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Ask Slashdot: How Do You Tell a Compelling Story About IT Infrastructure?
An anonymous reader writes "Every month we submit status reports to upper management. On the infrastructure side, these reports tend to be 'Hey, we met our service level agreements ... again.' IT infrastructure is now a lot like the electric company. Nobody thanks the electric company when the lights come on, but they have plenty of colorful adjectives to describe them when the power is off.
What is the best way to construct a compelling story for upper management so they'll appreciate the hard work that an IT department does? They don't seem particularly impressed with functioning systems, because they expect functioning systems. The extensive effort to design and implement reliable systems has also made IT boring and dull. What types of summaries can you provide upper management to help them appreciate IT infrastructure and the money they spend on the services it provides?"
What is the best way to construct a compelling story for upper management so they'll appreciate the hard work that an IT department does? They don't seem particularly impressed with functioning systems, because they expect functioning systems. The extensive effort to design and implement reliable systems has also made IT boring and dull. What types of summaries can you provide upper management to help them appreciate IT infrastructure and the money they spend on the services it provides?"
give them a system that doesnt function how they want.
When they complain, give them what they want
profit!
have you seen my sig? there are many others like it but none that are the same
Try this one:
Jane felt there were too many cables under her desk so she took her scissors to several of them and cut them back to the floor opening.
Our team successfully ran new cables and got the network up and running in the space of half an hour as well proactively took steps to prevent such an occurrence in the future by tossing Jane out the window.
We will bankrupt ourselves in the vain search for absolute security. -- Dwight D. Eisenhower
It sounds like you're upset because upper management is treating you like infrastructure, rather than the heroes you are?
You made the point yourself - nobody cheers when the lights come on, they get pissed when they go out. IT SHOULD be boring and dull. To an average person in your company, they shouldn't - EVER - care about how or why their systems work.
Do you think providing electricity isn't a difficult enterprise, requiring a huge number of highly-trained people doing a bunch of things right, 24/7? And I bet, a hundred years ago, people looked at people working in "electricity" the same way people looked at "IT" twenty years ago.
It's not 100 years ago. It's not 20 years ago. And we're not heroes or geniuses. We're plumbers. (Except that we're too dumb to unionize.) If anything, we are incredibly lucky that our uses are satisfied with the - in most cases - poor level of service they receive. Think about it - in all the time you've worked in IT, how many times have you seen the electricity in a building just go out, without explanation? Now, how many times have you seen major server outages, costing more than a million dollars in lost productivity? For me, I have never seen an electrical outage not related to a major disaster that kept everyone out of the building anyway. I have seen at least 5 outages that led to $1m or more in losses - and three of them were for stupid, easily preventible things. (Really? You upgraded both the primary and backup SAN at once, and killed the entire network for six hours when the patch turned out to not run properly?)
Take another look at your question. It's premised on the proposition that IT SHOULDN'T be boring and dull - which I disagree with entirely - and that IT should get more appreciation than it does, which is questionable at best. What's driving you to ask those questions, in that way?
How do you tell a compelling story about IT infrastructure?
Once upon a time, there was a filing cabinet. This was no ordinary filing cabinet, for it sat beside a large server rack, and every day it gazed longingly at the shiny, blinking machines and wondered what it was like to be in the cloud storage business.
How's that, OK for a start?
I have a better idea, courtesy of politics:
"We have successfully prevented Al Qaeda from taking down our infrastructure in April"
"This month, we are proud to announce that our infrastructure is now gender-neutral and completely embraces the LGBT community!"
"The IT datacenter is now fully secure against velociraptor attacks."
"We are happy to inform you that as of this month, our IT infrastructure is 100% Animal Cruelty Free!"
"For the month of April, we have completed our (self) certification, and as a result we now feature only Free Range servers in our infrastructure."
Quo usque tandem abutere, Nimbus, patientia nostra?
You talk about something the listener wants to hear. Things that interest them.
It's simple in principle but tough in practice because you need to know your audience. The only way to do that is to listen to them. What are *they* talking about? What are they trying to get the company to do? Use that to frame your story. So if it's trying to cut costs, tell them a story about how you successfully cut costs; or even better, how you *failed* to cut costs and but then later on figured out a better way. If they're pushing some management theory, show how you are putting it into practice, and how it's going to solve some long standing problem you've been struggling with.
There's not a "clear bright line" between effective communication and kissing ass. Superficially it looks much the same because both involve getting the audience to connect your story to something significant to them. The difference is in what you intend the audience to take away. If they come away knowing something about IT they didn't know before, that's solid communication.
Communication requires some shared frame of reference; a common model to which the symbols you are exchanging refers. I learned that on the first page of my data communications theory text, and it's true for human communications too. To communicate effectively with an audience you have to speak in their language. If you don't, everything you'll say just sounds just blibber-blabber to them, even if they're a *smart* audience.
That's another simple-sounding principle that's hard to put into practice. If you want to communicate unfamiliar information to someone, you have to bridge the gap and familiarize yourself with their mental landscape. Imagine a cosmetologist is tasked with explaining to you how to select and apply make-up. If she talked to you the way she'd talk to another cosmetics geek, you wouldn't learn anything. If she related it to something you already understood, like the OSI network stack or the 3SAT boolean satisfiability problem, you might learn something. But it would be a lot of work on her part; it's a lot easier to pretend you understand what she's talking about and hope you come away with something.
Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
"We have twelve thousand users accessing our resources daily. Those resources have collectively exhibited a 99.997% uptime.
"We see nine terabytes of data flowing through our networks on a weekly basis."
"We manage nineteen B2B connections representing 22.5 million dollars a month in company business."
"We process an average of 120 helpdesk tickets a day, with a mean time to resolution of eight minutes."
And so forth. I've also seen reports on capital equipment vs overhead, trending over the last X number of years. It's useful to show, for instance, that the majority of your costs are not personnel related, lest upper management get the idea that they could save a buttload of money by outsourcing personnel to a bunch of taxi drivers in Nanjangud.
Customer satisfaction surveys could also be important, especially if they're substantially better than, for instance, the average customer satisfaction for offshore IT...
Oliver's law of assumed responsibility: If you're seen fixing it, you will be blamed for breaking it.
Meanwhile, the janitorial staff are over on their blogs asking "how can we present a compelling story to management?"