2.4 Million Customer's Records Stolen From Carphone Warehouse
AmiMoJo writes: The UK's data watchdog is "making inquiries" after Carphone Warehouse said the personal details of up to 2.4 million of its customers may have been accessed in a cyber-attack. Details taken include names, addresses and bank account details. Additionally, 90,000 people's "encrypted" credit card details were accessed, but there is no word on what type of encryption was used. Customers are advised to contact their banks (who I'm sure will be ready to handle 2.4 million phone calls), keep an eye on credit records and contact Action Fraud, the UK police's outsourced and rather useless fraud reporting centre that last month went bankrupt.
...it's not something Paul Potts has to worry about.
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"Additionally, 90,000 people's "encrypted" credit card details were accessed, but there is no word on what type of encryption was used" Wouldn't surprise me if it was ROT-13, applied twice for twice the security :-(.
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It's an old name, they don't actually see carphones any more, only normal mobile phones (and some really shitty hands-free kits for your car). They actually had the good sense to keep their name, despite it being outdated.
Brand management idiots will often recommend rebranded, but it's almost always suicide. Coco-Pops became something forgettable and then had to change back. Royal Mail became Consignia and then had to change back. People recognize Carphone Warehouse now, despite it not selling carphones or being a warehouse.
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You forgot the geek one. Borland -> Inspire. One of the most recognised names in the software industry and they change it to one of the worst.
Its just a brand name .. they sell mobile phones. They kept the name because apparently it hasd brand value
Brand value? So they are also idiots in marketing as well as security.
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