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EA Building Microtransactions Into All of Its Future Games

Posted by Soulskill on from the do-not-want dept.

An anonymous reader writes "Develop reports on comments from Blake Jorgensen, Electronic Arts' Chief Financial Officer, speaking at the Morgan Stanley Technology, Media, and Telecom Conference. As you may have guessed from the name of the conference, the business aspect of EA was the topic. Jorgensen said, 'The next and much bigger piece [of the business] is microtransactions within games. ... We're building into all of our games the ability to pay for things along the way, either to get to a higher level to buy a new character, to buy a truck, a gun, whatever it might be, and consumers are enjoying and embracing that way of the business.' This is particularly distressing given EA's recent implementation of microtransations in Dead Space 3, where you can spend money to improve your weaponry."

10 of 303 comments (clear)

  1. And in a nod to Xzibit by Anonymous Coward · · Score: 5, Funny

    They will soon be building microtransactions into their microtransactions, so you can pay money while you're paying money.

  2. And.. by Anonymous Coward · · Score: 5, Funny

    All their games will be free now right?

    1. Re:And.. by fuzzyfuzzyfungus · · Score: 5, Funny

      Actually I like the way ads are added ingame to titles like Battlefield 2142 with the real billboards and posters.

      Because all those vintage 2013 products, services, and brands add so much to the realism of the frozen battlefields of the 22nd century?

    2. Re:And.. by L4t3r4lu5 · · Score: 4, Funny

      You are paying to see ads. Its supposed to be the other way around.

      Ads paying to see you? http://www.facebook.com/

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      Finally had enough. Come see us over at https://soylentnews.org/
  3. Facebook Gold Account by cosm · · Score: 5, Funny

    You must be a Battlefield 3 Premium Player to see this comment.

    --
    'We are trying to prove ourselves wrong as quickly as possible, because only in that way can we find progress.' RPF
  4. Re:Class system in games by Anonymous Coward · · Score: 3, Funny

    so its a reality sim?

  5. I'm Commander Shepard... by BitwizeGHC · · Score: 4, Funny

    ... and this is my favorite in-app purchase on the Citadel.

    --
    N4st0r, trixx0r h0bb1tz0rz! Th3y st0l3 0ur pr3c10uzz!
  6. Kills the fun by Anonymous Coward · · Score: 3, Funny

    Because we all love getting our asses kicked by the fourteen year old with the trust fund.

  7. I think that those are already built-in... by denzacar · · Score: 5, Funny

    Taxes?

    --
    Mit der Dummheit kämpfen Götter selbst vergebens
  8. Re: Didn't they use to call this.... by nitehawk214 · · Score: 2, Funny

    So, they say, but the fact of the matter is that you've bought something, their ability to put their fingers in their ears and go "NaNaNaNaNaNaNaNaNaNaNa".....

    BAT-MAN!

    --
    I'm a good cook. I'm a fantastic eater. - Steven Brust