Photographers, You're Being Replaced By Software
Mrs. Grundy writes "CGI software, even open-source software like Blender, continues to improve in quality, speed and ease-of-use. Photographer Mark Meyer wonders how long it will be before large segments of the photography industry are replaced by software and become the latest casualty to fall to outsourcing. Some imagery once the domain of photographers has already moved to CGI. Is any segment of the photography market safe? Will we soon accept digital renderings in places where we used to expect photographs?"
CGI is replacing actual photos in the stock picture business, and in the catalog business. I haven't seen an office catalog in years that uses actual pictures. It's all semi-competent CGI.
I know for a fact, err, trustworthy heresay... that almost all electronic catalog "pictures" are 3-d CAD renderings, sometimes with a bit of photoshop. I'm talking about real EE component catalogs, not best buy consumer catalogs.
From trying to take pictures of things I've built, its an unholy PITA and depth of field and reflections and lighting are agonizing. You can look at the pic of a PCB, lets say a stereotypical switching power supply module, and try to figure out how I could get that depth of field and lighting without reflection issues and suddenly realize, this was done in Solidworks not a camera.
If you want to see how bad "real pictures" of electronic devices/components look, try trashy photos of that stuff on ebay. Some of those guys are obviously not even wiping the human grease off the cellphone camera lens first.
"Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
As a CG artist, I can tell you that I have been producing photoreal imagery for almost a decade now. We are already past the point where CG can replace a good photo.
For example, in The Avengers, during the final battle sequence, most of the shots in the city are 100% CG, background buildings and all. Even in many of the "non FX" type films, I can assure you there are lot's of CG going on. Which is why I love it when people tell me that they hate CG films because it's so obvious, then I give them a quick list of films they have seen and give them examples where they have watched CG without even knowing it.
I've done all sorts of photography professionally - from fine art, documentary, photojournalism, weddings, to commercial (not at the same time). And by professional, I mean, actually getting paid for it and making a living and renting cameras, grip, lights, assistants - the whole gamut. I have since switched to 3D and I tell you it's slower because I have to do everything myself. It's not like animators or modelers are clamoring for still image jobs. I have to model, texture, build the shader, and light the scene everything myself (which isn't hard with my background - but radiosity is another matter). That's at least a 2-3 week additional work time for a project.
Photography won't be replaced by CGI any time soon because the former is faster. I can hire a crew and equipment and finish a shoot in 10-12 hours tops. CG supplements it with set extension or environment/ object replacement, but to create something CG from scratch takes a very long time. I give CG this: it's easier to setup lights whereas in real life you need an electrician or a generator for larger projects, especially if it's on-location outdoors. You also need a lift and an experienced assistant to operate them, and an impeccable sense of where the wires are of course, have safety in mind at all times. With CG, I just click a light node and bam, I can duplicate 2k lights down a tunnel for a car shoot. Obviously, the downside is the render time, particularly when you have to bounce and diffuse it but if you can segment the 6k image to different quadrants per render node, and rent a render farm, it's efficient.
Overall workflow, photography is faster in my experience only because there's people available to hire. Where I'm at, there's not too many freelance CG artists, or artists who knows lighting (because it affects the shader and vice-versa), and almost no photographer/ assistant know how to do CG. I seriously doubt CG will overtake commercially produced still photography (as opposed to wedding, event, documentary, etc).
All of painting wasn't obsoleted, but photography did greatly reduce the size of the portrait-painting market, which used to be important and lucrative. Rich people paying to have their portraits painted used to be the main way a lot of artists made a living, but that occupation took a real nose-dive in the early 20th century.
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