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Activision Buys Candy Crush Developer For $5.9B (inquisitr.com)

Posted by Soulskill on from the no-bubbles-here-no-sir dept.

ForgedArtificer writes: Activision Blizzard purchased Candy Crush Saga developer King Interactive Entertainment last night for a cool $5.9 billion USD; about 20% above market value. The move likely leaves them owning five of the top grossing franchises in the industry. "Candy Crush is one of the most lucrative games in the world, earning some $1.33 billion in revenue in 2014 alone according to a King financial statement. The studio, which operates Candy Crush and a number of similar games including Bubble Witch and Farm Heroes, grossed $529 million in the second quarter of 2015."

4 of 132 comments (clear)

  1. Re:We know by Eloking · · Score: 4, Funny

    We read that in the paper newspaper a few days ago.

    A quick custom Google search tell me that the first time this news came out was 20 hours ago. Still I get your point.

    I'm surprised that it appeared so late on /. It's usually one of the first place I would expect to read news like this one.

    --
    Elok
  2. Re:Holy shit... by Harlequin80 · · Score: 4, Funny

    My wife is addicted to them. Fortunately though she is a complete miser when it comes to spending money on things like this so she hasn't spent a cent. But the level of competition between her and my mum for top spot in candy crush, and Alpha Betty (another one by King) is terrifying.

  3. A new record by nobuddy · · Score: 5, Funny

    largest accidental in-app purchase ever.

    1. Re:A new record by Anonymous Coward · · Score: 5, Funny

      How I imagine it came about:

      Exec 1: "With the amount of money my wife/kid dumps into those mobile games I bet I could have bought the company by now"
      Exec 2: "You know that's a really good idea; we should just buy them"