Sony Warns Demand For Blu-Ray Diminishing Faster Than Expected
Lucas123 (935744) writes "Sony has warned investors that it expects to take a hit on expected earnings (PDF), due in part to the fact that demand for Blu-ray Disc media is contracting faster than anticipated. In two weeks, Sony will announce its financial results. The company expects to post a net loss. Sony's warning is in line with other industry indicators, such as a report released earlier this year by Generator Research showed revenue from DVD and Blu-ray sales will likely decrease by 38% over the next four years. By comparison, online movie revenue is expected to grow 260% from $3.5 billion this year to $12.7 billion in 2018, the report states. Paul Gray, director of TV Electronics & Europe TV Research at market research firm DisplaySearch, said consumers are now accustomed to the instant availability of online media, and 'the idea of buying a physical copy seems quaint if you're under 25.'"
Especially when those copies come with awful DRM.
They should re-tool all of their factories, embrace the inevitable, and minimize (or prevent) losses by marketing it for storage and reducing the price of the discs and drives. The only thing that can save Blu-Ray now is to re-purpose it.
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Was it even ever popular? I never had a Blu-Ray player in my house and I have only held a internal player once in my hands. In my opinion, Blu-Ray has failed as a successor to DVD. Even in the autumn days of DVD, you can find disks and players everywhere. With the better Blu-Ray, adoption had been hurting and it has never seen the lift-off its predecessor had. I doubt that a successor to Blu-Ray will fare much better.
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The FA says that Blu-ray disc sales are increasing, but overall disk sales are slowing because DVDs are contracting so quickly.
Quoting the article. "Last year, about 124 million Blu-ray discs were sold in the U.S., a 4.2% increase over 2012, according to IHS Technology. Even so, because of reduced pricing for the format, revenue only increased 2.6%. DVD sales, which have been plummeting for years, dropped 13.6% last year."
Blu-ray data rates are far higher than anything you can stream today, and people who care about that (not many of the commenters apparently :) ) apparently are still buying discs.
I do come from the movie business, so I surely have a different perspective; but to filmmakers quality is paramount.
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