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Obama Campaign Deploys New Cellular Weapon

Hugh Pickens writes "Michael Scherer writes that the Obama fundraising machine has deployed a new cellular campaign weapon designed 'to trigger the campaign finance equivalent of an impulse buy' during key political moments in the campaign. The tool links two familiar technologies, SMS and one-click purchasing, by sending out an SMS message to cell phones and smart phones of tens of thousands of previous campaign donors giving them a one-click option to give more money. 'Campaign officials hope to be able to return to donors in key moments of emotional excitement,' writes Scherer. One person familiar with the ask says that the response rate has been more than 20 times greater than any text message solicitation Obama has sent out before and and the reason is simple: Even with an iPhone, it remains an arduous hassle to enter all the information that is typically required to buy anything online with a credit card. The trick is that anyone who gives even a few dollars to the Obama campaign is asked if they want to keep their credit cards on file to participate in what the campaign calls 'Quick Donate.' Now donors just need to write '25,' or '10,' and that amount of dollars is immediately drawn from their credit cards. One of the Obama campaign's best fundraising days in 2008, for instance, came right after Sarah Palin's convention speech. Now partisans can 'vent their outrage or enthusiasm by simply typing one number into their phone.'"

39 of 76 comments (clear)

  1. Doesn't Amazon have a patent on this? by Anonymous Coward · · Score: 4, Funny

    One button donate sounds great, but what about One Button Bribe or Quick Graft? I tell you, corruption is the future!

    1. Re:Doesn't Amazon have a patent on this? by oztiks · · Score: 1

      Hope it's secure I could really see the future headline "hackers breach Obama campaign systems, 1000s of credit cards stolen"

    2. Re:Doesn't Amazon have a patent on this? by nuttzy · · Score: 2

      Most places store a token and not your actual CC now. It makes PCI DSS compliance far easier and more secure. There's zero risk to consumers if a token gets compromised. Would just be a matter of the upstream CC processor being secure.

    3. Re:Doesn't Amazon have a patent on this? by oztiks · · Score: 1

      Okay ... Let me fix my original comment then ...

      Hackers breach prominent payment service provider, 10,000s of credit cards stolen - including Obama campeign.

    4. Re:Doesn't Amazon have a patent on this? by PNutts · · Score: 1

      If by "future" you mean "headlines we've already seen a number of times", then yes. The CC infrastructure has been breached a number of times.

  2. Better ways to spend money by Anonymous Coward · · Score: 1, Informative

    Obama is not better or worse than anyone else who's served as president. Might as well spend your money on other things, since whoever the successor is will be no better or worse no matter what you do.

  3. -50 by jamesh · · Score: 1

    I wonder what would happen if you tried to donate $-50...

    And is it still April 1 AM in Slashdot land? It ended 12 hours ago here...

    1. Re:-50 by Vlad_the_Inhaler · · Score: 1

      And is it still April 1 AM in Slashdot land? It ended 12 hours ago here...

      Not possible. There is no timezone where April 1 ended 12 hours ago (you posted at 12:38 UTC), or am I missing something?

      --
      Mielipiteet omiani - Opinions personal, facts suspect.
    2. Re:-50 by jamesh · · Score: 1

      And is it still April 1 AM in Slashdot land? It ended 12 hours ago here...

      Not possible. There is no timezone where April 1 ended 12 hours ago (you posted at 12:38 UTC), or am I missing something?

      As AC pointed out we typically observe a midday curfew on April fools day in Australia, although I guess that's just a local thing. We also just finished DST and I misread the clock, it was actually closer to 11 hours ago... my bad.

      In any case, when something like TFA pops up that seems stupid enough to be an April Fools thing but not that much stupider than other ideas I've read about i'm never quite sure, especially when the local time of the poster isn't given ... I could RTFA but that's not the way it's done around these parts :)

    3. Re:-50 by FudRucker · · Score: 1

      you have a point, April 1st should be considered valid until the last timezone on earth has passed over to April 2

      --
      Politics is Treachery, Religion is Brainwashing
    4. Re:-50 by TheRaven64 · · Score: 1

      As AC pointed out we typically observe a midday curfew on April fools day in Australia, although I guess that's just a local thing

      It's the same in the UK. If you make an april fools joke after noon then you are the fool, not the person who believes it. This probably made more sense when accurate clocks were rare.

