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Pixar Names Main Studio Building For Steve Jobs

Hugh Pickens writes "Jordan Kahn reports that the main building on Pixar's campus has been named in memory of Steve Jobs who actually played a big role in designing the building itself as CEO of Pixar. Pixar's campus design originally separated different employee disciplines into different buildings – one for computer scientists, another for animators, and a third building for everybody else. But according to Jobs' recent biography, the headquarters was to be a place that 'promoted encounters and unplanned collaborations.' Because Jobs was fanatic about unplanned collaborations, he envisioned a campus where these encounters could take place, and his design included a great atrium space that acts as a central hub for the campus. 'Steve's theory worked from day one,' says John Lasseter, Pixar's chief creative officer. 'I've never seen a building that promoted collaboration and creativity as well as this one.'"

40 of 71 comments (clear)

  1. What was the previous name? by srussia · · Score: 1

    In any case, it's good they didn't go the "Ruth's Chris Steakhouse" route.

    --
    Set your phasers on "funky"!
  2. Stephan Jobes was also honored by Spy+Handler · · Score: 4, Funny

    by Samsung, today they named their office Xerox machine after him.

  3. The building features an atrium... by bennomatic · · Score: 4, Funny

    ...otherwise known as a "walled garden".

    --
    The CB App. What's your 20?
  4. Man. All the Steve Jobs love. by Anonymous Coward · · Score: 1, Insightful

    Can you smell the necrophilia?

    Seriously, the guy had a big impact on how people use computing.

    Great. Fine. Wonderful.

    He also loaded us down with a bunch of unpleasant paradigms too.

    He wasn't a saint.

    He wasn't a savior.

    He wasn't some eternally wise and all knowing father figure.

    He was a human being just like the rest of us.

    And according to many, he was an abrasive asshole unless you basically subsumed yourself to his "vision" and sucked up.

    Get on with your lives for chrissakes.

  5. Doesn't matter by twmcneil · · Score: 3, Insightful

    I don't care what they name after him. His legacy will be the thermonuclear war dragging through the courts all over the world now that was started at his behest.

    --
    "The ferrets, they're every where I tell you!"
    1. Re:Doesn't matter by jasper160 · · Score: 3, Funny

      Apple has submitted a lawsuit claiming the name of building infringes on various trademarks and copyrights.

      --
      No good deed goes unpunished.
    2. Re:Doesn't matter by bill_mcgonigle · · Score: 1

      Apple has submitted a lawsuit claiming the name of building infringes on various trademarks and copyrights.

      And named Samsung as a co-defendant, just for kicks.

      --
      My God, it's Full of Source!
      OUTSIDE_IP=$(dig +short my.ip @outsideip.net)
  6. It was better than the first choice name... by Andy+Prough · · Score: 1

    ... "Newton"

    1. Re:It was better than the first choice name... by mcgrew · · Score: 1

      Fig or Sir Isaac?

  7. Copyright infringement! by queazocotal · · Score: 1

    I already commissioned the Steve Jobs toilet.

  8. Second chances by jeffmeden · · Score: 4, Insightful

    At first I thought to myself "I bet it's as ugly as that hideous boat" but after looking at the pictures of the inside and out, it is a very well done building that no doubt has seen a lot of success (Pixar, in case no one was keeping track, has a record of successful moviemaking completely untouchable by any other studio).

    This article is worth a read (plus the extra info linked therein), if for no other reason than the fact that so many offices in the US are hideously designed, constructed, and laid out but there is some sort of unwritten rule of corporate management at a lot of companies to the effect of "the uglier the better". This is hindering the evolution of work in the US, and ultimately hindering growth. Steve Jobs deserves credit for at least seeing the right way to do this.

    1. Re:Second chances by bill_mcgonigle · · Score: 1

      I recall seeing this building on a DVD extra from one of the Miyazaki films (Ponyo?) so it's one of Jobs's accomplishments from before he became very ill. I think the non-yacht came from the period where he was suffering and also saw his wealth skyrocket, which may explain quite a bit.

