't see any point in retail investors buying until after the feeding frenzy is over and we've got a few months to see where their P/E settles in.

    --
    Luke, help me take this mask off ... Just for once, let me butterfly kiss you with my own eyes.
  54. Cash out before the bubble bursts! by __aaltlg1547 · · Score: 1

    Am I the only guy that remembers the tech bubble bursting and taking all the dotcoms and the dumb money with it?

  55. Facebook's motto from the filing by Coward+Anonymous · · Score: 1

    The funniest part of their filing is the motto at the very top of their connected globe:

    "To make the world more open and connected"

    Let's pretend we stand for the exact opposite of what we do and people will bite.

  56. Nope by sakdoctor · · Score: 1

    Slashdot is a news aggregator with threaded discussion. I only sign in so I don't start at Score: 0

    I care about the ideas expressed here, and not even a little bit about the pseudonyms and personalities behind those ideas.
    On the continuum between anonymous image boards -> Web forums -> social network site, it is far closer to the anonymous image board.

    1. Re:Nope by tehcyder · · Score: 1

      Slashdot is a news aggregator with threaded discussion. I only sign in so I don't start at Score: 0

      I care about the ideas expressed here, and not even a little bit about the pseudonyms and personalities behind those ideas. On the continuum between anonymous image boards -> Web forums -> social network site, it is far closer to the anonymous image board.

      Whether you like it or not, there are indeed personalities behind the pseudonyms here. If you visit regularly, you get to realise which ones can be glanced at and ignored and which are likely to be interesting. It doesn't mean that you want to become their best friend and meet for doughnuts and giggles IRL.

      Any form of communication between two or more people is social in some sense.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
  57. one good reason to do it? by Anonymous Coward · · Score: 0

    besides the founders cashing in ofc

    What would be the reason for Facebook to go public?
    Do they need a new influx of cash to expand their business?
    Do they want the oversight of shareholders if they make 0.5% less profit then the year before instead of going up by 5%?

    The way I see it they currently have a profitable privately owned business. Since they don't need to build a new manufacturing plant to expand and thus not need any major cash influx I see no reason to go public except to cash out on their hard work and effort but in that case I would opt to just sell the company and be done with it instead of doing the same thing with a bigger bank account and oversight.

  58. ad-block by Anonymous Coward · · Score: 0

    I'm surprised nobody commented on that so far: 85% of the income of Facebook comes from advertising. I use Facebook a lot, and I never see any ads. Facebook is making $0 off me, and I'm not that special - for anyone who uses Firefox or Chrome (50% of internet users, 99% of slashdotters), ad-block is the first add-on you set up. Once everyone figures it out, how the hell are they going to make money off ads? Google has a similar problem, but their sponsored links and many other ventures make it easier for them to sneak their ads. Perhaps this is the reason why Google makes $30 per user, while Facebook makes only $4-5.