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Microsoft Now Uses Windows 10's Start Menu To Display Ads (betanews.com)
Mark Wilson writes: We've all become used to the idea of ads online — it's something that has become part and parcel of using the internet — but in Windows? If you've updated to build 10565 of Windows 10, you're in for something of a surprise: the Start menu is now being used to display ads. We're not talking about ads for Viagra, porn, or anything like that, but ads for apps. Of course, Microsoft is not describing them as ads; 'Suggested apps' has a much more approachable and fluffy feel to it. Maybe. This is a 'feature' that's currently only being shown to Windows Insiders, but it could spread to everyone else. Will it be well-received?
That's why it's "free". They're getting their money by selling you.
We're not talking about ads for Viagra, porn, or anything like that, but ads for apps.
First displaying some app advertisements is a nice slippery slope to later transform it to a vehicle delivering all sorts of advertisements.
It'll be years before XFCE gets this. By the time we get ads, everyone else will be all "yeah whatever, anachronistic loser."
"Believe me!" -- Donald Trump
... but not in our dreams!
Updated both my desktop and my laptop to build 10565 and am not seeing those suggested apps.
http://www.classicshell.net/
It's free. I installed it when I got tired of the Win10 start menu lag (if you press the start key and begin typing, the Win10 start menu will delay opening just long enough to miss one or two keystrokes).
Download it and get rid of that ridiculous start menu that comes default with Windows 10
I don't care what features they throw in, as long as they also let me disable it somehow.
Three days from now?? Thats tomorrow!! ~Peter Griffin
Hypocrites.
We've all become used to the idea of ads online
It's pretty obvious that many of us are not used to the idea, and block them completely.
I have long felt that as the end user that is forced to consume the advertisement content we should be getting paid for the time and brainpower needed to do so. At the very least it eats the bandwidth we are paying for. Perhaps this train of thought could lead to some interesting legislation.
Anyway, can't wait for the OS to hang like a web page because its waiting for the servers to send advertisement data. Can't wait for adblock and noscript for windows 10 operating system.
-gov
Anyone who's a gamer has seen this enough that it's become invisible. The XBox Dashboard is ~50% user-space and 50% new product promotion.
For the moment, at least, you can turn this off. Indeed, you can turn off more of the Windows 10 start menu nastiness than is initially apparent and get back to something fairly civilised without third party addons. For now.
In its current form, it's not completely catastrophic even if you don't disable it. It's significantly less intrusive than the advertising you get on the top-level menus on the PS4, Wii-U and, in particular, Xbox One.
The worry, of course, is about the slippery slope. Look at how advertising has flooded over the menus on the Xbox series:
- Basically absent on the original Xbox and the first-gen Xbox 360 UI.
- Present but subdued on the second-gen 360 UI.
- Completely dominant on the third-gen 360 UI (at the cost of useful navigation features that were present in the second-gen).
- A major presence on the Xbox One.
Actually, now I'm wondering whether my ability to disable the advertising in Win10 has been because I'm both on Professional rather than Home and on an OEM license purchased with a new PC rather than a free upgrade. Anybody applied this patch on the Home edition or a free upgrade yet?
Now that Linux has svchost.exe, er um systemd, the transition from Windows to Linux should be a smooth one.
The whole idea behind live tiles and the full screen interface that was in Windows 8 was that it was an ad. It was just cross promoting other Microsoft stuff. Bing Maps, Bing Finance, MSN, MS Store, Windows Mobile, Xbox etc... It was always about promoting Microsoft's other stuff in a full screen animated Ad. They alienated their users with a poorly thought out and designed UI including mystery meat navigation in the form of charms bars for the soul purpose of serving their cross promotional interests. Which is why in my opinion they didn't get nearly enough grief for the shenanigans.
It looks like Win7 will be my last Windows. Maybe I'll just fire up the old XP box when I want to upgrade.
I guess it's time to disable Windows Updates entirely on my Windows 8.1 desktop.