      --
      I am TheRaven on Soylent News
    5. Re:-50 by wvmarle · · Score: 1

      If nobody believes it, it's a bad joke to begin with.

  4. A matter of trust by Hentes · · Score: 1

    I don't think many people are willing to trust politicians with their card information.

    1. Re:A matter of trust by Anonymous Coward · · Score: 1

      I don't think many people are willing to trust politicians with their card information.

      Maybe many wouldn't, but bearing in mind these politicians get elected in the first place I've no doubt many people didn't tick the "No, don't keep a record of my details" box. I'd also guess that the box was as tiny as legally possible and buried somewhere people don't read.

    2. Re:A matter of trust by PNutts · · Score: 1

      If not then they are naive. Politicians are the clowns that have their thumb on every aspect of your life. Your puny credit card is nothing compared to their relationships with big banks and wall street and lobbyists and donors.

  5. Poines? by MickyTheIdiot · · Score: 2

    Poines? Omg..

  6. Re:I hate April 1st. by Anonymous Coward · · Score: 1

    I hate you.

  7. politics has become too damn corrupt by FudRucker · · Score: 1

    the money factor needs to be removed from campaigns and restrict all politicans running for office only one hour of television time and a single youtube channel for all the politicians to share and upload videos via an impartial third party so the politicians dont start trolling eachother on it,

    what obama is doing should be illegal, what they all are doing is immoral and should be illegal

    --
    Politics is Treachery, Religion is Brainwashing
    1. Re:politics has become too damn corrupt by CrimsonAvenger · · Score: 1

      So, how do you propose to prevent a politician from being mentioned on the evening news or morning talk shows without stepping on the First Amendment?

      Or do you really believe the evening news only provides impartial news articles about political candidates?

      --

      "I do not agree with what you say, but I will defend to the death your right to say it"
    2. Re:politics has become too damn corrupt by FudRucker · · Score: 1

      RE: "Currently any (insert big namebrand-here) company, who doesn't donate to Obama, gets every possible regulation thrown at them"

      yup, thats called fascism, the government and many companies are in bed together and has turned the USA in to a fascist-kleptocracy

      --
      Politics is Treachery, Religion is Brainwashing
  8. Re:Fuck you Slashdot by guises · · Score: 1

    This appears to be a genuine story, no fooling involved. Grandparent was at least on topic, despite being AC. If you're going to cuss out Slashdot for posting fake stories then at least wait for them to actually post a fake story.

  9. spim, in other words by TheGoodNamesWereGone · · Score: 1

    Spimming/spamming me; robocalling me, even calling me unsolicited, are not ways to get me to vote for you, no matter the party.

    1. Re:spim, in other words by Fnord666 · · Score: 2

      Spimming/spamming me; robocalling me, even calling me unsolicited, are not ways to get me to vote for you, no matter the party.

      I agree. It's bad enough that they thoughtfully excluded themselves from the do-not-call legislation. Anyone with any sense of decency would still check the list and abide by the wishes of those who have chosen to add their numbers. On the other hand, if they had any sense of decency, they probably wouldn't be in politics in this day and age anyway.

      --
      'The tyrant will always find pretext for his tyranny.' - Aesop's Fables
  10. Not April 1st by denzacar · · Score: 1

    http://swampland.time.com2012/03/30/the-obama-campaign-tries-out-a-new-cellular-weapon/

    TFA is actually dated March 30, 2012.

    On a side note... Why even bother with credit cards?

    Even with an iPhone, it remains an arduous hassle to enter all the information that is typically required to buy anything online with a credit card.

    Pre-paid or on a contract, one still pays to some company for the privilege of using one's phone.
    So, why not simply send an SMS or call a number which would charge your number with either a prearranged sum or which would let you to type the sum in?

    Sure, such practice may delay the money flow in case of all those phones which are on a contract - until the bill gets payed.
    That is, unless the phone company is willing to take the risk of "non-collection" on itself.
    But it seems a far safer practice than "entering all the information that is typically required to buy anything online with a credit card" or "keeping [their] credit cards on file".

