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Microsoft Now Uses Windows 10's Start Menu To Display Ads (betanews.com)
Mark Wilson writes: We've all become used to the idea of ads online — it's something that has become part and parcel of using the internet — but in Windows? If you've updated to build 10565 of Windows 10, you're in for something of a surprise: the Start menu is now being used to display ads. We're not talking about ads for Viagra, porn, or anything like that, but ads for apps. Of course, Microsoft is not describing them as ads; 'Suggested apps' has a much more approachable and fluffy feel to it. Maybe. This is a 'feature' that's currently only being shown to Windows Insiders, but it could spread to everyone else. Will it be well-received?
That's why it's "free". They're getting their money by selling you.
We're not talking about ads for Viagra, porn, or anything like that, but ads for apps.
First displaying some app advertisements is a nice slippery slope to later transform it to a vehicle delivering all sorts of advertisements.
It'll be years before XFCE gets this. By the time we get ads, everyone else will be all "yeah whatever, anachronistic loser."
"Believe me!" -- Donald Trump
Updated both my desktop and my laptop to build 10565 and am not seeing those suggested apps.
http://www.classicshell.net/
It's free. I installed it when I got tired of the Win10 start menu lag (if you press the start key and begin typing, the Win10 start menu will delay opening just long enough to miss one or two keystrokes).
I don't care what features they throw in, as long as they also let me disable it somehow.
Three days from now?? Thats tomorrow!! ~Peter Griffin
Hypocrites.
We've all become used to the idea of ads online
It's pretty obvious that many of us are not used to the idea, and block them completely.
Anyone who's a gamer has seen this enough that it's become invisible. The XBox Dashboard is ~50% user-space and 50% new product promotion.
For the moment, at least, you can turn this off. Indeed, you can turn off more of the Windows 10 start menu nastiness than is initially apparent and get back to something fairly civilised without third party addons. For now.
In its current form, it's not completely catastrophic even if you don't disable it. It's significantly less intrusive than the advertising you get on the top-level menus on the PS4, Wii-U and, in particular, Xbox One.
The worry, of course, is about the slippery slope. Look at how advertising has flooded over the menus on the Xbox series:
- Basically absent on the original Xbox and the first-gen Xbox 360 UI.
- Present but subdued on the second-gen 360 UI.
- Completely dominant on the third-gen 360 UI (at the cost of useful navigation features that were present in the second-gen).
- A major presence on the Xbox One.
Actually, now I'm wondering whether my ability to disable the advertising in Win10 has been because I'm both on Professional rather than Home and on an OEM license purchased with a new PC rather than a free upgrade. Anybody applied this patch on the Home edition or a free upgrade yet?
This is The Year of Linus app, suggested for your convenience directly into C:/Program Files (x86). Download it today by not clicking cancel 3 seconds ago!
The Year of Linus adds in the frequently requested functionality of replacing the standard Windows calendar with 365 days of Met Life advertisements featuring beloved Peanuts character Linus.
You're welcome. Love,
Microsoft
Nothing posted to
It's weird that pro-Windows folks are saying "this isn't so bad," pointing out how easy it is to turn off. Why would my operating system recommend apps in the first place? Others are suggesting that "perhaps I'll find an app that I never would have noticed with these suggestions." When I have a need for functionality, I will actively research apps! Do Windows users really sit around waiting for "surprise apps"?
IMHO, starting with Windows 8, Windows began transforming into a steaming cesspool of unusable crap. Recently, when faced with having to drop some money on a new computer, I switched from Windows to Mac. I'm not a fanboi, but because Windows started to dumb desktops down into the smartphone form factor, I figured: If I have to learn a new UI anyway, why not just switch? Now, I very much appreciate using an unobtrusive OS that lets me load files and run applications, and that also allows me to update the OS when I want to, at no additional cost.
I'm still forced to use Win8 at work (we're completely entangled in Office365 now), and to support my wife's Win8 machine at home, and that is enough Windows for me.
I can't recommend a book. My advice is to pick a commonly used distro with good documentation and more importantly a good community. Ubuntu is good in this respect (or xubuntu or kubuntu if you want a more familiar interface). I've also heard good things about mint and arch. Introduce yourself, say you're a newbie, and ask questions. Be polite and try not to be stupid or lazy if you can help it - try to read documentation, and always do a search before you ask a question (it's faster than waiting for a forum response anyway). There are also rooms on IRC where you can get help. In my experience people tend to be friendly there. I think the days of "RTFM" are mostly over. You might still get the occasional "RTFM" response or links to the relevant manual, but you'll usually get a helpful response.
IMHO the easiest way to learn Linux is to not have windows installed. It forces you to learn rather than being lazy and retreating to familiar territory.
It's not that scary these days anyway, there's a GUI for most things and you're rarely forced to use the command line (unless you want to) or mess around configuring hardware.
I worked on this feature, it's designed to optimize engagement, not monetization. What's the difference? You can opt out if you don't want to see it. You can right click on the "Suggested App" and choose to not see the suggestions.