      He may have been a callous asshole, but this campus is very nicely done. No doubt he claimed credit for the work of hundreds of others on the project as well.

      --
      My God, it's Full of Source!
      OUTSIDE_IP=$(dig +short my.ip @outsideip.net)
    2. Re:Second chances by steelfood · · Score: 1

      (Pixar, in case no one was keeping track, has a record of successful moviemaking completely untouchable by any other studio).

      Until Jobs died and Disney completed its takeover. Seen Brave yet?

      --
      "If a nation expects to be ignorant and free in a state of civilization, it expects what never was and never will be."
    3. Re:Second chances by Anonymous Coward · · Score: 1

      (Pixar, in case no one was keeping track, has a record of successful moviemaking completely untouchable by any other studio).

      Until Jobs died and Disney completed its takeover. Seen Brave yet?

      If Brave is the example of a box office bomb, then I could image many worse things to befall a company. Nobody said that the movies had to necessarily make everybody (especially you) happy, just that they were profitable and that Pixar's record for making financially successful movies is untouched.

  9. And New York renamed the Brooklyn Bridge... by Andy+Prough · · Score: 5, Funny

    ..."the Golden Gate Bridge", in honor of Apple Maps.

  10. Re:They named it *for* Steve Jobs? by Desler · · Score: 2

    What's the issue? "For" in this context means "in honor of". It's a perfectly valid usage. Grammar Nazi fail.

  11. Architecture as a Pattern Language by concealment · · Score: 5, Interesting

    We probably shouldn't forget how much of this idea originated in Christopher Alexander, who posited a "pattern language" for architecture based on the usage of spaces, not the intersection of structural needs. It turned architecture and even computer programming on their heads.

    1. Re:Architecture as a Pattern Language by DerekLyons · · Score: 2, Insightful

      I was about to say, the idea of designing buildings for collaboration is a fairly old one as such things go. I remember reading about it back in the early/mid 90's.

      But, Jobs' reality distortion field persists after his death... and now the idea will be embedded in the 'nets culture as Steve's.

    2. Re:Architecture as a Pattern Language by sexconker · · Score: 1

      I was about to say, the idea of designing buildings for collaboration is a fairly old one as such things go. I remember reading about it back in the early/mid 90's.

      But, Jobs' reality distortion field persists after his death... and now the idea will be embedded in the 'nets culture as Steve's.

      90s? Try the 5990s BCE. What do you think a longhouse was?

    3. Re:Architecture as a Pattern Language by DerekLyons · · Score: 1

      One who actually knows something might ask, which type of longhouse? There were several, all designed for different purposes... But that same person (who isn't you) would be compelled to answer - "none of them were designed for collaboration". They were designed for community, which isn't the same thing.

    4. Re:Architecture as a Pattern Language by Threni · · Score: 1

      We should probably call it the "magical thinking room". Let's hope it doesn't fall down, eh?

    5. Re:Architecture as a Pattern Language by sexconker · · Score: 1

      One who actually knows something might ask, which type of longhouse? There were several, all designed for different purposes... But that same person (who isn't you) would be compelled to answer - "none of them were designed for collaboration". They were designed for community, which isn't the same thing.

      They were indeed designed for collaboration.
      The difference is your idea of collaboration is sitting on a beanbag chair sipping lattes and stroking thinly-bearded chins while discussing the best way to leverage circle jerk each other for their accomplishments of getting some digital clown to dance.

      Our ancestors though of collaboration as working together to do useful things, such as having shelter, food, fire, tools, medicine, etc. That's why those longhouses were built the way they were - one main entrance, a back area for grain storage, an area for sleeping, and an area for living and working together. It is the very definition of collaboration, especially seeing as how they all collaborated to build the damned thing in the first place.

  12. Odd by todfm · · Score: 1

    Kind of odd that the Apple campus is the total opposite, a locked down place where nobody is allowed to talk about what he's working on with anyone outside the project.