    --
    Mit der Dummheit kämpfen Götter selbst vergebens
  11. Response to reality by fermion · · Score: 5, Interesting
    As reported a couple weeks ago, Obama is lagging in big donors. While Romney is building his campaign thousand dollar donations, Obama is increasingly having to build his campaign on hundred dollar donations, or as the article suggests, $2 at a time.

    So, if we assume, as pundits say, that big donors are not going to Obama because he wants to transfer all wealth to the lazy people, and the only people who support him are the young people who don't know any better, kids that are hoping for a socialist government so they do not have to work, how does Obama capitalize on that demographic? By using the one tool all these kids know. The phone. These kids, while they are in their drug induced stupor on payday, can click to donate a few bucks. They would never actually be able to write a check and address an envelope. But over a few months, they can donate $50 bucks.

    Really, all kidding aside, this is the way a modern politician needs to collect funds. The maximum donation to a politician should be $50 a month. Anyone can do that. This idea of stealth funding of campaigns by a few large donors need to go. In the republican race, this has resulted in our choices being a polygamist in spirit, a polygamist in reality, a jihadist, and a one that wants to promote the idea that we should pay our troops to sit around the base playing video games and get high. Not a great list for a party that claims to be pro america.

    --
    "She's a scientist and a lesbian. She's not going to let it slide." Orphan Black
    1. Re:Response to reality by Iamthecheese · · Score: 1

      $50 a month

      Anyone can do that.

      I'm sorry to inform you that you're unable to understand 30% of Obama's voter base.

      --
      If video games influenced behavior the Pac Man generation would be eating pills and running away from their problems.
    2. Re:Response to reality by Thing+1 · · Score: 1

      The maximum donation to a politician should be $50 a month. Anyone can do that.

      While I applaud your creativity, I would argue that setting any limit using a fiat currency is just asking for that limit to be inappropriate at some point in the future. The dollar has lost 98% of its value in the last 100 years, 70% of that since the 70s when we went off the gold standard. It will continue to decline because we choose to keep printing more of it, to bail out industries that have marketed themselves as being "too existing to not exist!"

      --
      I feel fantastic, and I'm still alive.
  12. Re:Imagine this in the hands of the Republicans by Anonymous Coward · · Score: 1

    I think it's safe to say, many tens of thousands of Americans have died under a Democrat than any Republican. Refer to WWI, WWII, Korean and Vietnam wars. When your lesson is over, come back for a test.

  13. Close to what a business might do... by Mariomario · · Score: 1

    This is certainly not an idea of Obama himself, this is very close to a business idea. And as we all know, he has no business experience and actively trying to destroy businesses. I frankly don't understand why people would want to donate every time some hyped up situation comes up. I guess this why democrats make stories up like republican "war on women". It never existed, but I'm sure they tricked a lot of donors that is was real to get some money from them.

    1. Re:Close to what a business might do... by OhHellWithIt · · Score: 1

      I frankly don't understand why people would want to donate every time some hyped up situation comes up.

      I believe it's related to one of the things I learned in Sociology 101: Social groups tend to solidify their support against an external adversary, whether real or imagined. (The external adversary can be a next-door neighbor; he just has to be different enough to be perceived as "other".) Consider the fact that Americans were willing to put up with rationing and to buy war bonds after the Japanese attacked Pearl Harbor, or to put up with the invasion of Iraq and the passage of the Patriot Act in the wake of 9/11. I am sure that every time the Democrats or the Republicans are perceived by their followers as being under attack, donations to the attacked party go up.

      I guess this why democrats make stories up like republican "war on women". It never existed, but I'm sure they tricked a lot of donors that is was real to get some money from them.

      Whether or not it was a war on women, there was a perfect storm of events that led U.S. liberals to feel there was a concerted effort to subjugate women, including the vaginal ultrasound bill in Virginia, Rush Limbaugh's calling a grad student a slut, and I forget what else. Speaking from the liberal side of things, I'll have to say that the best thing that happened to the Democratic Party in Virginia was the GOP takeover of both houses of the state legislature. A number of bills that even moderates regard as extreme won passage (like the repeal of the 1-gun-a-month law), and I am sure that this has resulted in more contributions to Democratic coffers and will result in more Democratic votes in the fall. (Whether it will be enough to win Virginia's electoral votes for Obama is open to question, but had the Democrats retained control of Virginia's senate, I wouldn't have given a nickel for his chances this year.)

