Samsung Takes On Apple Pay By Acquiring Mobile Wallet Startup LoopPay
An anonymous reader writes Samsung is buying major Apple Pay and Google Wallet competitor LoopPay. "Our goal has always been to build the smartest, most secure, user-friendly mobile wallet experience, and we are delighted to welcome LoopPay to take us closer to this goal," JK Shin, Samsung co-CEO and head of the company's mobile business, said in a press release. "What's a real differentiator is this uses technology that's in stores today," David Eun, executive vice president of Samsung's global innovation center, said in an interview. "We don't have to wait for a point in the future where there are a lot more [NFC-enabled] terminals."
Seems that "Takes On" is probably far too strong a term for what Samsung is doing. "Desperately tries to remain relevant by hitching itself to an already obsolete payment method" is probably closer to the truth.
The article points out how LoopPay can more easily work with existing terminals, and ApplePay needs retailers to get new terminals.
But aren't most retailers going to be upgrading in the near term anyway? The U.S. is moving to credit cards with chips now which mean most serious retailers will be upgrading. The little retailers are probably mostly going to upgrade also, once Square supports ApplePay because you don't want to pass up those customers.
It's a nice try but I don't think it will get much traction no matter how easy it is for retailers to support, since they have to convince the customer first...
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Great name, Samsung. Nice work.
So it amplifies and broadcasts the signal held on the magnetic stripe of an old-style credit card. The completely unencrypted, insecure data that has your card number AND the 3-4 digit verification number.
Why? Because modern card readers will never catch on, of course! Especially when retailers will be tripping over themselves to switch to the new smart readers in a year, since the credit card processors will hold them responsible for any fraud resulting from still using the old gear.
This is a train wreck. Good on LoopPay for convincing some sucker to buy them before their product falls on its face.
How can I believe you when you tell me what I don't want to hear?
I can't help but think that Google has seriously missed the boat when it came to mobile payment. Google Wallet was compatible with Android smartphones, ... and released in one of the few countries in the world where NFC terminals were uncommon.
Seriously I was doing payments using Google Wallet on a Galaxy S3 years ago at any random terminal. The problem was jumping through major hoops to get around the fact that the service wasn't available in countries which actually have NFC terminals. Not only were there hoops, but Google considered them loopholes and slowly shut them out.
So now while mobile payments is the latest hot thing I am unable to do now something that I was able to do about 3 years ago. What a missed opportunity to be a market leader rather than a poor follower.
So how many 3rd parties does it send your payment info to, in unencrypted XML like format to "port 443" without any encryption? :-P
Does it work with their TV that spies on your conversations too?
Every credit card I have has been converted to a chip card already, some because I got a new card recently, but some of them the credit card just saying "hey we're sending you a new card" and the new card has a chip...
I would say in very short order existing credit cards will be converted.
On the terminal side that is indeed slower but the merchants have powerful incentive to do so to meet the new regulations taking effect this October (as others pointed out). But for sure at least, the cards are moving/have moved.
Add into the mix that a number of retailers are eager to back ApplePay and you have a lot of merchants moving quickly now also. It's a matter of spending a little to potentially earn much more, and if nothing else reduce fraud by a significant amount.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
...route, and I hope the suffer the same inglorious fall from grace.
Time is what keeps everything from happening all at once.
Terminals has supported NFC for at least the five last years, even if its not active. One of the reasons Apple choose NFC instead of Bluetooth. This will never take of for Samsung. One thing if Google did it but they are also to late.
Everyone wants to rule the NFC payment market singlehanded, so there will never be one actuall working standard.
So ApplePay needs new card readers? the retailers have to upgrade and replace working old readers to use it?
Well, I guess CVC will be glad to hear those news....
bickerdyke
Is it pay to use the loo? Or is it paid using loo?
Because major retailers like Walmart, Target, CVS, etc. are backing CurrentC and boycotting Apple Pay and Google Wallet (http://www.reuters.com/article/2014/10/27/us-rite-aid-apple-pay-idUSKBN0IG1ZD20141027 ). Little retailers may have no incentive to adopt (pay for) Apple Pay and Google Wallet transponders. Loop Pay means that even if Walmart, etc. continue to boycott Apple Pay, they won't get rid of their existing infrastructure and so Loop Pay will continue to work--as it works in 90% of retailers today vs 2-3% with Apple and Google.
Seems like a winner only because it's the last man standing.
With their iTunes music and video store, Apple has proven to the "man" they can handle transactions and work with the "man" in a mutually beneficial way that also offers a (back then) new service for the customers. On top of that, Apple is in the device selling business and not in the data business. I am certain these were very important factors when they got their deals for Apple Pay with banks and CC companies.
No sane bankster or CC company would ever be caught publicly doing anything customer-data together with google, that would be PR suicide. Plus google did not have any positive track record of working with "the man" and very obviously they could not convince banks and CC companies to get Google Pay off the ground. They had a technology but not the environment to widely use it and instead pushed NFC as a gimmick, nobody cared about it.
Apple is so successful because they show time and again how well they understand that it's not technology alone that makes the success but you need an environment where the technology can actually be used, you need strong partners making that possible and you cannot make a payment system fly without getting a few major finance and banking players on your side.
"Only one thing is impossible for God: To find any sense in any copyright law on the planet." - Mark Twain
This looks almost as "promising" as that other "modern" payment competition to Apple Pay, you know the one with complicated QR codes, the one nobody can even remember the name of because it was so outdated, complicated and irrelevant even before it was actually launched.
"Only one thing is impossible for God: To find any sense in any copyright law on the planet." - Mark Twain
"Our goal has always been to build the smartest, most secure, user-friendly mobile wallet experience"
Always or only since Apple released ApplePay?
Trolling is a art,
Little retailers still face the liability shift, so they will likely upgrade as well. The problem with CurrentC is that they will still be obligated to support EMV, so they can't completely block progress.
Our local veterinarian a brand new reader there. I have used both EMV and NFC payment methods there.
IMHO, Apple got ApplePay exactly right. Since it's built on existing systems and protocols, Samsung would do well to just copy it.
I don't know how the rest of you feel, but after the great brickfest of Fall-2013, I wouldn't trust Samsung with a potato gun let alone my funds.