Sorry, but no. Don't want crap like this, don't want Windows 10. It's my computer and not yours.
None of their damned analytics, or telemtry, or ads, or other invasive shit they're doing.
I might apply critical updates, but increasingly they've gone to great lengths to hide what the updates are really doing.
I'll take my chances with a desktop behind a firewall that I don't run stupid shit on. But I fear it is no longer possible to trust Microsoft, or allow them to have their bullshit idea that it is their computer and they'll do as they please with it.
I'll stick with my Windows 8.1 which has had Classic Shell installed and all of their romper-room interface crap turned off. Increasingly, I don't see any value in Windows 10 at all, and in fact I see it as hostile.
Thanks, Microsoft. This will be my last Windows desktop unless I run it in a VM.
Lost at C:>. Found at C.
Will it be well-received?
Rhetorical question, very much? When was the last time that people went on the street with signs reading "we want more advertisement"?
The really interesting question is: How do they get this data, which data do they send to get it, and how long will it take until there is the first piece of malware advertisement?
(you think if they limit it to featuring apps, that can't be exploited. You must be kidding. Firstly, someone will be smarter than you are and find a way. Secondly, what makes you so sure it will remain limited to featured apps?)
Assorted stuff I do sometimes: Lemuria.org
This is The Year of Linus app, suggested for your convenience directly into C:/Program Files (x86). Download it today by not clicking cancel 3 seconds ago!
The Year of Linus adds in the frequently requested functionality of replacing the standard Windows calendar with 365 days of Met Life advertisements featuring beloved Peanuts character Linus.
You're welcome. Love,
Microsoft
Nothing posted to
The ads are the least of your worries.
Someone will find an exploit (maybe an intentional function put there "just for testing/troubleshooting/essential updates") and the shit will really hit the fan.
Confucius say, "Find worm in apple - bad. Find half a worm - worse."
If you read the article it clearly shows that this is a feature that can be easily disabled. People are just looking for reasons to be angry.
Sure I do... I don't just leave auto updates on. I update things as I see fit.
Try this out:
http://www.windowsupdatesdownl...
Vet Windows users know better than anyone not to trust MS when they get bossy or start saying "trust us".
We've had solutions to this sort of thing for a long time. This is nothing new. If you're just now encountering something we've been dealing with effectively years and years... then let me say "hello. Welcome. if you have questions as to how to proceed, please ask them and we'll get to you as is convenient."
This is nothing new. This is something that happens on any given day that ends in the letter "y". We know how to deal with this stuff and we have been dealing with it as it has become relevant.
I've decided to stop wasting my time responding to AC trolls/sockpuppets... so if you want a response from me... login.
It's weird that pro-Windows folks are saying "this isn't so bad," pointing out how easy it is to turn off. Why would my operating system recommend apps in the first place? Others are suggesting that "perhaps I'll find an app that I never would have noticed with these suggestions." When I have a need for functionality, I will actively research apps! Do Windows users really sit around waiting for "surprise apps"?
IMHO, starting with Windows 8, Windows began transforming into a steaming cesspool of unusable crap. Recently, when faced with having to drop some money on a new computer, I switched from Windows to Mac. I'm not a fanboi, but because Windows started to dumb desktops down into the smartphone form factor, I figured: If I have to learn a new UI anyway, why not just switch? Now, I very much appreciate using an unobtrusive OS that lets me load files and run applications, and that also allows me to update the OS when I want to, at no additional cost.
I'm still forced to use Win8 at work (we're completely entangled in Office365 now), and to support my wife's Win8 machine at home, and that is enough Windows for me.
I can't recommend a book. My advice is to pick a commonly used distro with good documentation and more importantly a good community. Ubuntu is good in this respect (or xubuntu or kubuntu if you want a more familiar interface). I've also heard good things about mint and arch. Introduce yourself, say you're a newbie, and ask questions. Be polite and try not to be stupid or lazy if you can help it - try to read documentation, and always do a search before you ask a question (it's faster than waiting for a forum response anyway). There are also rooms on IRC where you can get help. In my experience people tend to be friendly there. I think the days of "RTFM" are mostly over. You might still get the occasional "RTFM" response or links to the relevant manual, but you'll usually get a helpful response.