      There used to be a Democratic representative from New York or someplace like that who would introduce a bill to repeal the 2nd Amendment at the beginning of each session of Congress. This bill always ended up in National Rifle Association fundraising materials, and, if the guy is gone, I'll bet that the NRA really misses him.

      To go off on a tangent, I'll submit that Hamas has got this principle down to a science. It seems like every time there is any chance of a reduction of hostilities between Israel and the Palestinians, they lob a few rockets (used to be they sent suicide bombers) into Israel from Gaza. The Israelis invariably respond by bombing the hell out of them and tightening up on the restrictions. Hamas is then able to use the restrictions and retaliation to gin up support from the affected Palestinians, thus perpetuating their control in the Gaza Strip. If the Palestinians were to choose to follow the examples of Martin Luther King or Gandhi, Israel would have to let up, and it would ultimately be better for all concerned.

      --
      "Who controls the past controls the future. Who controls the present controls the past." -- George Orwell
  14. Macroparasitic electronic democracy by Sqreater · · Score: 1

    Isn't it wonderful how safe, efficient, and effective the systems are that are constructed by the macroparasites and their familiars in government for scooping dollars out of your pocket? But electronic voting on issues nationwide -- nah, not possible.

    --
    E Proelio Veritas.
  15. A de-elect button would be better by hardihoot · · Score: 1

    I'll be pressing the de-elect button hard this November.

    --
    A word fitly spoken is like apples of gold in pictures of silver --Proverbs 25:11
  16. Re:Imagine this in the hands of the Republicans by coastwalker · · Score: 1

    So you are saying that the US is a different country under different political parties. I'm surprised that you dont get rid of the enemy within with a bit of genocide just like the Syrian government. How can you live surrounded by such traitorous scum? I suppose you havent found a big enough hole to bury two hundred million people in yet. I wonder how many tons of meat that is?

    --
    Facts are history now plebs have politics for religion on social media.
  17. Re:It would be, if it was a sensible election. by TheRaven64 · · Score: 2

    Mind you, this is assuming that voters don't actually hate themselves and their country

    It's not self loathing, it shocking ignorance. Around 2004, there was a BBC documentary that followed the reelection campaign for George W Bush. Even the people they interviewed who were actively involved in the campaign often had no idea what his policies were, how he was perceived internationally, or what he had done while in office. The people they were talking to had even less idea. Yet all of them then went to vote for GWB. I suspect the same is true of Obama and I'm fairly certain it's true in most congressional elections. If the average voter can't tell you anything about the voting record of he person he's voting for, how can you expect a rational outcome to the election?

    --
    I am TheRaven on Soylent News
  18. Re:Fuck you Slashdot by MobileTatsu-NJG · · Score: 1

    Waaaah waaah, boo hoo, your precious Slashdot is only running 364 days out of the year. Whiiiiiiiiiinneeee

    --

    "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

  19. impulse buy by Tyrannosaur · · Score: 1

    designed 'to trigger the campaign finance equivalent of an impulse buy'

    He also wants to get the voting equivalent of an impulse buy. Sadly, too many people vote like this as well.

  20. Negative numbers by relliker · · Score: 1

    What happens if I send -2000000? Will I receive 2 million in my account?

  21. Re:Reality ..... by DigiShaman · · Score: 1

    Reality check. Those "intelligent people" were in fact, not intelligent at all.

    There are two primary types of people who vote Democrat.
    1. Young clueless students who have no historical perspective and are full of dreamy idealism.
    2. The 1% elite ruling class that are heavy into politics in order to secure their legacy / dynasty.

    The others are blacks (not racist if it's the truth, don't deny) and dead people. Funny thing about zombies is they tend to vote more than once. Fancy that.

    --
    Life is not for the lazy.
  22. Who Better To Trust by Toad-san · · Score: 1

    than your beloved political party!

    "The trick is that anyone who gives even a few dollars to the Obama campaign is asked if they want to keep their credit cards on file to participate in what the campaign calls 'Quick Donate.' Now donors just need to write '25,' or '10,' and that amount of dollars is immediately drawn from their credit cards. "

    Neat idea! What could possibly go wrong with that?