Google Now Serves 25% of North American Internet Traffic

Posted by samzenpus on Monday July 22, 2013 @04:03AM from the bow-to-the-google dept.

sturgeon writes "Wired Magazine claims today that Google is now 25% of the North American traffic with a mostly unreported (and rapidly expanding), massive deployment of edge caching servers in almost every Internet provider around the world. Whether users are directly using a Google service (i.e. search, YouTube) or the devices are automatically sending data (e.g. Google Analytics, updates), the majority of end devices around the world will now send traffic to Google server during the course of an average day. It looks like Wired based their story on a report from cloud analytics and network management company DeepField."

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Don't forget CDN by trifish · 2013-07-22 04:15 · Score: 4, Insightful

CDN (Content Distribution Networks) are even more "God-like". They serve most traffic for the biggest players, like Microsoft.
The stats, metadata, and content must be quite interesting.
Obviously Youtube by darkshot117 · 2013-07-22 04:18 · Score: 5, Insightful

Since they are including Youtube as part of this traffic, I can see why it would be such a high percentage. Nearly every other Google service is pretty low bandwidth, but many people, including myself, now use Youtube as a replacement for TV. So I'm not suprised by this statistic at all.