Can Google Influence Elections?
KindMind (897865) writes "From the Washington Post: 'Psychologist Robert Epstein has been researching [how much influence search engines have on voting behavior] and says he is alarmed at what he has discovered. His most recent experiment, whose findings were released Monday, found that search engines have the potential to profoundly influence voters without them noticing the impact ... Epstein, former editor-in-chief of Psychology Today and a vocal critic of Google, has not produced evidence that this or any other search engine has intentionally deployed this power. But the new experiment builds on his earlier work by measuring SEME (Search Engine Manipulation Effect) in the concrete setting of India's national election, whose voting concludes Monday.'"
Google will be renamed Weyland-Yutani at some point anyways...
So search engines could influence elections; but we have no evidence as yet that they are exploiting that capability, while newspapers, radio, and television have been doing their best in that area more or less since their respective introductions.
Sounds like we'd better start panicking now.
Ooooh Epstein; you have so much to learn. Maybe you should Google 'Peer review' etc.
"Oops, I always forget the purpose of competition is to divide people into winners and losers." - Hobbes
Or a rather huge rock of salt. If lots of people are interested in a subject, create pages that link to pages dealing with it, tweet about it, post about it, etc, that will - or should, at least - create a change in ranking, regardless of it being about politicians, or snakes (oh, sorry, they just might be the same :P). Calling the changes in rankings that reflect people's interest - or lack of it - about a certain subject 'influencing' sounds to me very largely misinterpreted. Anyway, if some people can really be influenced by the rankings of a search engine, that's more a testament of those people's intellect or ignorance, than anything else. Plus, the numbers in the mentioned study, and how they were obtained, can't convince me of any 'science' behind them, let alone make me even consider their significance - if any. Especially this one: 'Biased search rankings also changed the extent to which participants indicated they trust the candidates' - which, to me at least, simply sounds crazy stupid.
I am putting myself to the fullest possible use, which is all I can think that any conscious entity can ever hope to do.
It is a simple fact that they had a mind to, they could drastically impact the elections.
Nearly 90% of the people out there use Google to search for information about everything from the political to lolcatz.
All they would need to do is omit some results from the search and place others high in the list. They can even insert propaganda into seemingly unrelated searches.
Something perhaps designed to manufacture rage at one particular party or candidate.
Controlling all information to have complete power.
Imagine if google and bing decided that a certain candidate didn't exist and the name only returned some unrelated items. No news article links, no info sites, nothing.
The more it greases the more it gets to slide.
Fo sho'
Google will be quite happy to give it a try . Google is here to sell anyone as much influence as they are willing to pay for... All of those anonymous special interest campaign dollars are burning a hole in souls for sale to the highest bidder. Lobbyists might as well be optimized by those who "don't be evil"... but will be profitable and peddle some product .... and we are that product they are selling. Google is the people's pimp.
The bigger problem is that we, the people, have only 1 voting-moment in every term.
You can ask yourself: how is this possible, considering the technological advancements we have been through in the last two decades (in the fields of communication and social media)?
The answer: congress has only itself to blame.
Check out this video:
https://www.youtube.com/watch?...
If Pandora's box is destined to be opened, *I* want to be the one to open it.
Google/Bing could get away with manipulating elections, but as soon as it's publicly revealed they have done so, the people who are really in charge will make it all sorts of illegal, or flat-out destroy them entirely.
Even if you help the party in power, they won't want you to put them out of power.
But so can I.
Duh...
Information will affect what you think, reliable information more so....
...[ threw a very public tantrum, ]... threatened legal action if the warning concerning his website was not removed, and denied that any problems with his website existed.[10] Several weeks later, Epstein admitted his website had been hacked, but still blamed Google for tarnishing his name and not helping him find the infection.[11]" - WP.
"In 2012, Epstein publicly disputed with Google Search over a security warning placed on links to his website.[10] His website, which features mental health screening tests, was blocked for serving malware that could infect visitors to the site. Epstein
The paragraph above that I found via google (top hit) certainly affected the way I think about Epstien. In fact it could be said that google made coffee come out of my nose when I read the line above it - "Epstein has studied psychological maturity and published an online maturity test.".
And did you exchange a walk on part in the war for a lead role in a cage? - Pink Floyd.
totally read that title wrong
I'm counting you guys in the US as a third world country. Sorry, but you are.
Well, in a certain sense, every country in this planet is a third world country. Third from the Sun, of course.
Please, return your Geek ID card if you don't catch the reference and/or the ha ha only serious mood. Thank you.
If you control the information, you can exert significant influence in the decision-making process of the individuals that use your service. You should not need a big research to figure this out.
Actually that happens also to be the most major "design gap" in Democracy (and I say that, even though I'm Greek). The fact that you will increase the decision makers in a topic does not mean that you will get a better & more objective decision, simply because they might lack the proper, accurate information to make an informed judgment. In other words, by increasing N, you average out the localized/special interests, but you also reduce the average amount of information each "unit" has on the topic (because you sum and divide by N).
So, coming back to the topic, accurate information is a key contributing factor for good decision making, especially for important topics like who will be your head of state for the next ~4 years. That is why diversification is beneficial even in your personal "information channels".
...stimulate *erections*
Since without massive levels of auto correlation he has no business model.
Don't tell Israel.
