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With 'Access Codes,' Textbook Pricing More Complicated Than Ever
jyosim writes "Some see it as the latest ploy by textbook publishers to kill the used book market: 'access codes' for online supplements for course work. In some cases professors require students to purchase these codes in order to even see the required homework. One U. of Maine's student's struggle to find a reasonably priced textbook demonstrates the limits the new publisher practices put on students, but some argue that ultimately the era of digital course materials will be better for student learning."
I'm back in school again after nearly 15 years and almost every book sold at the school bookstore was shrink wrapped with an access code. The worst offender I have encountered so far is my Math 060 book for Pre-Alg - after tax $233 (Pearson Learning Solutions). Alone, the access code was $120 about on the shelf behind the counter. This code and computer access is required to get our class notes and do our homework assignments. Thankfully, I didn't have to buy the iClicker remote for another $40. Still for a basic class like Pre-Algebra, I find this disgusting.
One of our professors went a step further. He told us which chapters from a textbook we were going to need, and mentioned that he left his copy of the book at the local photocopy place (wink wink).
I say the former because I have addressed this problem in my own courses. Granted, I teach in the liberal arts rather than the sciences where the textbook prices are the most atrocious, but the liberal arts are trying desperately to catch up. Even so, when I build my classes I do so around primary texts which for texts up to the twentieth century are largely available in the public domain. My students simply access the material on their laptops or tablets even during class. I also give them a list of books upon request so they can buy paper versions on Amazon if they like. As for the role traditionally occupied by the survey textbook, in my way of thinking that is the purpose of a lecture. With well structured lectures and handouts, a textbook becomes superfluous. Using these methods, I have managed to get textbook costs down to $0 per semester. This has also led to interesting conversations with an incredulous university bookstore. As a historian I am able to focus on primary sources as I teach, but I do not see a reason a similar approach could not work in STEM (and my apologies if this is merely a consequence of my ignorance).
I say the latter because the ability to do the former requires significant amounts of time. As our baby-boomer colleagues retire--and these make the bulk of faculty--departments are often denied funding to replace them. To cover basic course requirements, therefore, departments either have to pile extra teaching onto the remaining faculty or hire part time instructors. PTI's are becoming an ever larger part of faculties, but this is an unsustainable system. They're underpaid with no benefits and their situation has only been getting worse. At least at the universities I've worked at PTI positions pay no higher than they did more than a decade ago. As a PTI, I once calculated an hourly wage based upon what I put into a class and came out around $4/hour. This cannot last because even young, talented, and dedicated teachers have bills to pay.
As for piling extra work on present faculty, this is how we end up with the textbook situation. Faculty at state schools often must teach 4/4 course loads, and sometimes more, in addition to committee, service, and research requirements. Under such time restraints, they tend to be rather open minded toward time saving short cuts. Enter the textbook publisher's sales representative. For those who're familiar with the sitcom Scrubs, this is essentially the same character as Julie Keaton, played by Heather Locklear, who pushed the side-effects ridden Plomox. Often a young woman who is all smiles, she offers copies of all their wares, course and lectures outlines, and sometimes even free lunch. "Now here's something," thinks the faculty member, "that will allow me actually to make it home in the evening to see my spouse, my children, and maybe even watch an episode of Scrubs or post on Slashdot. Besides, look at the big glossy pictures. I got complaints last semesters that the text did not have enough pictures." (And yes, the pictures are used as a sales point.) And thus the prof will receive a free copy of the textbook for which his students will pay $200, and he builds his entire syllabus around it. Then when the next edition comes out, and the online content ends, there's another turn of the knife. In the liberal arts, the texts are largely the same but for a few small changes the knock the pages numbers off. Old syllabi must be abandoned and old editions of the book will not line up with the new syllabi. Thus the system perpetuates itself.
I am glad to work in a field where I can use the internet to make life a little more convenient on my students. I prefer to focus on primary sources anyway. For those in other fields, and indeed my own, I would propose this solution t