YouTube Goes 4K — and VP9 — At CES
sfcrazy writes "YouTube will demonstrate 4K videos at the upcoming CES. That's not the best news, the best part of this story is that Google will do it using it's own open sourced VP9 technology. Google acquired the technology from O2 and open sourced it. Google started offering the codec on royalty free basis to vendors to boost adoption. Google has also learned the hardware partnership game and has already roped in hardware partners to use and showcase VP9 at CES. According to reports LG (the latest Nexus maker), Panasonic and Sony will be demonstrating 4K YouTube using VP9 at the event. Google today announced that all leading hardware vendors will start supporting the royalty-free VP9 codecs. These hardware vendors include major names like ARM, Broadcom, Intel, LG, Marvell, MediaTek, Nvidia, Panasonic, Philips, Qualcomm, RealTek, Samsung, Sigma, Sharp, Sony and Toshiba."
I don't quite have to have it, yet.
A feeling of having made the same mistake before: Deja Foobar
4K resolution is a generic term for display devices or content having horizontal resolution on the order of 4,000 pixels. Several 4K resolutions exist in the fields of digital television and digital cinematography
Politics; n. : A religion whereby man is god.
Is there any word on how this '4K' actually looks at bitrates Youtube can push enough ads to pay for, and your ISP will permit?
I have the greatest respect for people who actually handle the challenges of paying the computational costs of video compression and decompression (and scaling if necessary) as efficiently as possible; but once their work is done, a nominal resolution (even an actual X pixels by Y pixels value, not some marketing bullshit) is nearly meaningless unless you are in the (rare for video, probably less rare for audio) situation of having such a high bitrate that the quality of your reproduction is being constrained by your resolution.
Barring an increase in bitrate, will it even be possible to distinguish between Xmb/s nominally 1080 video scaled up to 4k and Xmb/s nominally 4k video?
That’s not the best news, the best part of this story is that Google will do it using it’s own open sourced VP9 technology. Google acquired the technology from O2 and open sourced it. Google started offering the codec on royalty free basis to vendors to boost adoption.
Google has also learned the hardware partnership game and has already roped in hardware partners to use and showcase VP9 at CES. According to reports LG (the latest Nexus maker), Panasonic and Sony will be demonstrating 4K YouTube using VP9 at the event.
VP9 keeps FSF happy, users happy, content providers happy, carriers/ISPs happy and hardware vendors happy.
Google today announced that most leading hardware vendors will start supporting the royalty-free VP9 codecs. These hardware vendors include major names like ARM, Broadcom, Intel, LG, Marvell, MediaTek, Nvidia, Panasonic, Philips, Qualcomm, RealTek, Samsung, Sigma, Sharp, Sony and Toshiba.
VP9 is beneficial for everyone as it makes the codec available to vendors for free of cost – thus boosting its adoption compared to the non-free H.264/265. At the same time being Open Standard and Open Source it also ensures that users won’t require proprietary (and insecure) technologies like Flash to view content. The third benefit of VP9 is that it can deliver high-resolutions at low bit-rates thus using less bandwidth to watch content. It means that those on slower connections will not have to wait for buffering and be satisfied with low-resolution videos. It will benefit those on faster connections as they won’t have to waste their expensive bandwidth on videos.
but the cat videos look _amazing_ in 4k.
Hi! I make Firefox Plug-ins. Check 'em out @ https://addons.mozilla.org/en-US/firefox/addon/youtube-mp3-podcaster/
well worth the $3000 TV and the $100 a month internet bill to go with it
When you see what they really look like you'll wish the resolution was 320x200.
Oh, yes, of course, an open sourced codec is clearly the same problem as a platform-specific closed source product designed to lock the customer in to a particular vendor.
The only thing they have in common is that you hate them both.
I do not fail; I succeed at finding out what does not work.
When Google bought Youtube they converted all the videos to h.264 and made that the standard. Now all of a sudden h.264 is evil.
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YouTube goes 4K at CES, brings royalty free VP9 to fore front
There are some very big players moving in HEVC.
Netflix has tossed their hat in the 4K ring with the announcement of 4K streaming starting next month.
The jump from streaming 1920x1080 to 3840x2160 is not something that can be done by just flipping a switch. First of all, viewers need a 4K TV, which practically no one has yet. PCMag's Chloe Albanesius has informed us that Netflix's 4K content will require ''somewhere between 12 and 15 Mbps'' to stream properly. That;s a pretty serious connection which, again, not many .
By using H.265 HEVC (High Efficiency Video Coding) moving forward instead of the currently popular AVC H.264, Netflix thinks they will be able to stream the same quality they currently transmit at half the bitrate. Not only does this mean there's room for higher quality 4K streams, but the current HD content will be transmitted more efficiently.
