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AT&T To Match Google Fiber In Kansas City, Charge More If You Want Privacy

An anonymous reader writes: When Google Fiber started bringing gigabit internet to cities around the U.S., we wondered how the incumbent ISPs would respond. Now we know: AT&T has announced they will match Google Fiber's gigabit offerings in Kansas City. Of course, there are some caveats. First, AT&T's rollout may stop as it fights the Obama administration over net neutrality. Not that it would be a nationwide rollout anyway: "AT&T does not plan to offer the ultra-fast Internet lines to every home in the market. Rather, he said the company would calculate where demand is strongest and the investment in stringing new cables promised a decent return."

There are also some interesting pricing concerns. The company plans to charge $70/month for gigabit service, but that's a subsidized price. Subsidized by what, you ask? Your privacy. AT&T says if you want to opt out of letting them track your browsing history, you'll have to pay $29 more per month. They say your information is used to serve targeted advertising, and includes any links you follow and search terms you enter.

1 of 227 comments (clear)

  1. Re:Thought process by Anonymous Coward · · Score: 3, Funny

    yah, but we trust google more than AT&T.

    Also, google is likely doing it for their own benefit (google will aggregate and use data for their own business---they're unlikely to resell it), AT&T is doing it for the dubious reason of gathering data to sell to others (not to use it themselves). At that point, you don't know who'll end up with that data...