  13. Late to the party by DriedClexler · · Score: 1

    Pretty much every city has long referred to its job training/unemployment office as the "Jobs Building".

    --
    Information theory is life. The rest is just the KL divergence.
  14. Re:They named it *for* Steve Jobs? by jeffmeden · · Score: 1

    What's the issue? "For" in this context means "in honor of". It's a perfectly valid usage. Grammar Nazi fail.

    Not to mention the fact that clearly Steve Jobs does *not* have the ability to make building name decisions any more, so it very well could be that they intended to name it according to his wishes, and given the nature of his ego "The Steve Jobs Building" was the most desirable version. "Get back to fucking work, and do it right this time" was a close second, I bet.

  15. Unplanned brilliance. by Anonymous Coward · · Score: 1

    Makes quite a bit of sense when you think about it.
    Traditional planned meetings are often the very antithesis of of productivity! Most of the time they're just forums for the types of backoffice shit that does nothing to get anything done.

    They're forcibly scheduled, interrupting productive work time.
    Being planned ahead of time, they're open to interference and observation of those that might harm productivity. (Office politics bs)
    Being a formal form with lots of participants, honest (or correct) ideas and statements are discouraged for ones that are more polite or politically correct.
    Often they're just held so managers can justify their existence.
    They're held in a sterile, isolated environment away from the workplace where all the ideas are actually implemented.

    How many stories of greatness and innovation have you heard that go like this:
    I ran in to Jack in the test lab and he was playing with this great new device. In a moment of inspiration I realized how this could tie in to my own project! Five minutes later we were sketching out a prototype, and we were so excited we worked through the night until we had a working concept!

    Versus this:
    After 20 months of daily four hour collaborations, involving everyone from the Janitors to the CEO, we finally established a referendum to create a board to name a commity to study the feasibility of market researcher to establish the presence of demand of product that combines.. (Whatever the above pair of guys did with 5 minutes of planning and 8 hours of impromptu work)

  16. encounters and unplanned collaborations by ThatsNotPudding · · Score: 1, Informative

    "... encounters and unplanned collaborations..."

    Such as getting accosted, abused, and instantly sacked in a hallway by a sociopathic boss.

  17. Re:Funny by ThatsMyNick · · Score: 2

    The problem is not about copying other's work. But copying other's work and claiming it as your own and even preventing every one else from adopting it. Even apple fanbois can recognize the hypocrisy.

  18. Re:Two Hugh Pickens Articles in Three Hours! by Jeremiah+Cornelius · · Score: 2

    First they name a building, or recognise a day in your honor.

    This is the inevitable prelude to destroying everything you'd ever done or stood for.

    --
    "Flyin' in just a sweet place,
    Never been known to fail..."
  19. Re:Man. All the Steve Jobs love. by UnknowingFool · · Score: 4, Insightful

    Um. Steve Jobs funded Pixar with his personal money for many years during the early years. He bought it from George Lucas who needed money for his divorce in 1983. For the next 11 years or so, Jobs put in his own money to keep the company running even though it wasn't profitable. It wasn't until after the 1995 IPO and Toy Story that Pixar was in the black. Naming a building after him doesn't seem like it's grand gesture in that regard.

    --
    Well, there's spam egg sausage and spam, that's not got much spam in it.
  20. Re:So... by UnknowingFool · · Score: 1

    Please read on the history of Pixar and then make up your mind. Jobs did a lot for Pixar and thus Pixar feels they need to honor him somehow.

    --
    Well, there's spam egg sausage and spam, that's not got much spam in it.
  21. Collaboration, yes, AND Concentration! by martyb · · Score: 3, Insightful

    The article suggests that ad hoc collaboration was important for their success.

    Not especially noted, though, and far more important in my mind, is that workers had their own "huts" where they could customize their work space to their liking and which provided isolation from distractions. This, to my mind, facilitates concentration.

