Microsoft Will Have To Rename SkyDrive

Posted by Soulskill on Wednesday July 31, 2013 @05:58AM from the sorry-about-your-luck dept.

SmartAboutThings writes "A month ago, Microsoft was involved in a legal battle in the United Kingdom, when the court found that there was a conflict between Microsoft's SkyDrive and a trademark owned by the British Sky Broadcasting Group (BSkyB). Back then, the UK court ruled that Microsoft was infringing the BSkyB's trademark. And now we have confirmation that Microsoft will be forced to change the SkyDrive brand name. This is quite a big branding issue for Microsoft. What are they going to call it? DriveSky? And chances are that the name change will be worldwide and not only in the United Kingdom."

5 of 274 comments (clear)

Min score:

Reason:

Sort:

They should call it "BitBucket" by msobkow · 2013-07-31 06:02 · Score: 4, Funny

Data in, nothing out.

--
I do not fail; I succeed at finding out what does not work.
best marketing name is .... by middlemen · 2013-07-31 06:07 · Score: 5, Funny

NSADrive !!!!!
Confusion by Tailhook · 2013-07-31 06:12 · Score: 5, Funny

How many Microsoft SkyDrive users will be confused by the rename of this product and switch to Dropbox?
Both.

--
Maw! Fire up the karma burner!
Re:FlyDrive would be a better name by BLToday · 2013-07-31 06:18 · Score: 5, Funny

How about Drive Eh? For our Canadian friends.
So it would be:
Not ready reading drive Eh
Abort, Retry, Fail?
Re:Skynet anyone? by Tarlus · 2013-07-31 07:28 · Score: 5, Funny

Don't you mean Sky.NET?

--
/* No Comment */