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UC's For-Pay Online Course Draws 4 Non-UC Students

slew writes "In the shadow of Stanford and Harvard offering free on-line courses, The University of California has been attempting to offer pay-courses for credit. UC online took out a $6.9M loan from UC and spent $4.3M to market these courses. For their efforts, they've been able to quadruple their enrollment year over year. The first year results: only one person not already attending UC paid $1,400 for an online pre-calculus class worth four credits. Now four non-UC are signed up. 'UC Online has to pay back the loan in seven years and expected to sell 7,000 classes to non-UC students for $1,400 or $2,400 apiece, depending on each course's duration. China was thought to be a lucrative potential source of students, but few expressed interest. The U.S. military also fell through.' Methinks head will roll on this one..."

11 of 177 comments (clear)

  1. $1400-$2400 per course? by Anonymous Coward · · Score: 5, Interesting

    I could go full-time to my local community college for less than that. Hell, I could almost go full time to my local 4-year university for that (paying in-state tuition). And UC isn't even that prestigious.

    They seriously thought the Chinese were going to pay that kind of tuition, for a single course at the fucking University of California, that probably isn't even applicable to a degree? And the U.S. military? Hey, the military may be legendary for wasting money, but even they have limits.

    For that, you would think they would at least have offered a complimentary reach-around.

  2. Agree 10000% by Chibi+Merrow · · Score: 5, Informative

    It's been about six years since I've been in school, but even my most expensive semester of graduate school was only about $1750. Last I checked prices were still in the low $2000 range there. That's for 12+ credits (9+ credits in Graduate School), not a single 4 credit course.

    These big schools and their even bigger price tags. What the flying fsck are they smoking?

    --
    Maxim: People cannot follow directions.
    Increases in truth directly with the length of time spent explaining them
    1. Re:Agree 10000% by rgbscan · · Score: 4, Insightful

      Well considering they only offer 4 classes, and have 6 more pending approval.... that's a very, very limited audience available. I mean, one of the classes offered is "The Joy of Computing". Really? I actually would be interested in this sort of thing, as an adult college student with my employer picking up a lot of the tab. The class selection really leaves something to be desired though! If I could really knock out most of my degree online thru them I'd be interested. Having 4 weird elective classes online isn't going to attract anyone.

    2. Re:Agree 10000% by magarity · · Score: 4, Insightful

      These big schools and their even bigger price tags. What the flying fsck are they smoking?

      Not only that but they expected China to be a major market? Chinese students have US University level pre-calculus in elementary school.

    3. Re:Agree 10000% by Anonymous Coward · · Score: 5, Interesting

      I wonder what they spent the $4.3 million in Advertising on... Surely after the first million or two you would have to be wondering why you were getting such a poor response.

      Seriously. $4,300,000.00 on advertising and this is the first I've ever heard of the program.
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      Wait for it.
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      Trust me, it'll be worth it.
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      I work for the UC.

  3. Too much for an online class. by 3vi1 · · Score: 4, Insightful

    I'm not sure how they justify the cost, when it probably costs them all of $20 to manage the average online student. I guess people realize this, and for that kind of money they want the *full* college experience with hazing and all that.

    I'll just stick with Coursera - it's free and awesome, (As long as you just want the knowledge and don't care about credits.)

    1. Re:Too much for an online class. by balsy2001 · · Score: 4, Interesting

      I have completed 4 courses with Coursera. I took them because I watched a TED talk and wanted to see what it was like. I was skeptical before the classes started that it could be that good. However, after completing the courses I have to say I was quite surprised at the quality. The 4 courses I took were offered from 3 different universities. I was very satisfied with the experience, and not just in the "it was free so you can't expect much" kind of way. I learned the things that they were trying to teach and was able to put some of it to use in my job to complete a task that I previously couldn't have done.

      --
      GENERATION 27: The first time you see this, copy it into your sig on any forum and add 1 to the generation.
  4. Useless to non-UC students, and $$$$$??!!?!? by LF11 · · Score: 4, Interesting

    What the hell? Full classroom price for an online course? Are they serious? Who do they think they are? The RIAA?

    Also, as a non-UC student, this is wildly useless to me. Free courses are excellent because they can help me through my existing classwork, or I can participate just to enrich my own learning.

    For-credit is useless unless that credit applies at my own university. It might, but it would be a hassle to figure it out, and I am ALREADY paying full tuition at my university. Why would I pay another $1,400 for another class AND have to figure out if it transfers?

    Terrible idea at a terrible price point.

  5. Re:Not worth it by Kjella · · Score: 5, Insightful

    The prestige of an American university does not warrant the cost. We pay for the implied value of the college we go to, and it is cheapened when the class is not taught in person.

    The professor is one thing, but it's not connecting with your co-students that is the real downfall. Nothing sharpens your mind as much as having to discuss/cooperate/compete with other very bright minds and you're not networking the same way either. The professor is of course also good, but most of it is just putting all these people in the same room and watch the sparks fly.

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    Live today, because you never know what tomorrow brings
  6. Re:beaurocrats! by Cryacin · · Score: 5, Insightful

    Why would they get fired? They literally made THOUSANDS of dollars for the university. PLUS, they spent their budget for the year, so next year's advertising budget will of course need to be raised by 20%.

    You're not thinking institutionally, and you know that one bucket is not connected to another bucket.

    --
    Science advances one funeral at a time- Max Planck
  7. There is way to much put on getting a degree / 4 y by Joe_Dragon · · Score: 4, Insightful

    There is way to much put on getting a degree / a 4 year or more one.

    I say more 2 years ones / more tech and trades schools with apprenticeships.

    College costs to much and takes to long they has to be ways to cut time and costs.

    Also not everyone is college material and a lot of people should not be there. There are people who are better in tech / trades schools.

    The tech / trades schools are being held back and getting a bad rap from having to be part of the collgle system.

    Look at tribeca flashpoint it's a real good school with lot's of real hands on work but it's only a 2 year place so in some cases it's will not get you past HR.

    I saw a job posting for a master control job at a Major sports channel that wanted a 4 year communications degree so whats better some with 2 years of very hands on work in media working with hardware that you will see in master control or a 4 year communications degree that was a lot of theory and non tech communications parts to it.