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Xbox Originator: "Stupid, Stupid Xbox!!"

Freshly Exhumed writes "You can't begrudge Nat Brown for claiming some pride in the birth of Microsoft's game console: 'I was a founder of the original xBox project at Microsoft and gave it its name. Almost 14 years after the painful, pointless, and idiotic internal cage-match to get it started and funded, the hard selling of a compelling and lucrative living-room product to Bill (and then Steve as he began to take over), a product that consumers would want and love and demand, I am actually still thrilled to see how far it has come...' But in his recent ILIKE.CODE blog post he is driven to lament that '...as usual, Microsoft has jumped its own shark and is out stomping through the weeds planning and talking about far-flung future strategies in interactive television and original programming partnerships with big dying media companies when their core product, their home town is on fire, their soldiers, their developers, are tired and deserting, and their supply-lines are broken.' Nat goes on to detail a list of Microsoft's past and present strategic Xbox blunders, while tossing some barbs towards Nintendo's and Sony's game console strategies."

11 of 245 comments (clear)

  1. Primary Problem? by the_Bionic_lemming · · Score: 5, Insightful

    It's the interface. It sucks. I bought a machine to game on, not one to sell me other crap. Two years ago when they changed to pre metro I boxed up the x-box and games and gave it to my nephews.

    X-Box is doomed. Simply because it's not about gaming, but all about sales.

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    _ _ _ Go for the eyes Boo! GO FOR THE EYES!
    1. Re:Primary Problem? by Beardo+the+Bearded · · Score: 5, Funny

      DUDE.

      Dude.

      You have to press A to play the game.

      Dude.

      I hate pressing A, man. It reminds me of those M$ A-HOLES AMIRITE!!!

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      ECHELON is a government program to find words like bomb, jihad, plutonium, assassinate, and anarchy.
    2. Re:Primary Problem? by CAIMLAS · · Score: 5, Interesting

      And how is "all about sales" any different than Sony or Nintendo's gaming platforms?

      It isn't. For that matter, how can gaming platforms like PCs with Steam be wildly popular and expanding into the platform market with the Steambox (while remaining wildly more popular than game platforms in general right now, I might add) exist when they are, essentially, JUST game sales and delivery systems?

      Sorry, the Xbox is floundering for the same reason that things like capable entry level Android tablets come to market at $100 and smartphones sell for $500+ and people barely even blink at the price. The truth is that platform gaming is dying, even with the novelty of things like Kinect. People don't really want to game on their TVs anymore, they want something personal. The TV has become peripheral to home/personal entertainment, not central, and when people can get 90% of the same thing with any given game console, or 70% of what those consoles offer and a little bit more with a modern set-top box, it makes very little financial sense to continue with the "sell the console at a loss" model that Microsoft popularized, never mind anything between that and the Nintendo approach. (Look at sales models - hardly any console did well this past Christmas.)

      The entire commercial idea of console gaming needs to be rethought and revitalized or it's simply not going to make a hill of beans how innovative they are.

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    3. Re:Primary Problem? by IndustrialComplex · · Score: 5, Insightful

      Live Gold is required for doing almost ANYTHING on the xbox. It's the number one reason I don't buy xbox games anymore.

      Right now, everything is so tightly coupled with Live Gold that not using gold results in a very aggravating experience. Your statement 'mainly Netflix et al' vastly understates that almost any feature that is not a single player game or dvd requires a Live Gold account. Youtube, HBOgo, Netflix, Pandora...

      The way you learn about gold is annoying as well. I'll be looking around the marketplace, find a service that I ALREADY PAY FOR, install it, and then later be told that 'Oh, this feature won't work without gold'

      That doesn't even get into the fact that there are many games where you basically gut the game if you remove multiplayer. As a result the entire experience is one of disappointment as I'm continually faced with 'Oh, I guess that would be nice, or gee I wish I could play this with my friend'.

      I'm not going to reward a company for rent-seeking to provide me services that 1. I already pay for, 2. I'm paying for the internet to transport the data.

      The Live Gold 'feature' is the number one reason I regret purchasing an Xbox and only use it to play single player games I pickup at the flea market.

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  2. Advertisements even after paying yearly! by Tagged_84 · · Score: 5, Insightful

    The number 1 issue I have with MS and Xbox is that even after paying around $60 a year for their service I still get bombarded with advertisements covering upwards of HALF my f*cking screen!!! Where the hell is the money going if it's not going towards paying to have a clean, ad-free service?

    1. Re:Advertisements even after paying yearly! by Anonymous Coward · · Score: 5, Insightful

      There is nothing stupider than thanking big companies for showing you advertising. "Please sir, can I have a larger, louder, more in-my-face advert? Please?"

  3. Re:Bill needed by Z00L00K · · Score: 5, Insightful

    Ballmer is doing a bull run full ahead and don't care a bit about what the customers think. Not only the Xbox live account requirement is evidence of that but also the fact that the Windows 8 UI is something that's best useful for three year old kids and not useful for the advanced users.

    I suspect that Microsoft has had it's peak and now they are into the process and business model that we saw that many big computer corporations were following during the 70's and 80's where you locked the systems through obscurity. Next step would be a CPU class based licensing of Windows.

    The reason why M$ did grow big was that there was not much heavy copy-protection and license key mess in the beginning. People copied the OS from work to run at home as well and so on. It may have been a lost sale, but not many home users would have purchased the full license anyway.

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    If builders built buildings the way programmers wrote programs, then the first woodpecker would destroy civilization.
  4. Re:Classic Geek Mistake by Anonymous Coward · · Score: 5, Insightful

    If there is a more obvious piece of astroturf anywhere I'd love to see it. But the bit about loving what you can do with the Xbox you don't actually own is almost as classic as mentioning Smart Glass and capitalizing it.

  5. Re:Bill needed by Captain+Hook · · Score: 5, Interesting

    Did MS flatline because Bill left, or was it always going to flatline around then because it MS had reached that point where it couldn't go after new markets without canniblising it's core income streams and competitors were lined up to take advantage of that.

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    These comments are my personal opinions and do not necessarily reflect the opinions of the other voices in my head.
  6. Re:Daily Microsoft bitch-fest by ctr2sprt · · Score: 5, Interesting

    seriously, the bootloader on modern hardware doesn't need all that bullshit.

    Yes, it does need "all that bullshit." Booting from anything except an on-board hard disk controller on a PC BIOS is a hackjob. It's just an absolutely horrible clusterfuck. The fact that it ever works at all is a testament to the hard work put in over the past 20+ years by all the bootable expansion card makers.

    I'm not trying to be a dick, but your comment really makes me think that you've never used anything except a desktop PC. In the server world, you always boot from an expansion card -- note that onboard NICs count as expansion cards in this context, because the BIOS can't boot from them directly; it has to pass control to the NIC's BIOS, which handles PXE -- at least once in the server's life to kickstart it. And there are a good number of situations where you never boot from a local hard disk. That's not just PXE. It also includes iSCSI and FC HBAs, ROMs or flash devices, RAID controllers, and probably a raft of things that I've simply never encountered.

    I think that OpenBoot would've been a better choice than UEFI, personally. But I don't think any knowledgeable person can dispute the need for something better than the 1980s-era PC BIOS.

  7. Re:Another one? Sheesh. by natbro · · Score: 5, Informative

    i never claimed to have run the army. at best i was a grunt-turned-sergeant-awkwardly-promoted-to-captain who had the ears of the generals because i knew what we could build, who could build it, and i could describe it to everybody - i was boots on the ground. i'm just pointing out that i think the current strategy is wrong and will likely fail, not that i was running it better back in the day.

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