It's unclear when we'll see 4K streaming available in standalone set-top boxes any time soon, or whether or not it will require new hardware in order to handle the increased resolution in the future, but for now it looks like the TV itself is the home for 4K streaming.
Netflix is bringing 4K streaming to TVs with H.265 and House of Cards [Dec 19]
So now we'll get idiots uploading cellphone footage of clips from Family Guy (dubbed into Spanish) scaled up to 4K instead of 1080p...
systemd is Roko's Basilisk.
It is just entering the consumer arena. Hence it is expensive. However since it is entering the consumer arena, we see companies like Youtube starting to support it.
And not a single Apple device will play VP9. Every Apple device will require transcoding, or using whatever format they find optimizes their [battery life|thermal envelope|PROFIT], which will nudge every well heeled, non-technical user to gravitate away from VP9.
Is it just my observation, or are there way too many stupid people in the world?
http://www.engadget.com/2013/12/02/dell-ultrasharp-4k-monitors/
3,840 x 2,160 resolution, HDMI, DisplayPort, USB 3.0, US$1,399 for the UltraSharp 24?
http://www.anandtech.com/show/7563/dell-24-uhd-up2414q-gets-a-price-28-uhd-4k-3840x2160-announced
Domestic spying is now "Benign Information Gathering"
While YouTube's preference is VP9, [YouTube's Francisco ] Varela left open the possibility that the site might use HEVC in the future. ''We are not announcing that we will not support HEVC,'' said Varela, adding that YouTube supports 17 different codecs currently.
According to YouTube, the first partner TVs and other devices that incorporate VP9 will start hitting the market in 2015. In 2014, YouTube will start transcoding HD video into VP9.
YouTube's Ultra HD Strategy Could Spark Battle Over 4K Video-Delivery Tech
I am not convinced that the transcode to YouTube will be enough to derail HEVC.
On May 9, 2013, NHK and Mitsubishi Electric announced that they had jointly developed the first HEVC encoder for 8K Ultra HD TV, which is also called Super Hi-Vision (SHV). The HEVC encoder supports the Main 10 profile at Level 6.1 allowing it to encode 10-bit video with a resolution of 7680x4320 at 60 fps.
On October 16, 2013, the OpenHEVC decoder was added to FFmpeg.
On October 29, 2013, Elemental Technologies announced support for real-time 4K HEVC video processing. Elemental provided live video streaming of the 2013 Osaka Marathon on October 27, 2013, in a workflow designed by K-Opticom, a telecommunications operator in Japan. Live coverage of the race in 4K HEVC was available to viewers at the International Exhibition Center in Osaka. This transmission of 4K HEVC video in real-time was an industry-first.
On November 14, 2013, DivX developers released information on HEVC decoding performance using an Intel i7 CPU at 3.5 GHz which had 4 cores and 8 threads. The DivX 10.1 Beta decoder was capable of 210.9 fps at 720p, 101.5 fps at 1080p, and 29.6 fps at 4K.
High Efficiency Video Coding
An inbuilt HEVC decoder is not entirely new of course, as LG's LA970 series of UHDTVs released last year also offered the same feature. However, the company's latest 4K Ultra HD TVs due to be unveiled at CES 2014 will use a ViXS XCode 6400 SoC (system on chip) that can decode HEVC-based content at 3840x2160 resolution with support for 60p frame rate and 10-bit colour depth, a world's first.
LG's 2014 4K TV Models Gets HDMI 2.0 & 10-Bit HEVC/H.265 Decoder [Jan 3]
Completely agree. I'm not terribly interested in the jump from 1080p to 4K, but very interested in seeing 60fps content.
Can you point to any vendors being locked out by the use of VP9, other than through their own volition?
The sky is not falling, Chicken Little.
I do not fail; I succeed at finding out what does not work.
I, too, have been having a terrible experience with YouTube, with it often times just freezing at the half or 2/3rd mark. It also seems that when you select a specific resolution, they take it as merely a suggestion. As you noticed, you can no longer let it buffer, they try to do some type of adaptive resolution switching which more often than not results in the stream dropping down to 240 just because I chose to skip ahead. Very annoying.
Yes, when you enable the HTML5-player some videos are still using Flash.
If you look closely, you might have noticed that videos with 'annotations' all load in Flash, those without annotations load in HTML5.
While I have seen videos on YouTube that had annotations in the HTML5-player (they clearly do some A/B testing at times), I would call that: not yet for general consumption.
So it is work in progress, but they aren't moving fast.
New things are always on the horizon