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Popularity On Facebook Makes People Think You're Attractive

RichDiesal writes "In an upcoming issue of the Journal of Computer-Mediated Communication, researchers conducted an experiment on the impact of the number of Facebook friends a person has on impression formation. When viewing modified Facebook profiles (all with the same profile picture and an experimentally controlled number of friends), people rated profiles with lots of Facebook friends as more physically attractive, more socially attractive, more approachable, and more extroverted. Since potential employers look at Facebook profiles these days, perhaps it's time to hire some Facebook friends."

21 of 116 comments (clear)

  1. Not All Potential Employers by CrankyFool · · Score: 5, Interesting

    I'm a hiring manager at a tech company. We generally think that looking at a candidate's FB profile is a social faux pas. LInkedIn? Sure. Facebook? That's their business. I'm not friends with my direct reports on FB, I don't expect them to friend me, and whatever they do there is their business.

    Maybe it's time to find a better class of potential employers?

    1. Re:Not All Potential Employers by Opportunist · · Score: 4, Funny

      Are you hiring?

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      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    2. Re:Not All Potential Employers by CrankyFool · · Score: 2

      Why in heavens' name would I care whether or not someone I'm going to hire is playing Weed Farmer or -- let's just cut to the heart of it -- even an illegal drug user?

      I've known enough people who've taken illegal drugs (pot, X, whatever) who were phenomenally good at their job that I fail to see how it's any relevant to me what they do in their off-hours. You could argue that there's a morality component (if I'm being honest I'm not crazy about hiring someone who beats their spouse non-consensually, for example) to hiring decisions, but even then, what's the morality of smoking pot? Why would I care?

    3. Re:Not All Potential Employers by tlhIngan · · Score: 2

      When I recruit people, having a Facebook profile at all is typically a negative thing. Not enough to disqualify them for a position, but they better make up for it in some other way. If the person has no social media accounts traceable to them, then it's a huge plus.

      And yet, having a FB profile is generally required if you're security conscious, because you cannot control what your friends do otherwise. Don't want to be tagged? Well, unless you have a profile, you can't block it! Etc. etc. etc.

      So yes, I have a FB profile. I hardly ever log into it (maybe once every couple of months when FB updates their security settings). I don't post anything on it and all I have is minimal. Hell, you can find out more about me from my LinkedIn than my FB. (I also have only 7 friends, and about 10 on the "please add me" list that I haven't decided what I wanted to do with).

  2. So sad and pathetic by john_uy · · Score: 4, Insightful

    It's so sad and pathetic that the metric being used by people is amount of Facebook "friends".

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    1. Re:So sad and pathetic by Joce640k · · Score: 4, Insightful

      Welcome to the real world.

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      No sig today...
    2. Re:So sad and pathetic by Lumpy · · Score: 4, Insightful

      Sad and pathetic is the proper way to explain anyone working in HR looking at Facebook profiles for hiring.

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      Do not look at laser with remaining good eye.
    3. Re:So sad and pathetic by wonkey_monkey · · Score: 2

      It's so sad and pathetic that the metric being used by people is amount of "friends".

      FTFY. It likely has nothing at all to do with Facebook specifically.

      "Number of friends" is probably a very useful metric when it comes to determining how useful it would be to have someone as a friend.

      That we now can gauge this using a website instead of real-world interaction, and are living in apartments instead of mud huts, makes little difference.

      So, no, it's not "sad and pathetic" at all. It's an instict, and like all instincts it can be gamed.

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    4. Re:So sad and pathetic by QilessQi · · Score: 2

      Well, that escalated quickly...

  3. Or not. by Cenan · · Score: 4, Informative

    If you're using public FB data to determine if a prospective employee is a good fit, you're getting what you deserve: only idiots have a publicly accessible timeline. A properly managed FB profile will only give you a picture and if you're lucky an email address, something you could have gotten by just asking for it.

    On a side note, that "study" in the article hardly sounds robust.

