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Microsoft Patent Hints At Search Results Tailored To User's Mood, Intelligence
theodp writes "A newly surfaced Microsoft patent application, reports GeekWire, describes a 'user-following engine' that analyzes your posts on Facebook, Twitter and other social media sites to deduce your mood, interests, and even your smarts. The system would then automatically adjust the search experience and results to better match those characteristics, explains Microsoft, such as changing the background color of the search interface to suit your mood, or bringing back only those search results that won't strain your feeble brain. From the patent application: 'In addition to skewing the search results to the user's inferred interests, the user-following engine may further tailor the search results to a user's comprehension level. For example, an intelligent processing module may be directed to discerning the sophistication and education level of the posts of a user. Based on that inference, the customization engine may vary the sophistication level of the customized search result.'"
Don't exercise your tiny little grey cells. You don't need to learn anything new. You don't need to stretch yourselves or make yourselves better. Just leave it all in our hands.
Huh. I think you mean Apple. It just works!
More than that, don't look for any possible truths outside of your opinions and existing personal prejudices. If you can't face facts, then design a system that gladly tells you the lies you want to hear. Promotes your ignorance and panders to your stupidity. This isn't convenience, its self perpetuating brain damage.