Cisco Exits the Consumer Market, Sells Linksys To Belkin
Krystalo writes "Belkin on Thursday announced plans to acquire Cisco's Home Networking Business Unit, including its products, technology, employees, and even the well-known Linksys brand. Belkin says it plans to maintain the Linksys brand and will offer support for Linksys products as part of the transaction, financial details for which were not disclosed. This should be a relatively smooth transition that won't affect current customers: Belkin says it will honor all valid warranties for current and future Linksys products. After the transaction closes, Belkin will account for approximately 30 percent of the U.S. retail home and small business networking market."
Wonderful, now there's no good router on the market.
Cisco is to the consumer market what Oracle is to Java.
I was always confused with where Linksys belonged under Cisco. The not quite SOHO, not quite SME limbo was reflected on some of their decisions. Well, this just proves Cisco has no idea what to do with the general consumer market (E.G. The Flip).
If computers were people, I'd be a misanthrope.
Linksys has always been, and will always be, a POS. Moving to Cisco made it even worse. Belkin wasn't any better, but at least they were cheaper. For my money, I prefer the Netgear home switch products. As my Linksys garbage fails, I replace with Netgear, and my problems disappear.
And Asus, makers of the only router I could find at Fry's that takes aftermarket antennas and flashes Tomaato.
>'This should be a relatively smooth transition that won't affect current customers"
Every time some corporate droid has told me this regarding a {buyout, merger, acquisition, sale, re-org} a major cockup has followed. The only thing worse is when they use the phrase, "transparent to the end user," and you know the apocalypse is coming next week.
Some mornings it's hardly worth chewing through the restraints to get out of bed.