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Microsoft's New Smart Bra Could Stop You From Over Eating

walterbyrd writes "A team of engineers at Microsoft Research have developed a high-tech bra that's intended to monitor women's stress levels and dissuade them from emotional over-eating. The undergarment has sensors that track the user's heart rate, respiration, skin conductance and movement — all of which can indicate the type of stressful emotions that lead to over-eating, according to Microsoft researchers. The data is sent to a smartphone app, which then alerts users about their mood."

12 of 299 comments (clear)

  1. The blue tits of death. by quonsar · · Score: 5, Funny

    Time to reboob.

    1. Re:The blue tits of death. by Anonymous Coward · · Score: 5, Funny

      Never thought Microsoft Support would be uplifting.

    2. Re:The blue tits of death. by gorehog · · Score: 5, Funny

      Maybe it's just easiest to detect emotional distress in women's breasts? Maybe it's harder to find a place on a male body that gives the same feedback that is already in contact with a piece of clothing? This might just be the low-hanging fruit.

      Yes. I typed that.

    3. Re:The blue tits of death. by turtledawn · · Score: 5, Informative

      Polar actually sells a sports bra version of their heart rate monitor strap. It's a brilliant idea, because wearing the strap under a sports bra isn't really all that pleasant. Lots of us do it, but it sort of sucks. You still have to attach the actual monitor with the transmitter and battery to the bra, but the electrodes and wiring are built in.

      --
      Uh, "if it looks roughly mouse-shaped according to my infra-red sensitive pit, eat it"? --Chris Burke 09-08-10
  2. They really know the geek market by Anonymous Coward · · Score: 5, Funny

    Many of us guys that visit Slashdot could use a bra. Too bad it doesn't run Linux.

  3. Microsoft enters the lucrative fat shaming market by tylikcat · · Score: 5, Insightful

    I'm actually pretty amused by the sensor rigged bra - heck, I wear a bra to run in anyway, way better than a separate heart rate monitor. Though no proprietary MS crap for me ;-) (Can't imagine they provide decent support, y'know?)

    But it seems horribly tone deaf to decide to put their sensors in a bra, and then make the whole thing be about dieting. Please folks, try not to be assholes.

  4. Re:shut up you stupid app by ozmanjusri · · Score: 5, Funny

    I'm hungry!

    Hi, I'm your bra assistant. It looks like you are hungry. Would you like some diet advice?
    (o) Yes (o) no.

    At least that'd explain Clippy's pervert-on-the-playground look...

    --
    "I've got more toys than Teruhisa Kitahara."
  5. They're not being assholes! by Anonymous Coward · · Score: 5, Insightful

    Damn it to hell.

    Fat shreds memory and cognitive function, in often imperceptible ways but the effects do build over time. It increases an individual's chances of acquiring diabetes, heart disease and a number of other maladies. It is responsible for increased fatigue and reduces the efficacy of the immune system. People suffering from obesity, and that term applies much sooner than most would like it to, tend to be less productive, cost their family and employers more, and die sooner.

    No, it is not appropriate to attempt shame someone over it. No, it is not justifiable to treat the individual as less than any other. This I am most decidedly against. However, fat is not something to be "accepted" as if it were a lifestyle choice; even if the war is never won, the individual should always fight. Regardless of the origin, be it stress, overeating, hormone imbalance, etc. Fat is something to fight. It is a medical condition and infinitely treatable.

    It's one thing when a man, or woman, is bound to a wheelchair for life due to a condition one cannot correct from birth or from an injury or from disease. It would be quite another if that man, or woman, is bound to a wheelchair because they refused to do the physical therapy. I mean, we would all give the person their space after whatever event brought them to that point. We would all give them time. But at some point, you would lose respect for them, wouldn't you? Their apathy would be off-putting. Now imagine they wanted you to "just accept it".

    The individual who is fighting deserves all the respect the individual who has won should receive. I would never grant the individual who refuses to fight that and nor should you. As for the fight, this bra is simply a tool to aid, in however limited way it may, that battle. It is not fat shaming. They're trying to help; they're not being assholes.

    I say this as someone who has spent a lifetime fighting, and my war rages on.

    1. Re:They're not being assholes! by tylikcat · · Score: 5, Insightful

      The being assholes bit is presenting this in a way exclusively aimed at women when women already face a great deal more scrutiny over their physical appearances (and much higher rates of eating disorders and the like). The sensor suite isn't the problem. I can even see the bra-mount as being useful, because hey, men aren't already wearing a strap around their chests. (And as I said, it has struck me as kind of annoying that a heart rate monitor is an additional strap around my chest when I am already wearing at least one.)

      But the presentation is hugely tone deaf, in that it plays into existing stereotypes in harmful ways. You remember being told that computers could be for women too - hey, I bet you could keep recipes on one, right? (Or perhaps that was before your time.) If you're going to make a product aimed at helping people not stress eat, for heaven's sake don't make it only for women. Especially considering all the pressure for women to stay thin specifically so they look good for men (as opposed to for reasons of health.) It might be assholery through cluelessness, but it's still assholery.

  6. Re:Wrong fundamental assumption by Okian+Warrior · · Score: 5, Informative

    Scientific paper referenced is here.

    Along with a table and chart of the increases.

  7. How this will end up by Anonymous Coward · · Score: 5, Funny

    Apple will introduce an iBra that you can automatically unclip with an expensive iPhone app only.

    Microsoft will then introduce a Windows Bra that is functional but unexciting, and be slightly irritating to operate.

    An open source Linux powered bra will subsequently be developed, but it will take so long to fiddle with until you achieve the desired result that you end up forgetting what your goal was in the first place.

  8. Re:shut up you stupid app by drkim · · Score: 5, Funny

    Nipple.Navigation(tm)

    I can imagine the headline now:

    "Apple sues Microsoft over smart bra. Claims rounded bra corners and white color violate design patents."