    There are times when I want to bounce a problem off someone and get a fresh perspective. More frequently, though, I just want a few hours without interruption or distraction. A 2-minute question from a coworker can require me to take 20-30 minutes to get back into the zone and get my mind back around all the details that I am trying to sort out.

    Providing separate spaces for concentration and for collaboration is the key.

  22. So they called it the Ego-Tyrant building? by elabs · · Score: 1

    That sounds about right.

  23. His specialty was implementation by concealment · · Score: 1

    Insightful comment; sorry, no mod points. :(

    I was trying to think of something funny to say about this, which kind of bugs me as well:

    But, Jobs' reality distortion field persists after his death... and now the idea will be embedded in the 'nets culture as Steve's.

    But then it occurred to me that Jobs was basically not a new ideas guy. What he was good at was implementation. He didn't make the first audio player, but he made one where all the details were in line and it was easy to use and stylish, thus distinctive, as a result. Same thing with the Macintosh interface, Apple TV, and so on. He specialized in a certain way of doing things well, and this building is no different.

  24. Re:Man. All the Steve Jobs love. by partyguerrilla · · Score: 1

    Much agreed, but he was the driving force behind apple and helped found Pixar. Naming the building after him is perfectly justified, this submission is not.

  25. Probably a whoosh, but I'll explain anyway by CodeheadUK · · Score: 1

    In the UK (can't speak for anywhere else), things and people are named 'after' other things and people.

    I.e. I was named after my uncle who died in the war.

    To be 'named for' something sounds as odd on this side of the pond as 'named after' sounds to you guys over there.

    Back on topic. FWIW, I think Jobs was a huge douchebag generally, but saving Pixar was one of the best things he did and I thank him for it.

  26. Re:Man. All the Steve Jobs love. by Anonymous Coward · · Score: 1

    It should be pointed out that Pixar originally was a computer equipment manufacturing company that later got into the software buisiness (where Renderman still is a dominant if not high end product line). The point of hiring John Lasseter and other talented animators was to show off the technical abilities of their computer equipment and software. Yes, George Lucas did create the group to do some stuff for Star Wars and the rest of the LucasFilm empire, but they didn't start out even with the notion of making movies like is their main product line at the moment.

    The ironic thing is how Pixar, after their leveraged buy-out of the Walt Disney Corporation (depending on your point of view on how that took place.... Steve Jobs did end up becoming the largest shareholder of Disney before he died) ended up picking up their original "parent" company on what amounted to be pocket change. Well, it was a straight cash deal I suppose, as Disney certainly is profitable enough that the terms for the LucasFilm purchase were quite favorable to Disney and all George Lucas got out of the deal was just cash.

    Naming this building after Steve Jobs certainly is very appropriate.

  27. innovation in parking.. by LodCrappo · · Score: 1

    apparently the entire parking lot is marked "Handicapped Only" so that everyone can benefit from the inspiration and insight that Jobs himself realized by parking in handicapped areas.

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    -Lod
  28. Parking space by tehcyder · · Score: 1

    They should just have renamed one of the disabled parking spaces in his honour.

    --
    To have a right to do a thing is not at all the same as to be right in doing it
  29. Wow. Talk about a blast! by Patchw0rk+F0g · · Score: 1

    Say what you'd like about Jobs, he was definitely in touch with what makes it for creative minds and innovative, inspiring spaces.

    I've worked in many different ad agencies over the years, and the ones that brought out the best in me (aside from the like-minded co-conspirators, the good pay, the appreciation from both clients and over-seers) had this type of influential, outside-the-box aura about their domains. Whether it was a full-sized basketball hoop in the creative department, the nooks and crannies for one-on-one art director/copywriter collaboration, the amenities and sheer discorporation of the space, or the openness of the overall layout, there's something about a well-wrought, well-thought-out and inviting creative space that invites a mass of creative thinking, and ensures that the creation of great art is foremost.

    Great job, Jobs. Put this one in the win column.

    --
    When the going gets weird, the weird turn pro. ~~ Hunter S. Thompson