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Apple Said To Be Working On a Pay TV Service

Posted by timothy on from the box-for-every-day-of-the-week dept.

walterbyrd writes Apple is in talks with TV programmers to put together its own over-the-top pay TV service, Recode says. According to the site's industry sources, Apple's proposed service would be comprised of bundles of programming, secured through deals with content providers and sold direct to consumers, rather than a full TV lineup. Apple has reportedly already shown demonstrations of the proposed service to people in charge of TV programming, but Recode says the talks 'seem to be in early stages,' with the pricing and release date still yet to be set.

3 of 155 comments (clear)

  1. Hey Apple, here's some free consulting by n0w0rries · · Score: 5, Insightful

    If I pay for TV I expect NO COMMERCIALS. PERIOD!

    Hulu thinks if they show me the same commercial every 5 minutes that somehow I won't despise them and their advertiser.

  2. "Over the top" by imidan · · Score: 5, Informative

    In case you don't know what "over the top" means in this context, this is from Wikipedia:

    In broadcasting, over-the-top content (OTT) refers to delivery of audio, video, and other media over the Internet without the involvement of a multiple-system operator in the control or distribution of the content. (A multiple-system operator or multi-system operator (MSO) is an operator of multiple cable or direct-broadcast satellite television systems.)

    So, apparently, it just means streaming media over the Internet.

  3. Step 1: Kill Forced Bundling by Tablizer · · Score: 5, Interesting

    Even though I'm in a well-populated area, we have only two viable providers, and they both suck badly. I welcome competition from Apple so that they can't slack as much.

    One feature I'd really like to see is single channel subscriptions. I don't want to have to pay $25 more for the next level JUST to get one stinkin' channel. Bundling drives me crazy.

    If I can cherry-pick channels I want at about $7 or less per channel, then I'll be knocking at Tim Cook's door to get it.

    Or even pay-per-show over bundling. I don't watch much TV. Apple has the negotiating power to thumb the bundlers.

    F forced bundling.

    --
    Table-ized A.I.