Major Backlash Looms For Apple's New Maps App

Hugh Pickens writes "Michael DeGusta writes that Apple's new Maps app is the very first item on their list of major new features in iOS 6, but for many iPhone and iPad users around the world Apple's new maps are going to be a major disappointment as the Transit function will be lost in 51 countries, the Traffic function will be lost in 24 countries, and the Street View function will be lost in 41 countries. 'In total, 63 countries with a combined population of 4.5 billion people will be without one or more of these features they previously had in iOS,' writes DeGusta. 'Apple is risking upsetting 65% of the world's population, seemingly without much greater purpose than speeding the removal of their rival Google from iOS. Few consumers care about such battles though, nor should they have to.' The biggest losers will be Brazil, India, Taiwan, and Thailand (population: 1.5 billion) which overnight will go from being countries with every maps feature (transit, traffic, and street view) to countries with none of those features, nor any of the new features, flyover and turn-by-turn directions. Apple's maps are clearly behind in some key areas, but they will presumably continue to improve over time. Google has committed to making their maps available everywhere, so it seems likely Google will release their own iOS maps app soon, as they did with YouTube, which has similarly been removed from iOS 6." But what percentage of people who actually buy iPhones lost these features?

Comments

Long term? Short-term backlash better for Apple...

[Jerslan]

... than being dependent on their biggest competitor.

If they had waited until they had *all* the features in *all* countries to roll it out it could mean several more years of Google Maps, which had a severely limited API on the iPhone. The new maps app may be limited, but it's also far more extensible. IIRC they added the ability for an app to register as a data-source for transit or bike paths or walking directions. That's something you couldn't do with the old API. This allows cities and/or transit companies to make their own apps that can account for train/bus schedule a lot more reliably. Maps have turned out to be a critical feature of Mobile OS's. Why wouldn't Apple want to have more direct control over what the Maps in their OS can and can't do?

Re:And they'll still buy the next iPhone

[mark-t]

Ironically, however, the version of Google maps as accessed via Safari on the iPhone, does not seem to have any facility for showing Street View.