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Amazon Purchases .buy TLD For $4.6 Million

onproton writes: Amazon outbid Google at the ICANN auction this week for the top-level domain .buy , to which it now has exclusive rights, paying around $4.6 million for the privilege. Google was also reportedly outbid for the .tech domain, which went for around $6.7 million. No word yet on Amazon's plans for the new domain suffix, but it's probably safe to say amazonsucks.buy will be added to Amazon's collection of reserved anti-Amazon URLs.

4 of 67 comments (clear)

  1. Re:i.buy by jeauxkewl · · Score: 4, Funny

    Buy.com should buy buy.buy from Amazon.

  2. Re: i.buy by Anonymous Coward · · Score: 4, Insightful

    Selling entire TLDs to companies is as stupidly shortsighted as giving large IPv4 blocks to companies in the early days of the internet.

  3. Re:i.buy by mythosaz · · Score: 4, Funny

    "Bye bye buy.buy." -Buy

  4. Greatest price war ever by Jumunquo · · Score: 4, Funny

    Wait until they auction off the .sucks TLD!