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Mercedes Pooh-Poohs Tesla, Says It Has "Limited Potential"

cartechboy (2660665) writes "They say you shouldn't bite the hand that feeds you. Maybe it should go you shouldn't trash talk the company you partner with. U.S. head of Mercedes-Benz Steve Cannon was just quoted as saying future service of Tesla's vehicles could be 'limited,' and that while it's great, the market could be more attracted to other luxury automakers once their products hit the market. Cannon also suggests that the current infrastructure isn't up to maintaining and fueling electric vehicles, in particularly Tesla's stores and go-to servicing can't handle high demands. Naturally he said Mercedes has the 'whole network' to put customers minds' at ease. Sounds like fighting words to me. Hey Mercedes, where's your Model S competitor?" There is a reason that Jim Rogers drove around the world in a Mercedes.

9 of 360 comments (clear)

  1. Myopic viewpoint by ckhorne · · Score: 5, Insightful

    As long as you look at the world as it is now and don't account for a fast moving tech world, I suppose his viewpoint is correct.

    In the same vein, around 2004 or so, smart phones would have appeared "limited" because the cell and wifi infrastructure didn't exist. Yet, in 10 years, the supply has met the demand (well, arguably), and now smart phones are ubiquitous.

    Or it could just be sour grapes.

    1. Re:Myopic viewpoint by Nidi62 · · Score: 4, Insightful

      If you're spending $70k on a car and your options are between the two companies I could definitely see the appeal in sticking with a tried and true brand.

      The thing is, as more and more people buy the $70,000 car, Tesla can start mass producing cheaper models as well. When my truck completely wears out in about 5-7 more years or so, I would certainly consider buying a Tesla if they have a model costing around $35k. As they are able to reach potential customers at the lower price points their brand will grow. Tesla isn't DeLorean, is much more practical than SmartCar, and has much better asthetics than any other electric car out there today. I think the company has legs.

      --
      The only thing necessary for evil to triumph is for it to be pitted against a slightly greater evil
    2. Re:Myopic viewpoint by deroby · · Score: 4, Insightful

      I once thought the same thing about SAAB....
      (except for the 'they suck' part off course)

      --
      If there is one thing to be learned on slashdot, it has to be sarcasm.
  2. Ghandi said... by Roxoff · · Score: 5, Insightful

    "First They ignore you, Then they laugh at you, Then they fight you, Then you win."

    I think this looks a bit like Mercedes laughing at Tesla...

    --
    "Is the Chief Priest an Offlian? Do dragons explode in the wood?"
    1. Re:Ghandi said... by Em+Adespoton · · Score: 5, Insightful

      "First They ignore you, Then they laugh at you, Then they fight you, Then you win."

      I think this looks a bit like Mercedes laughing at Tesla...

      These days the big players know about Ghandi's saying, and attempt to do an end run around it:

      First they ignore you in public, fight you in private, and spend millions on lobbyists to prevent you from getting off the ground.
      Then they start suing for patent infringement/Trade infringement/whatever and possibly attempt to buy you out and bury your technology.
      If you survive, then you win. For the past 60 years, nobody's really got this far in the US, other than Japanese and Korean automakers, who played by the rules and became just like the US automakers.

  3. Mercedes shouldn't talk. by geekmux · · Score: 5, Insightful

    "...Tesla's stores and go-to servicing can't handle high demands. Naturally he said Mercedes has the "whole network" to put customers minds' at ease."

    Yes, I feel so much more at ease knowing there is an entire network of highly trained and certified rip-off artists across the country ready to turn my $35,000 Mercedes into a $60,000 pain-in-the-ass when it breaks down and needs to visit a "certified" repair shop.

    "There is a reason that Jim Rogers drove around the world in a Mercedes."

    Uh, yeah, a one-of-a-kind purpose-built Mercedes counts about as much as an army tank in this discussion. If you want to make claims about traversing the globe, impress me with an actual product demonstration, not a bullshit one. I would hope one would be able to traverse the globe in a custom-built vehicle that likely exceeded $500K in total costs, regardless of who built it.

  4. Allow Me To Translate That! by JimSadler · · Score: 5, Insightful

    What he really should have said is all automakers are frightened to death by Tesla and embarrassed beyond all bounds that they did not create Tesla's products. Obviously there is a conspiracy afoot to stop Tesla in its tracks as every state that Tesla sells in has suits claiming that they should not be allowed to exist. The industry is reacting as if Tesla had invented a car that could run for free on a drop of water. The powers that be see the handwriting on the wall and they are have a fit.

  5. Re:Yeah? by lgw · · Score: 5, Insightful

    The simple fact is, for the moment Tesla is an expensive car but not a luxury car. It gets the smooth ride part right, thanks to the non-reciprocating motor and no gearshifts to manage, and that's great, but compared to a similarly piced Merc or Lexus it's lacking (and at the unsubsidized price, where the S-Class lives, it's embarrassing).

    But that being said, Tesla company-wise is like nothing the industry has ever seen. They keep improving cars they've already sold. No one does that. Many of the "luxury features" on a luxury car aren't actually very expensive, they're just a matter of seeking every possible improvement, from better window laminates to keep the car cool in the sun, to a slightly better feel to the sun visor when you swing it thanks to not using the cheapest possible part. I'd bet that Tesla will catch up fast - I've never seen such rapid incremental improvement in a model line in my life.

    While some features do add a bunch to the cost of the car, I think Tesla, thanks to it's top-notch ride, could be fine alongside the E-Class / GS / Dozen or so other cars in it's price range in just a few years, of Tesla's rate of improvement continues. Unsurprisingly I guess to us geeks, they take a software-company view of "1000 incremental improvements? no problem, here's how we'll roll em out" that may leave the execs at Mercedes et al wondering what hit them.

    --
    Socialism: a lie told by totalitarians and believed by fools.
  6. Re:Yeah? by Guspaz · · Score: 5, Insightful

    Some of them are sort of valid, but not relevant in practice. For example, it's true that Tesla's current service infrastructure can't handle high demands... but that's because the infrastructure is sized for the current customer base. Building a service infrastructure that can handle many more customers than you actually have is a waste of money, and it's completely unnecessary so long as you continue to scale that infrastructure as you grow.