IMHO the easiest way to learn Linux is to not have windows installed. It forces you to learn rather than being lazy and retreating to familiar territory.
It's not that scary these days anyway, there's a GUI for most things and you're rarely forced to use the command line (unless you want to) or mess around configuring hardware.
This is the year of Linus!
I imagine you were joking, or I hope...
That ship has sailed, Linux had its chance about 15 years ago, if the launch of Windows ME, Windows 2000, and even the RTM version of Windows XP didn't do it, Windows 10 won't either.
OS X actually could have a decent chance, if Apple would be willing to change how they sell it or how they build and price computers.
A decent Mac desktop computer for $599, $799, and $999 at those price points would sell, and sell a lot I believe. But the lowest price Apple tower is several thousand dollars, it is just silly.
A few months ago, my main Windows laptop died and my wife uses the other one for work. I had an old Dell e6400 I got in pieces that I managed to cobble together, and I threw Mint 17 on it. I used it off an on as a basic net / email appliance, but as of a couple weeks ago, I set it up for development with Eclipse, Postgres and Squirrel. I also dove in and got my keybinds done the way I wanted and made a few tweaks here and there.
I also got my hands dirty getting Wine up and running to play Final Fantasy XI. After much driver work, log diving and a failed RTFM on my part, I succeeded!
After putting my hands on a couple of Win10 machines lately, I am *so* glad to have this one Microsoft-free.
Defending IP by destroying access to it? That makes sense, RIAA/MPAA. Go to the corner until you can play nice!
A Bluecoat device will seamlessly MITM any HTTPS for a corporate network.
Provided that Blue Coat's root certificate is trusted on all machines on the corporate network. The root certificate of some random public hotspot is unlikely to be in my certificate store.
I worked on this feature, it's designed to optimize engagement, not monetization. What's the difference? You can opt out if you don't want to see it. You can right click on the "Suggested App" and choose to not see the suggestions.
I'm not sure I want Linus on my desktop.
You could also install win 7 ...same effect :)
I know how you feel, I had a similar experience at first. I think Linux is actually more difficult for advanced windows users than for novices - advanced users are used to feeling like they know all the answers and being able to just get things done, so it's more daunting coming to an unfamiliar environment.
If you want deep knowledge and you're technical and patient, you might want to check out Linux From Scratch, which is a book that goes through building your own Linux system from the ground up. It's probably more involved than what you're looking for at the moment - it's probably something better suited to someone with at least a few years Linux experience under their belt, but it does give you a really good understanding of a lot of stuff.
There are a lot of guides out there. Search engines are your friend. Search for [distro] [problem], e.g "ubuntu install software". also searching or "howto" is helpful, e.g "ubuntu apache howto".
One site I have used is the linux documentation project. They have a bunch of guides. In particular, Linux Filesystem Hierarchy Sounds like one which would be good for you. I have referred back to their advanced bash scripting guide many, many, many times over the years.
On the command line, man is your friend: type "man [command]" to get the documentation for most commands, e.g "man ls". There is also "man -k [searchterm]" if you don't know what command you want. It's dry reading but usually pretty detailed.
But I think perhaps what you really want is IRC. Pick a distro and jump on to the freenode IRC server and look for a relevant and active channel, e.g #ubuntu. Ask questions. You'll find someone (or a group of someones) who will be happy to answer questions. An advantage of IRC is speed - you get a response more quickly than on a forum.
In terms of installing software, it's not like windows - It's much, much better. most distros have a pretty user-friendly GUI for it these days. It'll offer you tens of thousands of apps with search and screenshots and ratings and all kinds of bells and whistles. And if you use the command-line you'll soon get the hang of apt or yum (depending on which distro you choose).