    Six months later, the researchers got in touch with their guinea pigs’ employers to ask about their job performances. Unfortunately, of the over 500 guinea pigs, just 56 of the employers responded. So the sample is small, but the researchers found a strong correlation between those employers’ reviews and the employability predictions they had made based on folks’ profile pages.

    Congratulations, your ~10% response rate allows you to draw wildly speculative conclusions. The second study has similar problems, trying to insinuate a correlation between their performed IQ tests, FB profile data and eventual student transcripts. Bullshit.

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    ... whatever ...
    1. Re:Or not. by Opportunist · · Score: 2

      Actually, a properly set up FB account tells a boss everything he should know. From the employee's perspective, of course.

      You try to spy on me, be prepared to see what you're supposed to see. I feel by no means obligated to tell you the truth, after all, you could have asked and I would have told you. You decided you wanted information from some third party about me, so don't come complaining to me when that information is false.

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      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  4. Superficial stuff by jones_supa · · Score: 2

    Facebook is a stressful place to be. It encourages to care about all sorts of psychopathic bullshit like this. Who has most friends, who has most action-packed photos, who makes the wittiest status updates, who collects the Likes.

  5. Re:no Facebook by Opportunist · · Score: 5, Insightful

    Quite the opposite, some months ago people looked at me oddly when I said I have no FB account, now they just nod sagely and mutter something about "prolly better...".

    FB is the new cigarettes, I'd say. It used to be cool, but now everyone who started when it was cool wishes they hadn't.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  6. Ah, the Journal of Computer-Mediated Communication by korbulon · · Score: 3, Interesting

    That bastion of scientific progress and beacon of enlightenment.

    Trash "research" like this is one of the big reasons I had to leave academia. Shelves and shelves lined with tomes of pabulum. So much drivel, you wouldn't believe. And I'm not referring to abstruse areas of investigation, but rather all the ad-hoc, pseudoscientific articles and journals which pollute scientific libraries and are the inevitable answer to the prime commandment of academic life: "publish or perish.".

  7. Re:Ah, the Journal of Computer-Mediated Communicat by kamapuaa · · Score: 2

    So what? There's a lot of drek out there, fortunately it's easy to ignore what you don't care about. Like if I were to go to a bookstore, 90% of the books would hold no interest to me, and I will likely ever read .1% of the books. That doesn't mean I give up on books.

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  8. Re:Will it get me nubile girlfriends? by The+Rizz · · Score: 3, Informative

    Research on seemingly unimportant connections that have curious correlations is how breakthroughs are made. It's done to try disprove a link as often as it's done to prove it; the point is to find out for sure, one way or the other.

    As for who does it, there's tons of people who want these types of research done - marketing, policing, data mining, etc. In this case, it was likely either commissioned by a company or group with vested interest in social media, or was done by a grad student for a thesis.

  9. Re:money makes you sexy by Joce640k · · Score: 3, Interesting

    If the only reason she's there is your money then you're doing it wrong.

    Spend it on hookers until you find The One. It's far cheaper. And more fun.

    Remember: Women are sneaky and knowing when she's The One is difficult (doubly so when you've got money).

    --
    No sig today...
  10. Being a misantrhope is hard. by Holammer · · Score: 3, Interesting

    I have a *very* rare name/surname combination, so I'm easy to find, or at least I would be if I had a Facebook account, which I don't.
    So I've had two employers ask me why they can't find anything about me on Google/Facebook, one of them even asked me straight up if I had served time in prison. So I'm not surprised by the findings, at all.

  11. So Facebook is just like High School by atouk · · Score: 2

    You can't like him, I Liked him first.
    or
    Nobody else Liked him, so I won't Like him either.

  12. What? by SuperTechnoNerd · · Score: 2

    What's all this facebook stuff I keep hearing about?
    I stick my face in books all the time..
    I love to read..

  13. Re:Ah, the Journal of Computer-Mediated Communicat by Anonymous Coward · · Score: 2, Interesting

    It's actually a quite decent journal. If you have concrete claims for your sarcastic remarks, please share them, but I am unaware of any evidence that the journal is not, largely, a good and honest scientific publication.