Why democracy is so awesome? Why people who are so easily influenced by the media, so as to change their entire vote, should be able to influence the passing of laws dictating how I should lead my life?
Seems to me the average voter is a dolt. And this move to make sure that even people too lazy to get a free state issued ID can vote... so they don't even have to get their fat ass out of the house and can vote over the Internet... THESE are the people who are going to tell ME how to live?
"With a group of more than 1,800 study participants â" all undecided voters in India -- the research team was able to shift votes by an average of 12.5 percent to favored candidates by deliberating altering their rankings in search results, Epstein said. " Which is exactly why Google does not manually manipulate their search result rankings for any reason, no matter who complains about it. Someone brings a lawsuit against Google for their search rankings seemingly every day. No one ever wins. The rankings are decided by an algorithm that for the most part gives very appropriate results. Unless someone shows me evidence that Google is manually manipulating rankings then this is a non-story to me.
It's always manipulating the results....by design. Google will show you the links that it thinks the majority of people are looking for, based on your search term. It might even adjust them a bit if it knows more about you. So if I'm a minority candidate in an election, with a weak online campaign, there is a chance my content is filtered out simply because Google thinks I'm noise. Or I'm pushed several pages down in the listings. As a person using google, I can tweak my search to find better results, but only if I know the results are there to find." What color of lipstick does Trinity wear in the matrix" will get me a vastly different answer from "What color lipstick do movie stars wear?" Same for politics - "What candidate supports gun control" will get you a different result from "What candidate is looking to limit the caliber of rifles to .22". Both could get me a politician, but the first is going to get me a far more generic "popular" link then the much more specific second. And if I don't know I'm looking for the second guy, I might stop at the first.
And IMO at a given size/serving the public should be required to follow rules similar to that of government, such as to remain impartial/give equal screen-time/money to all parties(if any).
I did say IMO..
I'd like to see wikipedia create their own independent web search engine/database. I would be more inclined to trust their results(not ad influenced anyway)
US is First World by definition. Sorry, but it is. Third World means not allied with US or USSR. Guess what the Second World was.
We actually should use the page-rank algorithm for elections!
If Pandora's box is destined to be opened, *I* want to be the one to open it.
Few other companies stop there. They might as well just go all the way and either buy the election or buy the politician. It is, after all, the American Way.
Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
anything people read, view, or discuss can influence everything we do, so of course google can influence elections...what a stupid questions.
advertisers pay huge sums to google for what?...to influence people to choose and buy their products
elections are simply a money game nowadays anyway...its been known for a century that election outcomes are almost totally a results of the dollar inputs.
never bring a twinkie to a food fight.
Yeah, but India's a squalid, pestilential hole of a third-world nation where a huge majority of their people think COWS are "sacred animals" instead of roving sources of hamburger and steak.
If they're THAT backwards, is it any wonder someone putting "Vote for UNPRONOUNCEABLE NAME!" at the top of a search result sways such stupid people?
US is First World by definition. Sorry, but it is. Third World means not allied with US or USSR. Guess what the Second World was.
I actually laughed at the poor troll attempt.
I'll add to the conversation out of boredom. First world is the classification given to countries that are considered most developed and their people most civilised. Second world are developing countries, such as my own. Third world are considered countries with really poor development and lack of social development. It's actually a top of countries and US, as any other country, can go up and down. While US becoming underdeveloped or uncivilised is unlikely it's not impossible.
This isn't so important in the context of India. In India political parties have better and more effective methods to influence the voters. One method that is currently the favorite is to bribe the voter. In the currently held election political parties were offering $8 to $16 per vote. Another method is called as "booth capturing". Where a bunch of goons or politically influential people storm a polling booth and start pressing the buttons on the voting machine in their favor. The prime ministerial candidate from the currently ruling party was caught doing exactly that. The penalty would be that he might have to privately apologize. Another popular method is to spread fear among the voters. Some employers have threatened their employees to vote for a particular party or risk losing their job. Most people are not aware that its a secret ballot and hence comply. May be its true too, who knows? The voting machine could be watching you.
The rich become powerful and the powerful become rich. Democracy is a charade.
Because it gives the people who dislike the current situation a reason to think they can fix the systems problems by talking and getting public support. Without that belief their only option is civil war or crime. This belief is the reason that Democracy is great, because it drastically reduces civil war.
I thought part of the point of Google tracking you was that they could tailor search results (and ads of course) to your interests. So Google finds you're interested in Ron Paul, and gives you more stuff about Ron Paul.
Don't waste your vote! Vote for whoever you want, unless you live in a swing state it won't matter anyways
Open secrets should have some influence though. But the most influence still comes from the TV propaganda machine. The other probably being alcohol abuse.
“He’s not deformed, he’s just drunk!”
can it, it should be DOES IT. Pretty much any media source can have influence, it all depends on the "sheeple" be they on the left or the right. If a person is not an independent thinker, then yes, media can have influence. I consider myself a constitutional conservative, but, I also think for myself and don't do something just because "everyone else does".
Elections are just marketing and guess what people use Google for?
if Google can influence voters.
I just googled "Can Google Influence Elections?" -
Four of the top five hits are certain that it can (the other one is slashdot).
That's alarming. I didn't know that before I googled it.
If that's the kind of ignorance that lets you sleep well in your mud hut, don't let me stop you.
https://www.google.com/search?...
Casteism