Go with a distro aimed at newbies. They are all very configurable and it's unlikely you'll need to switch for a technical reason, the community is the biggest difference IMHO - the distros aimed at newbies have better documentation and more helpful communities. I don't want to tell you what to choose (it's all about it being your choice after all), but IMHO you should choose ubuntu or one of its variants/derivatives.
It's not easy at first, but as your knowledge builds up it gets easier and easier. You will hit a point where you feel comfortable and then you will start learning a lot of things really quickly and then suddenly you'll feel really comfortable and you'll never want to go back. Don't give in to the initial frustration - stick with it, it's worth it.
I can't recommend a book...It's not that scary these days anyway, there's a GUI for most things and you're rarely forced to use the command line (unless you want to) or mess around configuring hardware.
One, I mostly agree with your post. But...
Two, if the guy is building his own boxes, as he said in his post, he's likely going to be messing around configuring hardware. Which means:
Three, he's going to be doing a whole lot of command line stuff. Actually, I imagine pretty much any Slashdot reader, even one who's not already using Linux in 2015, is going to be the kind of person who ends up having to use the command line almost immediately. Granted, it is a lot whole lot better than it used to be. Unfortunately, it used to be so bad, you guys, and even just ten percent of "an inconceivable amount of command line" is still "quite a bit of command line".
I'd recommend O'Reilly's Linux Pocket Guide, which if I remember correctly is just a list of the most common commands. And has a cowboy on the cover. And is small and not that expensive. I'm sure you could get the same information online somewhere, but I don't know where.
The most important commands for a noob are going to be "su" and "sudo", "ls" and "ls -la", "cd", "pwd", "cat", "nano", "less", "chmod", "find -name <filename>", "grep", and "apt-get install <packagename>" or "yum install <packagename>", depending on whether your distro is Debian- or Fedora-based. You should learn how to use shell scripts, which have the file extension ".sh" and which are the Linux equivalent of batch files. You have to make them executable with "chmod a+x <scriptname>.sh" first, and if they're in the current directory, you have to run them with "./<scriptName>.sh". You will also be unable to avoid learning "vi", because it is TEH AWSAM, we have all agreed to believe; to get you started, the first vi command you should know is ":quit!".
Every program puts its files into about a dozen different directories, scattered all over the filesystem. This is the Linux way; there is no way around it. The error log files are typically in /var/logs/<applicationName>/. A particular user's desktop is at /home/<username>/Desktop. Good luck.
if the guy is building his own boxes, as he said in his post, he's likely going to be messing around configuring hardware.
I missed the "builing his own boxes" bit. But I disagree about configuring hardware - It would need to be pretty exotic hardware to actually need configuration, especially requiring the command line. You slap in your live cd, run the installer, and you're set. You'll be prompted to install the proprietary driver for your graphics card. You click 'Activate' and enter your password, and that's about it. There are GUIs for just about everything. You don't even need to understand partitioning these days - the installer has an option labeled 'use the entire disk'. I haven't configured hardware in a long time.
I imagine pretty much any Slashdot reader, even one who's not already using Linux in 2015, is going to be the kind of person who ends up having to use the command line almost immediately
Quite possibly, but you can get a lot of basic stuff done without it. It comes down to preferences and if the user really wants to avoid the command line it is very often possible. I'd argue that it's more like one percent of "an inconceivable amount of command line" where it's mandatory and there's no gui conig tool for it.
I'm not advocating avoiding the terminal - I adore my terminal, but I think you'd get along fairly well without it if you were in the 'terminal is scary' crowd. As I say, there are GUIs for most things these days. Personally I find the command line more convenient, But living without the command line is much more possible than it used to be.
Yes, the instructions they're likely to get from people will tend to be command-line, but that's due to the preferences of the people giving the advice and it's also done to minimise dependencies (i.e "you can use the command line or install this gui").
I would amend "ls -la" to "ls -lah" - human-readable file sizes are much better to deal with
Aren't you pseudonymous rather than anonymous?
Certainly within Slashdot that's the case.