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EA Building Microtransactions Into All of Its Future Games
An anonymous reader writes "Develop reports on comments from Blake Jorgensen, Electronic Arts' Chief Financial Officer, speaking at the Morgan Stanley Technology, Media, and Telecom Conference. As you may have guessed from the name of the conference, the business aspect of EA was the topic. Jorgensen said, 'The next and much bigger piece [of the business] is microtransactions within games. ... We're building into all of our games the ability to pay for things along the way, either to get to a higher level to buy a new character, to buy a truck, a gun, whatever it might be, and consumers are enjoying and embracing that way of the business.' This is particularly distressing given EA's recent implementation of microtransations in Dead Space 3, where you can spend money to improve your weaponry."
As long you you didn't pay for the "retail" version (a.k.a. DVD / Blueray delivered ones), I don't see a problem. The developers has to be paid somehow, and if some people wants to pay for their games this way, no problem.
But if I pay the full retail price, I expect to be able to enjoy the game in full experience. Paying twice for the privilege of playing an already paid game is not an option for me. It shouldn't even be allowed, at first place.
Lisias@Earth.SolarSystem.OrionArm.MilkyWay.Local.Virgo.Universe.org
Course not.
Oh and in 6 months time they will add advertising to their games as well.
No the retail price won't change with that either.
Weapons can be purchased or cert points can be used.
For a RIDICULOUS amount of cert points. I still haven't really saved up enough certs to fully arm a character, much less upgrade my vehicles. You don't have to spend real money, but if you want to be competitive in under 6 months, you need to. That said, the default weapons aren't bad, and are generally pretty usable. Though if you're a VS Infiltrator you're really going to need a bolt action rifle, and upgrading AA in Max's is pretty much mandatory. I did play several months from launch, and didn't really feel the need to spend real money until I started to get serious about it.
Now, microtransactions in a full retail game? Fuck that. I wont buy it even to give it a chance.
Agreed. The only one I don't mind is Guild Wars 2, since microtransactions are covering server costs and their constant content updates, and don't increase power at all. I've thrown Arenanet a few bucks just because I want to support them, since I like what they are doing, and want them to keep doing it. In GW2, its optional, which is the most important thing for any game with microtransactions. The second I feel like I have to buy something, or the second I get out-competed by someone for anything other than skill, I quit.
I generally give money to F2P games I like, and don't play the ones that try to force it one me.
I'm really sad about TFA, since I've been trying to care about SimCity 5. Always on doesn't bug me as much as it does some, but the fact that they are going to make it like The Sims... that is probably a deal breaker. If ever a game had an annoying business model, it is The Sims.
Damn you Maxis. You were one of the best studios, and now you're pretty much dead.
A patriot must always be ready to defend his country against his government. -edward abbey
Buying your way to victory very often isn't the case. Take DOTA 2, for example. It's riddled with microtransactions for the F2P title. They don't actually *do* anything. it's still kind of gross, though. Not so much in a F2P game as in everything else, though. Nothing like having a giant "BUY DLC HERE!" or "YOU CAN GET MORE GOLD TO BUY WEAPONS IF YOU PAY REAL MONEY!" buttons in the middle of the game you paid $65 for.
Video games are, increasingly, becoming a demonstration of what happens when a form of art and creativity is taken over completely and absolutely by business. Buy guys who don't refer to things as "games" or "movies" but as "intellectual property". That isn't to say there's anything wrong with treating it like a business, but it's a business whose product is compelling creative content and unique experiences for their customers. Instead, they're finding ways to simultaneously devalue the experience while putting a value on every single thing. It's gross.
One word... Zynga!!!
Take a good look at that company and how it fared. What EA is proposing is a social game a'la Zynga. The problem is that such a business is showing that it does not work. People get excited about things, but then quickly move away because they are being nickled and dimed to death. People are lazy and the moment you have to keep ponying up money is the moment you say, "is this worth it?" And the moment a player takes a step back and makes that thought you the game producer have lost.
Here is how it goes:
1) Awesome game and I will tell my friends.
2) My friends are into this game
3) Friends have bought feature X and they are playing much faster than I
4) Many I need feature X as well
5) Feature X is awesome!!!
6) Oh wait cool Feature Y is out and I will tell my friends to get it!
7) Now I have Feature X, and Y! Awesome game play
8) Feature Z is out and it is way more awesome.
9) Wait, will there be a feature AA? What is Feature Z going to cost me? How much money am I burning through playing this game?
Step 9 is the brutal step and once your company is associated with this, its game OVER for your company. Hence why I say, look at Zynga. So how is Zynga trying to get out of the maliase? Simple online gambling! Yes the company that tried to make legal and legit games has to look at gambling and addictions that cause you to loose your money.
When will EA, and Activision hit gambling? Earlier than you think IMO.
"You can't make a race horse of a pig"
"No," said Samuel, "but you can make very fast pig"